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A Plus for workers and maintenance. SelecTech unveils StaticStop’s Freestyle ESD Plus flooring

freestyleplus-swatchesAVON, MA…

When it comes to choices of ESD flooring, most companies will opt for the flooring that minimizes the impact of static electricity first and foremost, with comfort and cleanliness coming in a distant second. With StaticStop’s FreeStyle ESD Plus™ product, SelecTech, Inc., a leader in the manufacture of innovative flooring products from recycled materials, provides electronics manufactures the best of all worlds.

StaticStop’s FreeStyle ESD Plus™ employs a patented interlocking technology for easy installation but with a special twist. Each ESD Plus tile comes with a polyurethane finish pre-applied. Other ESD floors require finishes to be field-applied and re-furbished regularly.  Consequently, StaticStop’s FreeStyle ESD Plus™ finish looks better longer and is far easier to maintain.

“ESD floorings, by definition, are softer than your average flooring. That makes the floor more comfortable to stand on for longer periods, which workers like, but dirt can get ground into the tile. That makes ESD tiles more work to maintain,” said Thomas Ricciardelli, president of SelecTech, Inc., parent company of StaticStop. “StaticStop’s FreeStyle ESD Plus™, with its polyurethane finish, gives you the benefit of a floor that mitigates the impact of static electricity, looks great and is easy to maintain. And with our interlocking technology, areas of the floor that experience more use can be replaced individually as needed.”

“We’ve had several new customers choose FreeStyle ESD Plus™. These companies are in the business of manufacturing electronic products,” said David Leventhal, a Northeast distributor of StaticStop products. “All report the same thing. It looks great, it’s more comfortable and easy to maintain. In fact, we have already had customers place additional orders of ESDPlus for other parts of their facility because they liked it that much.”

With its interlocking technology, StaticStop’s FreeStyle ESD Plus™ flooring allows for installation without messy glues or adhesives. Consequently, new flooring can be installed with little or no down time.

In addition to being made largely from recycled materials, StaticStop’s FreeStyle ESD Plus™ is made from mostly recycled materials that are 100 percent recyclable. These materials create a static-controlled environment that’s perfect for industries that significantly utilize electronics and sensitive data like electronics manufacturing, communications, aerospace, biotech, healthcare industries, and other high-tech industries.

StaticStop’s FreeStyle ESD Plus™ is manufactured to provide a durable and long-lasting floor covering under a range of temperature and exposure conditions and is backed by a 10-Year limited warranty against wear. To request samples and a copy of ESD flooring binder, please call 508-583-3200 or visit www.selectechinc.com.

About Static Stop

Static Stop is a division of SelecTech, Inc., which was founded in 1993 with the mission of creating valuable products from scrap plastics. The company has become a leader in the manufacture of flooring products from recycled materials and uses one million pounds of recycled materials annually. Their products are made with up to 100 percent recycled content, are 100 percent recyclable and installed without adhesives making them some of the “greenest” and most cost-effective flooring products available. The unique interlock system on SelecTech’s flooring products enable them to be installed at a much lower cost, without a lot of costly downtime, which provides significant value to customers.

Selectech’s ESD flooring division, Static Stop™, is a full service ESD flooring products and services provider. Static Stop manufacturers patented interlocking ESD flooring products including Freestyle ESD™ and Selectile ESD™ interlocking tiles. They also offer a full service line of ESD flooring including ESD Vinyl Tile, ESD Carpet Tile, ESD Epoxy Coatings and ESD Cleaning and Finishing products.

Using state-of-the-art technology and innovative product design, SelecTech created the top performing Place N’ Go residential flooring products, which are available at Home Depot. They are also the creators and manufacturers of the renowned commercial and industrial FreeStyle Flooring™ and BioLock™ products. SelecTech is a vendor partner of Health Care Institute (HCI), an International Facility Management Association (IFMA) alliance partner and Starnet, an international flooring contractor cooperative. The company is headquartered at 33 Wales Avenue, Suite F in Avon, MA. For more information about SelecTech, visit http://www.selectechinc.com.

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What?  Text message says “Texting is the best attention getter!”

 

Right. In looking at ALL the marketing tools and channels that can generate immediate and tangible results, the most overlooked is the massive power of a texting campaign.

Do you read your text messages?  Do you respond to them?

Don’t get me wrong.  I fully understand that unsolicited text message ads are really, really annoying.  We insist that clients entice customers to OPT IN to a text campaign. Most often a free item, additional service or complimentary information are the catalyst.

Critical. Customers can opt out at ANY time by texting the word STOP.  They are immediately removed from the system.

Also, it is important to emphasize that your Text Partners will receive special offers, discounts and information prior to all other customers. They are on the leading edge.

R U a believer yet?  This could be a Gr8 addition to your marketing plan.

Here are some text marketing statistics –

  • 98 percent of text messages are read and responded to within 90 seconds (compared to 2.5 days for email.)
  • Coupons received via texting campaigns are much more likely to be redeemed and shared than mail coupons.
  • Users are less likely to opt out, about 5%, of a texting campaign than an email campaign.

The reason texting works?  Text messages are a highly intrusive form of communication. The reason why most text messages are read and responded to is because unlike an email or tweet, a text message typically comes from someone in your inner network.  Reading and responding to a text message from your wife, child, or BFF is not the same thing as engaging with an ad.

Also, text campaigns have high engagement rates because they are targeted to an already highly engaged audience.  Consumers do not casually hand out cell numbers to companies. That exchange of information typically happens after a consumer has already made a purchase (like at the clothing or tech store checkout lane) or, as previously mentioned, are enticed with a special offer.

When a customer opts into a texting campaign, they signal their willingness to receive intrusive ads. These engaged customers are likely to return to your business whether you run a texting campaign or not.  They are already fans. Texting will help remind them to buy from frequently, spend more and refer their friends.

How do you start building the text database and campaign?

Like any campaign, consistency is the key. PR Works is helping clients with texting campaigns with an innovative, online platform that provides robust statistics, scheduling options, instant feedback to your mobile # or email address, etc.

Cost for licensing the program is approximately $60/month based on 500 credits (500 outgoing text messages). If you do NOT use those credits during the month, which we won’t to start, they get rolled into the next month.

stevewsjText me, if U R enticed – mobile # 781 864 1837.

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Old Colony Elder Services Announces Merger with Mayflower RSVP

Diana DiGiorgi, Executive Director of OCES
Diana DiGiorgi, Executive Director of OCES

Old Colony Elder Services (OCES), the Brockton based regional agency serving older adults and individuals with disabilities throughout greater Brockton and Plymouth County, has acquired the Mayflower Retired & Senior Volunteer Program (RSVP).  As of April 1, 2015, the Mayflower RSVP is integrated with OCES’ Community Programs.

Mayflower RSVP was founded 41 years ago with the mission of helping adults age 55 and older remain active and healthy by providing them with volunteer opportunities in their communities. The organization has operated with grants from the U.S. federal agency Corporation for National and Community Service (CNCS) and has several hundred volunteers working with service partner organizations. Recently OCES was awarded a three-year grant from CNCS to operate the RSVP of Plymouth County concentrating on focus areas including Economic Opportunity, Education, Veteran and Military Families, and Healthy Futures.

OCES has run its own volunteer programs for many years and has also been a service partner of Mayflower RSVP for the last few years with volunteers in OCES’ Nutrition Program and Money Management Program. The two organizations that share similar missions and philosophies, have been working to transition staff and systems for the last six months.

“Our goals are to further develop the RSVP within the OCES framework, expand opportunities for volunteers of all ages, and deepen relationships with service partners throughout the area,” explained Darcy H. Lee, Executive Director and Chief Operating Officer of Mayflower RSVP (whose title will become OCES’ Volunteer Program Manager and Mayflower RSVP Project Director).

“Volunteers are essential to our organization.  We embrace this exciting development and look forward to working with businesses and citizens throughout the greater Plymouth County area to expand opportunities and promote volunteerism,” said Diana DiGiorgi, Executive Director of OCES.

About Mayflower RSVP – Mayflower RSVP’s mission is to provide meaningful opportunities to volunteers aged 55 and older that provide personal fulfillment by utilizing their life skills and experiences to contribute to various organizations, and improve the quality of life for Plymouth County citizens. Mayflower RSVP is a designated national Certifying Organization for the President’s Volunteer Service Award Program, which is the premier volunteer awards program in this country. Mayflower RSVP is one of 750 volunteer programs in a national network with funding from the Corporation for National & Community Service, enabling older Americans to make a difference in their local communities. Its service area covers all of the communities in Plymouth County. For more information, call 508-746-7787 or visit www.mayflowerrsvp.org.

About OCES

Founded in 1974, OCES serves 20 communities in Plymouth County as well as Avon, Easton and Stoughton. OCES is a private, non-profit organization located in Brockton and designated as one of 27 Aging Services Access Points (ASAPs) in the Commonwealth of Massachusetts. OCES’ mission is to support the independence and dignity of elders and individuals with disabilities by providing essential information and services that promote healthy and safe living. The agency has 215 employees and operates more than 15 programs serving older adults, individuals with disabilities, their families and caregivers. For more information call 508 584-1561 or visit www.ocesma.org.

About CNCS http://www.nationalservice.gov/about

 

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Back to gardening? Take care of your back says the Chiropractic Society of Rhode Island.

woman-gardening-with-back-pain-reversedRhode Island…

New Jersey may have the nickname of “The Garden State” but many Ocean Staters enjoy the delights of a backyard garden, too. For many, tending to a garden can create more than just a bountiful dinner table. It can include back pain. To that end, Chiropractic Society of Rhode Island offers some quick tips to keep your back sound for gardening throughout the summer.

While stretching is key, the key to a good stretch is breathing. Breathe out and in slowly and rhythmically as you stretch. You want to stretch as far and as comfortably as you can but not to the point of pain. That said, here are some basic stretches to do before gardening:

  • While sitting, prop your heel on a stool or step, keeping your knees straight. Lean forward until you feel a stretch in the back of your thigh, or the hamstring muscle. Hold this stretch for 15 seconds, then do it once more and repeat with your other leg.
  • Stand up, balance yourself, and grab the front of your ankle from behind. Pull your heel towards your buttocks and hold for 15 seconds. Do this again and repeat with your other leg.
  • Standing, weave your fingers together above your head with the palms up and then lean to one side for 10 seconds and then to the other. Do this stretch three times to each site.
  • Do the “Hug your best friend” stretch. Wrap your arms around yourself and rotate to one side, stretching as far as you can comfortably go. Hold for 10 seconds and reverse. Repeat two or three times.

“These stretches are great as a warm up, but once you start gardening, you need to be very aware of your body technique, body form and correct posture while you work in the garden,” said Dr. Michael Gottfried, president of The Chiropractic Society of Rhode Island and a practicing chiropractor at Aquidneck Chiropractic in Middletown, Rhode Island. “Remember to kneel, don’t bend, and alternate your stance and movements as often as possible to keep your muscles and body balanced.”

The Chiropractic Society of Rhode Island, founded in 1918, is one of the oldest chiropractic associations in the country and represents over 60 of the practicing chiropractic physicians in the state of RI. Chiropractic is the largest non-drug health care profession in the US. The chiropractic profession has been affording relief for many types of health conditions naturally, without drugs and their potentially harmful side-effects, for over 100 years.

More and more scientific research is demonstrating the tremendous detrimental impact that subluxations have on the tissue of the body. Subluxation occurs when a joint is misaligned and causing pressure or irritation to the surrounding tissue and nerves, thereby affecting body function. Chiropractors are trained in the detection, location, and correction of the vertebral subluxation.

Chiropractic Society of Rhode Island is located at 1272 West Main Road, Building 2, Middletown, RI 02842. For more information, call (401) 207-0700 or visit www.RIchiro.org.

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Weed ‘em and Weep. Lawn Doctor offers Weeding Tips. 

 

This spring, diligent home owners have been reviving their once frost and snow beaten lawns back to lush green carpet teeming with life.  Summer’s elongated days, increased temperatures, and rainfall, have contributed to the near perfect growing conditions in New England. Unfortunately, invasive plants or weeds, love the weather just as much as your lawn.

Though these undesirable tenants of your lawn need not be feared, they must be planned for and regularly addressed. Horticulturist Mike McDonald of Lawn Doctor of Boston, the South Shore, and Cape Cod attests, “Managing weeds is an essential part of lawn care – right up there mowing or watering.”

Generally, a healthy lawn will have a better chance at being a weed-free lawn. Adjusting simple lawn care tasks with weed prevention in mind can help to avoid an invasion before it can happen. Grass with thick high blades is best for weed prevention as well as overall health.  McDonald recommends “For strong grass: mow high. Higher blade length means deeper root systems. This will keep your lawn competitive with other plants above and below ground.”  Fertilizer can be added to improve thickness as well.

Keep an eye on potentially problematic patches. Areas that are walked on frequently or are near pavement and walkways often become overly compact. Often, weeds are able to triumph in compacted soil. If these weeds are further ignored, they may spread to the whole of your lawn.  So use the walkway instead of the lawn and keep track of parts of your lawn that are already compact.

Bare areas must be addressed as well. The season is still early enough to add seed to bare spots. This will give them a fighting chance at competing with weeds.  Continue to regularly check such patches. Weeds in these areas will cultivate easier than in the thick of your lawn. If left unattended, they may spread throughout your lawn.

The species of weeds found on lawn can bear insight on the cause for their invasion.  Knotweed has wiry stems, oval green leaves and is often seen in between bricks in walkways and in cracks on the streets and sidewalks. Its’ presence often indicates a lack of water. Larger amounts of Dandelions may indicate infrequency of mowing. Dandelions that are mowed down frequently will be unable to mature there seeds and cause further infestation.  McDonald cautions, “Its’ a delicate balance. Ragweed and Dandelions might mean you are not mowing enough. On the other side of the coin, if you mow too much blade length and root deepness will be reduced, weakening your lawns defense against new weeds.”

Lawn Doctor is focused on working in harmony with the science of nature. Every service is designed to boost natural growth. This goes beyond the use of simple, green products. The company’s proprietary technology allows its lawn professionals to precisely measure and apply the optimum blend of nutrients and weed control – doing the right thing for your lawn and the environment.

A healthy lawn creates oxygen, removes dust and dirt, and filters water passing through its roots leaving pollutants behind and many more benefits. Lawn Doctor of Boston, the South Shore, and Cape Cod is a local, family owned and operated business serving over 6,000 homeowners in the Greater Boston region.  Main offices are located in Hanover, MA.

For more information about Lawn Doctor, visit www.LawnDoctor.com or call 800-831-1319.

 

 

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Patriot Great Matt Light kicks off Crescent Ridge Dairy’s July Ice Scream for a Great Cause, the Light Foundation.

Crescent Ridge announced that New England Patriot Great Matt Light will be their Celebrity Sundae ambassador for the month of July.

On Wednesday June 24th at 4:00 PM, Light will be at the Crescent Ridge Dairy Bar (407 Bay Road, Sharon, MA) to preview the contents of his “Super Bowl Sundae” and discuss how proceeds will be used to support The Light Foundation.  During Light’s appearance his sundae will be available for purchase. Sales officially kick off July 1st.

Light spent 11 extremely successful years with the New England Patriots complete with five5 Super Bowl appearances, three Super Bowl championships, and three trips to the ProBowl.  In addition to his athletic achievements, he started his own nonprofit his rookie year, The Light Foundation.

The Light Foundation strives to empower youth to reach their highest potential by initiating and supporting hands on programs and events that promote the development of rational moral values. Their main mission is to provide at-risk kids opportunities to reach their highest potential and become mentors to their peers.  During the entire month of July, order Matt’s sundae and a portion of the proceeds ($1 from a Kiddie and $2 from a Regular) will support the Light Foundation.

“I’m really excited to work with Crescent Ridge Dairy as their Celebrity Sundae Ambassador,” said Light.  “I put a lot of hard working into creating a winning confection that I think embodies New England’s most patriotic month.  It contains a little bit of everything I love about an ice cream sundae, and I’m thrilled that a portion of the proceeds of my sundae sales will go towards youth programming and initiatives for the Light Foundation.”

Adds Light, “Kids helping kids – that’s what it’s all about.”

About Crescent Ridge:

Crescent Ridge Dairy has been providing small batch glass bottled milk, pasture raised beef and pork and quality local provisions to home delivery customers since 1932. They deliver to more than 70 communities throughout the Boston area and also sell their milk and ice cream in select grocery stores. Starting in July, Crescent Ridge will be the sole ice cream and milk vendor at the newly established Boston Public Market.

In addition to home delivery service, Crescent Ridge operates a Dairy Bar at their Sharon headquarters offering 44 flavors of delicious award winning ice cream and frozen yogurt. Crescent Ridge ice cream was named one of the “10 Best Ice Creams in the World” in National Geographic magazine’s “The 10 Best of Everything: An Ultimate Guide for Travelers” and Men’s Journal has featured Crescent Ridge one of the top 27 Ice Cream Shops in America. Crescent Ridge has been named a “Dairy of Distinction” by the Massachusetts Farm Bureau and been awarded the Massachusetts Family Business award by the Northeastern University Center for Family Business. For more information, contact 781-784-2740 or visit www.crescentridge.com.

Crescent Ridge Dairy

355 Bay Road

Sharon, MA 02067

United States

781-784-2740 / www.crescentridge.com

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Luau Party Boosts Spirits at Children’s Healthcare of Atlanta

VoiceNation CHOA IMG_3038 crop
VoiceNation Team

VoiceNation, the industry leader in live answering and virtual receptionist services, has made the hospital stays of dozens of youngsters at Children’s Healthcare of Atlanta (Children’s), a little bit brighter.

May 19, VoiceNation hosted a Luau-themed party in “The Zone” (the dedicated play area) at  Children’s Scottish Rite hospital for 25 pediatric patients (of all ages) and their families. Everyone was adorned with leis and enjoyed games, prizes, crafts, gift bags and plenty of food.

“We wanted to show our support by providing a fun diversion for these brave, young patients. Most of the children in attendance were between six and 12 years old, and despite what they were going through, brought a lot of positive energy. There was a lot of excitement in the room,” said LeeAnna Channell of VoiceNation.

Through the Employee Volunteer Program at VoiceNation, Outreach Coordinator Amber Mooney coordinated the party with VoiceNation team members LeeAnna Channell, Emily Everett, Brian Martin, Caitlin Redd, Caitlin Blanton, Marie Owen, Dominique Newton and Caprece Scott.

The festive children’s activities included pineapple bowling, octopus ring toss, and shark attack corn hole. The children were also able to craft jellyfish to hang in their rooms and create their own lei necklaces.

“Despite everything they are going through, the kids still like to play, laugh and do crafts,” said VoiceNation’s Dominique Newton. “I feel that they really enjoyed the activities, and one little girl even mentioned that it felt good that people wanted to help them.”

“The VoiceNation team made a tremendous impact on more than 25 of our patients and their family members at Children’s. Because they hosted such a great patient event, kids who are going through what might be the most challenging time in their life had smiles on their faces,” said Michelle Bennett, Program Coordinator at Children’s.  “At Children’s, we know there is more to getting better than just seeing a doctor, which is why the generosity of companies like VoiceNation is so important to us. Thanks to VoiceNation for partnering with us in our mission to make kids better today and healthier tomorrow!”

About Children’s Healthcare of Atlanta

Children’s is a leading pediatric hospital recognized for excellence in cancer, cardiac, neonatal, orthopaedic and transplant care as well as many other pediatric specialties. For more information, visit www.choa.org.

About VoiceNation

VoiceNation is a leading provider of 24-hour live answering services and call center solutions. Named “Top Provider in Industry” by PC World, VoiceNation is positioned as a knowledge leader with innovations in pricing, service, and proprietary open source technology.  Over 50,000 businesses worldwide, including Comedy Central, Delta, Dunkin’ Donuts, Rolls Royce, and StateFarm trust VoiceNation as their professional telephone answering service.

Founded in 2002, VoiceNation is a privately-held company that invests heavy emphasis in staff development and community outreach opportunities. VoiceNation cultivates a positive workplace where staff is empowered and leadership and personal growth are promoted. A large part of the company’s culture revolves around the Employee Volunteer Program, which encourages staff to give back and get involved by helping others. Through the program, every VoiceNation staff member has an opportunity to volunteer on a monthly basis and work towards a cause they feel passionate about, on a local, national, and global scale.

To learn more about VoiceNation, visit http://www.qualityansweringservice.com.

 

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Winters Home Services Supports Billy Falasca Scholarship Foundation

DSC06078 small
The Winters Team

Winters Home Services of Cambridge, an award-winning provider of plumbing, heating, cooling and drain cleaning services to the greater Boston area, has become a contributor to the Billy Falasca Scholarship Foundation.

The Billy Falasca Scholarship, established by the Falasca Family and Friends with support from Winters Home Services, recognizes young people who have demonstrated a spirit of volunteerism to children with disabilities.

The Medford Invitational Tournament, Inc. (MIT), is awarding two Billy Falasca Scholarships in memory of William “Billy” Falasca, who was a member of MIT’s Board of Directors and founder of MIT’s Challenger Day. The Challenger Division of Little League Baseball is a unique part of the organization that provides children with physical and mental disabilities the opportunity to play baseball. On Challenger Day, over seventy Challenger Athletes and their families are invited to take part in a unique Little League championship experience.

Billy Falasca Scholarship Criteria

To meet the scholarship’s criteria, a candidate must be a resident of Medford or Malden; must be a graduating high school student advancing his/her education in college, the trades, or military service; must demonstrate a “Spirit of Volunteerism” that involves children with mental and physical disabilities; and must submit a complete application to the scholarship selection committee by June 30, 2015.

Two, $1000 Billy Falasca Scholarships will be awarded at MIT’s Ninth Annual Challenger Day on August 9, 2015 at the home of Malden Challenger Baseball, Bruce Field.

To learn more about the Billy Falasca Scholarship and to submit a scholarship application, visit www.mitbaseball.com.

About Winters Home Services

Winters Home Services is an award-winning service company based in Cambridge, Massachusetts, specializing in plumbing, heating, cooling, and home monitoring services. Offering the first-to-market CarePlus Home Monitoring Program and lifetime guarantees on many of their services, the company focuses on high quality workmanship and consistent world-class customer service. Winters Home Services promises to fulfill the needs of every customer with a sense of urgency, ensuring comfort, safety and well-being.

Winters Home Services is one of the largest residential plumbing companies in the greater Boston-area with a large fleet on the road and a full staff of licensed and insured plumbers and technicians. Tim Flynn, Winter’s owner, was recently named a Boston Power Player, helping Boston residents meet their real estate goals. Flynn has shared plumbing, HVAC and home monitoring tips on New England Real Estate Journal (NEREJ) Radio, Boston.com Real Estate Talk Boston and WPLM-FM 99.1. For more information, call 866-482-7586 or visit wintershomeservices.com.

 

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South Coast Improvement, Co. wins bid on MIT’s Stata Center project

MIT's_Stata_CenterCAMBRIDGE, MA AND MARION, MA…

South Coast Improvement Company (SCI), a design-build general contractor serving New England and the Mid-Atlantic states, was recently contracted by Massachusetts Institute of Technology (MIT) for a renovation project at the Ray and Maria Stata Center at the school’s campus in Cambridge, Massachusetts.

The $170,000 project calls for the conversion of a library into office space on the 7th floor of the building. Additional office space on 8th floor will be renovated.

“Over the years, we’ve done a considerable amount of work at colleges and universities in the greater Boston area but this is our first at MIT,” said Tom Quinlan, president of South Coast Improvement Company. “We’re delighted to bring our expertise to this world-renowned school and hope that it’s just the beginning of a mutually satisfying relationship.”

South Coast Improvement began work on the Stata Center project the first week of June. Completion is set for mid-August.

Work on the MIT project will be undertaken by South Coast Improvement’s private school division provides private schools. This special division offers clients the benefits of a big time general contractor with the capability to streamline smaller projects under tight deadlines.

“As a company, we routinely work on six-figure projects, with our highest being a $4 million project for an assisted living facility. We have those systems in place so that we can work on several smaller jobs at a school at once,” said Quinlan. “That’s how we have been able to get a lot of repeat business.”

That repeat business includes projects at Boston College, Boston University, Northeastern University, Mount Ida College and Dean College. Those projects have ranged from a new video room for the Men’s Locker Room at BC’s Conte Forum to conference room and new President’s office at Mount Ida to a server room for the Kostas Homeland Security Research Facility at Northeastern.

For more information, please call 508-748-6545 or visit www.southcoastimprovement.com.

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