PR Works Business Way Outside the Box Podcast

Ugly LinkedIn photo?

Some executives favor their high school yearbook likeness. Others just choose to ignore the aging process. Either way, an outdated profile photo is not the best way to represent yourself on LinkedIn, the world’s largest professional network.

Our guest for this segment Debi Cramer, founder and principle photographer at Thirty-Eighth Avenue Photography in Plymouth, MA, outlines “There are a number of professional profile photo ‘no-no’s’ including scowling, wearing sunglasses or clothing items with prints, as well as standing alongside other people – or next to someone’s shoulder and arm in the case of a cropped image.”

A LinkedIn profile photo is also not the best place to show off a cherished boat, sports car or pet. It’s okay to wear ski goggles if you’re a ski resort owner, but not okay if you’re a ski enthusiast and your profession is selling life insurance. It should be noted that NOT having a profile photo doesn’t work in your favor either. Will fellow networkers and recruiters want to connect? Perhaps not. Those who do have a profile photo on LinkedIn may receive up to 21 times more profile views than those lacking profile photos (according to LinkedIn).

Tune in and smile for the camera.

Debi Cramer Thirty Eighth Avenue PhotographyRead More

Truly outside the box, Wendy Green wasn’t always an entrepreneur. She served hard time on the corporate ladder and was eventually ejected and launched a new chapter.

Wendy’s podcast – Hey, Boomer – has been recognized in the Top 15 podcasts for Baby Boomers by Feedspot.

In 2013, Wendy earned her Certified Professional Coach designation, as well as the Master Practitioner in the Energy Leadership Development Index, through a highly intensive program offered by the Institute in Professional Excellence in Coaching.

In addition to her podcast, Wendy offers a coaching program called “Turn Retirement Upside Down”, an 8 session course that inspires Boomers to embrace an exciting, passionate next step. Wendy is offering our listeners a 30 minute complimentary session to explore the possibilities.

Wendy Green can be reached at www.HeyBoomer.Biz or via Linked at https://www.linkedin.com/in/wendy-green-cpc-heyboomerlive/.

Wendy Green – Hey, Boomer.Read More

Selling in the pandemic? Tacky? Ken Cheo, president and owner of Our Sales Coach, outlines the advantages in selling during the pandemic. Better access to decision makers. Buyers are open to new ideas, products, and services. A veteran of coaching manufacturing, technology and service professional salespeople, Ken also outlines how to create a better pipeline and system to convert new clients. How do we identify our best prospects, how do we reach out to them, how do we have meaningful conversations? Have a sales/marketing plan for the new year. For more information on Our Sales Coach, visit https://oursalescoach.com/

Ken Cheo – Our Sales CoachRead More

Business Way Outside the Box welcomes Entrepreneur Operating System (commonly referred to as EOS) facilitator Jack Keniley. As a brew pub pioneer, Wharton Business School graduate and lecturer and Arthur D. Little consultant, Jack understands the many, many challenges of small to mid-market businesses.

In this episode of Business Way Outside the Box, Jack talks about how business owners can exceed their current barriers and build an organization that is more fun, profitable and sellable.

Jack Keniley EOS FacilitatorRead More

Word of Mouth is often misunderstood and underappreciated. Podcast guest Matt Ward reveals how to not only grease the Word of Mouth engine, but WOW prospects and key influencers at the same time.

Matt built and sold a thriving website design firm based on the book of business he built up via Word of Mouth marketing. Upon exiting that business he formulated how others could benefit from Word of Mouth as well.

Enjoy the podcast and obtain your free copy of Matt’s entertaining and impactful book “More…Word of Mouth Referrals. Lifelong Customers and Raving Fans”.

Host Steve Dubin of PR Works welcomes you to nominate similarly “Way Outside the Box Businesses” for this podcast. Visit www.PRWorkZone.com.

Matt Ward – Referral ConsultantRead More

Bernadette Boas is a ball of fire and is an author, leadership coach, business consultant and keynote speaker. Her book “Shedding the Corporate Bitch, Shifting from Bitch to Rich in Life and Business” is her blunt and honest take on the issues facing professionals today. In this “Business Way Outside the Box” podcast segment, Bernadette offers tips and insights on productivity, success and work/life balance. For contact Bernadette, visit her LinkedIn profile – https://www.linkedin.com/in/bernadett….

If you know of or own a “Business Way Outside the Box”, contact us at PRWorkZone.com and we may have you or them on an episode soon.

Bernadette BoasRead More

On this episode of “Business Way Outside the Box”, Mike McKenna of Adaptable breaks down ADA website compliance and digital accessibility – an emerging concern for companies. Compliance is critical to avoid legal liability (and fines can range from the 5 – 6 figures) and to make sure you are reaching your full potential audience. Also, companies with websites that are not accessible, could be missing out on the opportunity to serve 20% of the population. For more on Adaptable, visit https://www.adaptablelab.com/.

Do you have a business that’s way outside the box? Drop a line to Steve Dubin at sdubin@prworkzone.com or call 781-582-1061. You may find yourself on the next episode Business Way Outside the Box.SHOW LESS

Mike McKenna, AdaptableRead More

You are not alone in feeling unfocused, overextended, and unproductive. Many people live in a sea of conflict while haphazardly trying to fill all the roles in their lives. Margo Crawford of Wave Productivity, based in Greater Providence and with clients throughout the U.S. and Spain, outlines how you can be more productive. Whether you are an entrepreneur, small business owner, working in a home office or telecommuter we can help you gain control of your work-your papers, email, time, and focus. For more information on Margo, visit: o Website www.waveproductivity.com o LinkedIn linkedin.com/in/margocrawford10 o Twitter @waveproductivit o Facebook https://www.facebook.com/waveproducti… o Instagram https://www.instagram.com/waveproduct..

Margo Crawford, Wave ProductivityRead More