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      • How to Write Emails that Get Read
      • Podcast Guesting – course outline
      • PR 101 – course outline –
      • Networking for non-sales personnel – course outline –
    • *NEW* Speak Up!
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Client News

“Get a Spine” – Podcast launched. Healthcare professionals encouraged to collaborate.

June 5, 2020 //  by admin

It is a podcast, a challenge, a call for collaboration.  Welcome, to the newly launched podcast entitled “Get a Spine”, the natural health podcast sponsored by the Chiropractic Society of Rhode Island (CSRI). 

Each month, the CSRI podcast offers health tips and guests who share a fresh perspective. If you’d like to be a health care guest on the show or have a suggested topic for the show, please contact the society at RIChiro.org. 

The first show features tips for maximizing tennis performance and minimizing injury. Tennis pro Jesse Gotlib is the guest and Dr. Michael Gottfried, a chiropractor with Aquidneck Chiropractic in Middletown, Rhode Island and a member of the Chiropractic Society of Rhode Island board of directors, is the host.  Specific tips include stretching routines for both before and after tennis activities.

To hear the first show, go to YouTube – https://youtu.be/900djlV-nSg.

About Chiropractic Society of Rhode Island (CSRI)

Founded in 1918, CSRI is one of the oldest chiropractic associations in the United States and represents more than 25 percent of the chiropractic physicians in the Ocean State. In addition to providing a regional voice for chiropractors in the business and legislative arenas, CSRI also helps educate the general public on the benefits of chiropractic. Those all-natural benefits can include relief from headaches, asthma, osteoporosis, osteoarthritis, carpal tunnel, colic, and stress, just to name a few. The Chiropractic Society of Rhode Island is located at 1272 West Main Road, Building 2, Middletown, RI 02842. For more information, call (401) 207-0700 or visit www.RIchiro.org.

“Get a Spine” – Podcast launched. Healthcare professionals encouraged to collaborate.Read More

Category: Client NewsTag: Chiropractor, health care, podcast

PPG Foundation Provides Essential Support to Old Colony Elder Services’ Nutrition Program

June 3, 2020 //  by admin

Old Colony Elder Services (OCES), the nonprofit agency proudly serving older adults and individuals with disabilities throughout Plymouth County as well as Avon, Stoughton and Easton, MA, has received a generous donation from the PPG Foundation on behalf of its aerospace facility located in Avon.  

The PPG Foundation is supporting local organizations during the COVID-19 pandemic and has made a $5,000 donation to OCES’ Nutrition Program for the Meals on Wheels daily home delivery of meals.

This funding comes at a critical time as referrals to OCES’ Nutrition Program for home delivered meals has dramatically increased due to COVID-19.  Not only are people staying home, they are interacting with family and friends less so the need for a daily safety check has become crucial to supporting the older adults in greater Plymouth County.  

OCES delivers over 45,000 nutritious meals a month to older adults and individuals with disabilities living within the 23 communities in their service area. All meals are planned by a nutritionist, and with the help of hundreds of volunteers, are delivered to individual homes. 

“We are extremely grateful to the PPG Foundation for their generous donation to our Meals on Wheels program, as their support helps us to provide essential, nutritionally-sound and satisfying meals to our most vulnerable residents,” said Nicole Long, CEO. 

All of OCES’ programs – from Nutrition and Home Care to Protective Services – remain in place and are operating during the COVID-19 pandemic. For more information or services from OCES, contact their Information and Referral Department at 508-584-1561. 

PPG: WE PROTECT AND BEAUTIFY THE WORLD™

At PPG (NYSE:PPG), we work every day to develop and deliver the paints, coatings and specialty materials that our customers have trusted for more than 135 years. Through dedication and creativity, we solve our customers’ biggest challenges, collaborating closely to find the right path forward. With headquarters in Pittsburgh, we operate and innovate in more than 70 countries and reported net sales of $15.1 billion in 2019. We serve customers in construction, consumer products, industrial and transportation markets and aftermarkets. To learn more, visit www.ppg.com.

About OCES

Founded in 1974, OCES proudly serves greater Plymouth County and surrounding communities. OCES is a private, non-profit organization headquartered in Brockton with a second office in Plymouth. OCES is designated as one of 25 Aging Services Access Points (ASAPs) in the Commonwealth of Massachusetts. OCES’ mission is to support the independence and dignity of older adults and individuals with disabilities by providing essential information and services that promote healthy and safe living. The agency offers a number of programs to serve older adults, individuals with disabilities, their families and caregivers. For more information call 508-584-1561 or visit www.ocesma.org. 

We protect and beautify the world is a trademark and the PPG Logo is a registered trademark of PPG Industries Ohio, Inc.

PPG Foundation Provides Essential Support to Old Colony Elder Services’ Nutrition ProgramRead More

Category: Client NewsTag: OCES, Old Colony Elder Services

LEARN Behavioral announces Telehealth ABA services now available in Massachusetts through BCI

May 29, 2020 //  by admin

Children diagnosed with ASD may continue to receive critical ABA therapy remotely during COVID-19 pandemic.

LEARN Behavioral, the leading network of providers serving children with autism and other special needs, announces the availability of telehealth Applied Behavior Analysis (ABA) services to children diagnosed with Autism Spectrum Disorders (ASD) and their families in Massachusetts through their regional provider Behavioral Concepts Innovation (BCI).

To continue providing critical ABA services to client families during the coronavirus (COVID-19) pandemic, BCI has innovated their service delivery model and capabilities to provide telehealth ABA services, or “teleABA” as coined by LEARN. 

TeleABA provides another option for families who prefer virtual therapy services over in-person therapy, or who have household family members who are at higher risk for severe illness. It is ABA therapy overseen by a Board-Certified Behavior Analyst (BCBA) that parallels in-person treatment. 

“The COVID-19 response requiring nationwide social distancing and other safety guidelines has left many parents of children on the autism spectrum wondering how to maintain the gains their children have made in ABA therapy,” explained Hanna Rue, Ph.D., BCBA-D, Vice President of Clinical Development for LEARN. “BCI and LEARN are helping parents throughout Massachusetts by providing the option of teleABA therapy which helps ensure that their children are able to continue their forward momentum towards established treatment goals.” 

TeleABA Services
Treatment for ASD is in accordance with state and federal emergency guidance regarding medically necessary telehealth services. It is imperative that children with ASD avoid any break in ABA therapy as this may cause distress, disruption and potential behavior regression. TeleABA is the delivery of evidence-based ABA therapy with master level clinicians via HIPAA-compliant videoconferencing, which is accessible by computer, tablet or smartphone.

BCI’s teleABA services include direct treatment and parent consultation. Direct treatment is one-on-one treatment sessions with a child geared towards maintaining and generalizing communication, play skills and behavioral progress. Parent consultation provides an opportunity to discuss daily routines and challenging behaviors, identify targets, and implement a plan.

TeleABA enables families to continue to build upon and reinforce skills including, but not limited to:
– Potty training
– Bedtime/sleep routine
– Screen time
– Personal hygiene routine, including hand-washing

Through teleABA, BCI helps children and families in a number of ways. For example: discussing strategies and progress on a desired goal; developing a routine that fits in to your family’s schedule; providing individual reinforcement strategies; setting and explaining clear expectations; and offering “in the moment” parent coaching along with references to help successfully reach your child’s goal.

Parent Webinars
One innovative program being launched through teleABA is Parent Webinars. With COVID-19 changing day-to-day lives, new challenges are presenting and old ones are resurfacing. Parent Webinars, offered on a weekly basis, enable families facing similar challenges to join in virtual presentations to share solutions and helpful info. 

The Parent Webinars are led by Ashley Williams, Clinical Director for ABACS and Advances in the LEARN provider network in the Greater Boston area. Each webinar is guided by a BCBA and will include clinical tips, strategies, and suggestions to help parents in these challenging times. 

Dr. Rue continued, “We have received a tremendous response from our families, who are experiencing new successes due to our virtual teleABA services. It is our hope that teleABA treatment will continue to be accepted by insurers beyond COVID-19, as this will enable us to serve a greater number of children and families on the autism spectrum who need services but have limited in-person access to ABA providers.”

Currently, BCI has more than 300 BCBAs providing teleABA throughout Massachusetts and in total, LEARN has served over 2,500 families through teleABA, with nearly 1,000 trained providers across the nation who have delivered sessions. LEARN is dedicated to supporting their staff and has developed a comprehensive resource library which enables them to access tools, resources, training and support online.

For more information about BCI’s teleABA services, visit https://bciaba.com

About BCI
Founded in 2002 and headquartered in Worcester, BCI has grown to become the go-to provider of Applied Behavior Analysis (ABA) services to children diagnosed with Autism Spectrum Disorders and their families throughout Massachusetts. We identify and facilitate effective personalized instruction that allows children to discover more, learn more, and be more – increasing their independence and enhancing their quality of life at home, in school, and in the community. BCI is a Massachusetts Department of Public Health approved provider of specialty ABA services for early intervention. BCI also provides center, home-based, and afterschool services through private and public health insurance. Further information on BCI is available at https://bciaba.com.

About LEARN
LEARN is a leading network of providers which includes BCI, as well as ABACS and Advances in the Greater Boston area, that serves children with autism and other special learning needs. LEARN specializes in behavioral health treatment based on the science of Applied Behavior Analysis (ABA) and is committed to providing programs and services that are family-focused, community-minded, and delivered with the highest clinical integrity. The LEARN team delivers more than 2.5 million hours of service annually and is comprised of more than 5,000 passionate professionals dedicated to nurturing each child’s personal best. For more information, visit https://www.learnbehavioral.com
 

LEARN Behavioral announces Telehealth ABA services now available in Massachusetts through BCIRead More

Category: Client NewsTag: BCI, LEARN Behavioral

Mask up! Harvard, MA computer engineer puts 3D printer to use to cover-up local fire departments.

May 20, 2020 //  by admin

photo of Bob Vinci
Bob Vinci

My high school buddy Bob Vinci, now a Harvard, MA-based computer engineer and Harvard (MA) Lions Club member, is creating NIH-approved face shields via five 3-D printers and supplying them, free of charge, to 25 local fire departments throughout Greater Boston.

As a computer genius, he is adept at creating top quality face shields. But publicity and getting people to his Go Fund Me page was another thing entirely.

PR Works stepped in, on a pro bono basis, and now we are on a roll of obtaining coverage town-by-town as he delivers to each fire department. He is about halfway to raising $5,000 to cover raw material expense.

We repackaged the story – more emotion, less product detail – and continue to get it to the right media gatekeepers.

Here is the first bit of coverage from the Concord Journal.

Let us know how you are either helping the community or taking a new, creative approach to your business.

To contribute to Bob’s GoFundMe page, click here.

Mask up! Harvard, MA computer engineer puts 3D printer to use to cover-up local fire departments.Read More

Category: Client News

Between Rounds Supports Restaurant Strong Fund

May 15, 2020 //  by admin

Between Rounds Bakery Sandwich Café is supporting Samuel Adams & The Greg Hill Foundation Restaurant Strong Fund to help fellow Connecticut residents in the restaurant industry who have been impacted by restaurant closures during the COVID-19 pandemic.

Between Rounds, the unique bakery café and bagel shop with locations throughout Connecticut, has donated 5 percent of all online orders (placed through their website) during the month of April to the Restaurant Strong Fund.

“Between Rounds is a family-owned business and so far, we’ve been able to continue to provide our customers with takeout and curbside pick-up,” said Between Rounds co-founder Jerry Puiia. “Being in the business, my brother Joe and I understand what many restaurants are going through. We feel strongly about supporting individuals and families impacted by the closures and in need of financial help at this time.”

Supporting First Responders & Healthcare Workers

The Puiia family is also committed to providing support to Connecticut’s first responders and healthcare workers. Between Rounds is offering free coffee to first responders during the COVID-19 pandemic. Police, fire, ambulance, nurses, doctors and healthcare workers may visit any Between Rounds location (take-out or drive-thru) and receive a free fresh brewed coffee, hot or cold, any size. No purchase necessary.

For anyone looking to show their support and thank healthcare heroes, Between Rounds delivers meals that have been donated to healthcare workers/organizations (hospitals, medical offices, etc.). Minimum order is 5 lunch sandwiches. To donate meals, place an order online at www.betweenroundsbagels.com

About the Restaurant Strong Fund

Samuel Adams and The Greg Hill Foundation have teamed up to support those from the restaurant industry across the country who have been impacted by the Covid-19 closures. Learn more by visiting the Restaurant Strong Fund website, https://www.restaurantstrong.org/index.html

About Between Rounds Bakery Sandwich Café

Founded in 1990, Between Rounds Bakery Sandwich Café is a unique bakery café and bagel shop renowned for their fresh, baked-onsite bagels and baked goods as well sandwiches, wraps, salads, soups, specialty coffees and a unique line of giftware. Between Rounds offers patrons an upscale, fast-casual dining experience with free Wi-Fi.

Between Rounds is licensed to manufacture prepared foods, and wholesales their breakfast and lunch sandwiches to gas station convenience stores in Hartford County and beyond. The company is also a wholesale bagel supplier to many independent grocers throughout the region. Between Rounds signature bagels are delivered to grocers fully baked so no additional labor is required of the bakery department. 

Between Rounds locations include South Windsor, Vernon, Manchester and Tolland, CT. Franchise opportunities are available. Corporate headquarters are located at 19A John Fitch Blvd, Route 5 in South Windsor, CT. For more information about their unique franchise offerings, contact (860) 291-0323 or visit www.betweenroundsbagels.com.

Between Rounds Supports Restaurant Strong FundRead More

Category: Client NewsTag: Between Rounds Bakery Sandwich Café

Congregate Housing Units in Bridgewater & Stoughton Now Available

May 12, 2020 //  by admin

Old Colony Elder Services (OCES), the non-profit agency proudly serving older adults and individuals with disabilities throughout greater Plymouth County announces Congregate Housing Program availability in Bridgewater and Stoughton, MA.

Congregate Housing is a shared living environment where consumers have their own private bedroom, and communal living space such as kitchens and sometimes bathrooms. Openings are available to older adults and individuals with disabilities at the Bridgewater and Stoughton housing authority sites.  

The Heritage Circle Congregate, located at 10 Heritage Circle in Bridgewater has a total of 10 units. Currently, at this location there are three units available. In Stoughton, there are a total of 19 units at The Silva House located at 44 Pleasant Street with one unit available at this time.  

To be eligible for Congregate Housing, applicants must be 60+ years of age or have a permanent disability.

“Congregate Housing provides an alternative housing option for older adults and people with disabilities interested in a shared living environment to prevent premature or unwanted institutionalization and /or homelessness,” said Elizabeth Weiner, OCES Housing Programs Manager. “Congregate housing is a good option for individuals who find it difficult to live alone or who enjoy the security of living with others.”

The goal of Congregate Housing is to integrate community resources, information, and services while providing group living support, to enrich the lives of those residents.

The Congregate Housing Coordinator, a specialist from OCES’ housing team, conducts an assessment to determine the specific needs of every resident residing within Bridgewater, Marshfield and Stoughton Congregate Housing sites.  All residents at these sites are eligible for information and referral services, case management assistance, and access to social or educational programs. Depending on eligibility, many other services are available as well.

“OCES works with housing authorities in Bridgewater, Marshfield and Stoughton to support the residents,” explained Weiner. “Congregate Housing Programs are designed to create a community environment which allows residents to age in community.”

Those interested in Congregate Housing in Bridgewater or Stoughton can apply online by using the Common Housing Application for Massachusetts Public-Housing (CHAMP) application and checking off the Congregate box, or by contacting the Bridgewater or Stoughton Housing Authorities. Visit https://publichousingapplication.ocd.state.ma.us.

Due to the COVID-19 pandemic, housing authorities continue to accept applications, however the housing authorities may cease lease-ups in congregate units during the emergency, as social distancing is difficult in these settings  It is still important to be added to the wait list so that you are eligible for an assessment when lease-ups resume. 

To learn more about Housing Programs offered by OCES, visit https://www.ocesma.org/getting-started/housing-options/

About OCES

Founded in 1974, OCES proudly serves greater Plymouth County and surrounding communities. OCES is a private, non-profit organization headquartered in Brockton with a second office in Plymouth. OCES is designated as one of 25 Aging Services Access Points (ASAPs) in the Commonwealth of Massachusetts. OCES’ mission is to support the independence and dignity of older adults and individuals with disabilities by providing essential information and services that promote healthy and safe living. The agency offers a number of programs to serve older adults, individuals with disabilities, their families and caregivers. For more information call 508-584-1561 or visit www.ocesma.org.

Congregate Housing Units in Bridgewater & Stoughton Now AvailableRead More

Category: Client NewsTag: OCES, Old Colony Elder Services

Emerson Bearing Boston Offers High Voltage Solution for Marine, Manufacturing, Industrial and HVAC Industries

May 8, 2020 //  by admin

Emerson Bearing Boston, a bearing company catering to Original Equipment Manufacturers (OEM) and Maintenance, Repair and Operations (MRO) markets around the world, has expanded their bearing line to include Shaft Grounding Devices, which reduce the risk of danger and protect motor bearings from damage.

Motor shaft voltages have the potential to damage the components around them. If a shaft’s voltage exceeds the insulation capabilities of nearby cables or parts, it can cause both long-term and acute damage to motor bearings. Some high voltages can even lead to arcing between the shaft and the bearing. When this occurs, the arcing rapidly elevates the temperature of the bearing. Metal can vaporize and become permanently damaged and pitted from this process. 

Shaft grounding devices are a cost-efficient solution to preventing the currents produced by shaft voltage. They are utilized in a number of industries, including Marine, Manufacturing, Industrial and HVAC.

Shaft voltage can occur for a number of reasons. Usually, it can be traced back to leakages or induction. Some external sources may even influence the likelihood of shaft voltage occurring. Rubber belts creating friction against drive pulleys and other nearby coupled machines are a few examples of these. AC and DC motors with variable frequency drives (VFD) often produce induced electrical currents on the motor shaft.

Emerson Bearing includes top brand Helwig Carbon shaft-mounted grounding devices, which are the most economical means of protecting bearings from electrical discharge. AC systems with VFD control and DC motors with pulse width modulation (PWM) drives benefit greatly from this added security. Grounding provides a low-impedance path for shaft voltage to travel through. Currents are forced away from bearings and voltage is prevented from building gradually over time on rotors. This simple technology is all it takes to dramatically reduce the risk of danger or property damage. 

Helwig Carbon shaft-mounted grounding devices offer exceptional bearing protection and prevent failure. With sizes available for both large and small motors and internal mounting capabilities, they’re ideal for a number of applications, including: HVAC units; Pump motors; Fans; Air-handling equipment; Compressors; Elevators; Data centers; Chillers; and Conveyors.

Shafts ranging from 6mm (.2500”) to 225mm (9.000”) are available. Sealed options also increase resistance in contaminated environments like wash-down applications. 

“Grounding devices are the most effective technology for minimizing shaft voltage and often outlast the units they’re installed on,” explained Steve Katz, president of Emerson Bearing Boston. “Grounding devices are the smartest choice an organization can make when it comes to protecting their people and their equipment from dangerous, damaging currents.”

For more information about Emerson Bearing’s products, visit EmersonBearing.com.

About Emerson Bearing Boston

Founded in 1957, Emerson Bearing Boston specializes in bearings for OEM and MRO markets throughout the world. The company provides solutions to a variety of industries including: aggregate, concrete, mining, machine tools, electric motor repair, marine, material handling, metal processing, packaging, food processing, paper converting, printing, wind/power generation, recreation, heavy construction, robotics, automation, transportation, wood products, wastewater treatment, pump, compressor and oil field.

Emerson Bearing Boston offers customers a one-stop shopping experience. With an online product catalog with over 3 million bearings – ranging in size from 3mm to tunnel-boring 15-foot-diameter giants; a vast inventory of bearings; worldwide sourcing; a fixed price program; a knowledgeable staff; same day shipping and 24/7 service, Emerson Bearing Boston has become a leading provider of bearings in the U.S. They are the sister company of Action Bearing and maintain headquarters at 201 Brighton Ave. Boston, MA. For more information, visit www.emersonbearing.com or call 800-225-4587.

Emerson Bearing Boston Offers High Voltage Solution for Marine, Manufacturing, Industrial and HVAC IndustriesRead More

Category: Client NewsTag: Emerson Bearing Boston

New software transforms how local businesses reach homeowners in Massachusetts. Braintree firm launches Local Leads 365.

Denver Gibbs

May 6, 2020 //  by admin

Local Leads 365, a new, digitally fast and rich software platform was recently launched to help local service providers and merchants identify and reach potential customers more quickly.  Developed by Gibbs Software Solutions, a company based in Braintree, Massachusetts, the new, robust application can deliver real estate transaction data for any town in Massachusetts. 

The key advantage?  Local Leads 365 provides new homeowner information the day after closing — not 1-12 months later, like many competitors. The leads are automatically delivered to the subscribers’ devices daily.

Additionally, the Local Leads 365 platform offers easy to customize templates for the merchant to entice the consumer via letters, post cards and flyers.  And this activity can be seamlessly integrated into most Customer Relationship Management systems  (CRMs). The software can also easily search for data based on “triggers”, such as homes with acreage exceeding 20,000 square feet or home values in excess of $500,000.  This lets local service providers find and directly target specific customer types.

“We worked long and hard to create a platform that the small business owner or office manager could quickly adapt and use to generate new and lifelong customers,” noted Denver Gibbs, founder of Gibbs Software and Local Leads 365. “We have already received tremendous response from oil dealers, landscapers, painters, roofers, plumbers, electricians, home security, handymen, flooring, furniture stores, dental offices, financial planners, insurance brokers and auto service.  The early adopters tell us that the platform is easy and fun to use and it instantly connects them with newcomers to the area in search of reliable resources.”

According to the U.S. Census Bureau, the percentage of Americans that move every year equates to 14% of the population (or roughly 40 million).  The average homeowner spent $9,081 last year on home services, according to HomeAdvisor. The costs broke down as follows: $7,560 on home improvements. $1,105 on home maintenance.  By virtue of their new circumstances, new homeowners are the nation’s leading spenders.

For more information about Local Leads 365, please visit www.LocalLeads365.com or call (781) 343-1932.

New software transforms how local businesses reach homeowners in Massachusetts. Braintree firm launches Local Leads 365.Read More

Category: Client NewsTag: homeowners, Lead generation, Welcome Wagaon

Cash is NOT King during COVID-19.

Gary Oshry, NE Trade

May 4, 2020 //  by admin

COVID-19 has created a cash crisis for many small business owners. Less cash is coming in.  The domino effect amplifies.  Less cash is going out.  But what if cash was NOT the only currency? 

Responding to that cash crunch, New England Trade, Inc. (NET), based in Malden, MA and the leading barter exchange in the New England region, announced that they are offering free memberships – traditionally a $295 membership fee – and no monthly fees for six months to any business that joins. Qualified new members will also be granted a minimum $1,000 line of credit.

“We know businesses are hurting.  Now is the time to embrace innovative methods to keep the momentum going,” noted Gary Oshry, President of New England Trade, Inc.  He explained, “Our barter network of over 1,000 participating businesses allows members to accrue a balance by providing a service and then applying that balance towards the purchase of any of the hundreds of good and services within the network.”

New England Trade members include professional services (accounting, legal, business coaching), health care professionals (dental, counseling, chiropractic, physical therapy, optometry, acupuncture), marketing services (website development, graphic design, video, printing), wellness (health clubs, massage therapy) food service (restaurants and catering), accommodations (hotels, condos), recreation (rentals for autos, bikes, kayaks, paddleboards) and much more.

New England Trade has won numerous awards from the National Association of Trade Exchanges (NATE), International Reciprocal Trade Association (IRTA) and Barter Association National Currency (BANC.  The organization has received recognition for its members state-of-the-art software, sophisticated website and mobile app, and Swipe Technology to make trading faster and easier than ever, and the assistance of full-time brokers available to promote each business and fulfill needs while saving cash.

Since 1980, New England Trade’s mission has been to increase their client’s sales and conserve their cash flow, facilitate trade among clients in an efficient, easy-to-use, cost-effective way, and improve their business outlook while enhancing members lifestyles.

About New England Trade, Inc.

A barter exchange is a third-party record keeper, providing members with monthly statements of their barter transactions. New England Trade, Inc. members are simply agreeing to accept an alternate form of currency as payment, providing you with an additional distribution network to grow your business. Members are able to purchase any product or service within the New England Trade, Inc. network through their trade account — products or services do not have to be directly exchanged.  For more information, visit www.NewEnglandTrade.com or call (781) 388-9200.

Cash is NOT King during COVID-19.Read More

Category: Client NewsTag: barter, trade organization

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