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Podcasting as a guest and host

photo of a podcast microphone

Podcasting, essentially “on demand” streaming radio, is among the fastest growing mediums. And for a good reason.

Similar to NetFlix and YouTube, the audience selects exactly what they want to consume and when.  They can even pause and continue as they are interrupted by a phone call or arrival at a destination.

As a PR firm we are adept at helping you obtain “guest” spots on targeted shows or, getting more aggressive, helping you create your own podcast from bumper music to recording to promotion on a wide range of podcast portals including Itunes, IHeartRadio, Google Play, YouTube, Stitcher and more.

Podcasts, as a guest appearance or host, and establish additional credibility, visibility, lead generation, speaking opportunities, search engine optimization, links to cultural authority and increased value proposition.

$995 – Guest appearance arrangements –   

  • Develop hot topics of interest.
  • Develop PR Kit – author bio, backgrounders, ?s for interviewer and headshot 
  • Research and identify appropriate guest appearances
  • Arrange guest appearances – 5 hours of telephone outreach
  • Pre-podcast coaching

$1,495 – Developing a custom podcast.

All of the above services, plus –

  • Development of podcast theme/concept.
  • Arrange for initial 3 guests for first three months of programming.
  • Create bumper music to open and close segment
  • Graphic design for thumbnail on Podcast portals such as Itunes, IHeartRadio, Google Play, YouTube.
  • Create verbiage for Podcast description and each show outline.

Create YouTube channel

David Sawyer, Safer Places

PR Works Founder Steve Dubin interviews David Sawyer, CEO of Safer Places, who reveals the need for employee and tenant background checks in a changing, unpredictable world. The episode includes some tidbits on the surprising results of background checks, returning furloughed workers and what your social media says about you. For more information on Safer Places, visit https://www.saferplacesinc.com/.

Mark Parrish, Crescent Ridge Dairy

In 21st century America, the concept of the milkman is one that means little or nothing to those younger than Baby Boomers. At Crescent Ridge Dairy the concept is alive and well and still thriving—in addition to the dairy creating some of the world’s best ice cream. In this episode, Mark Parrish delves into the 21st century version of the milkman and more. For more information on Crescent Ridge Dairy, visit https://crescentridge.com/.

Vigil for George Floyd to be held June 13th at Boys & Girls Club of Marshfield athletic field

On Tuesday, the funeral service honoring the life of George Floyd, a father, brother, son and friend to many, was held in Houston. In memory of George Floyd, a vigil will be held at the Boys & Girls Club of Marshfield athletic field on Saturday, June 13, 2020 from 4:00 to 5:30 p.m. 

This peaceful gathering, organized by Sabrina Holland of Marshfield and her team of volunteers, was originally scheduled for June 5th at Harbor Park but postponed based on safety recommendations of Police Chief Tavares. The Boys & Girls Club of Marshfield was then approached to host the event, as the athletic field better accommodates a large number of people and parking is available.

The Boys & Girls Club of Marshfield condemns any act of racism or discrimination. We are proud to be hosting the vigil as it fits in with the Boys & Girls Club mission. We advocate for all youth to have the same opportunities and encourage young people to utilize and focus the power of their voice. We believe it is critical to speak up and take action. As a nation, we can and must demand change to support black people and anyone who faces systemic prejudices. Together, we must listen and take action to ensure the future is great for the youth that are counting on us.

The pain we are feeling, as a nation, as a Movement and as individuals, is real. It is not simply a reaction to the news of the past weeks. We are experiencing a moment of profound reflection on what equality and justice really mean, and how far we still need to go. 

According to Jim Bunnell, CEO of Boys & Girls Club of Marshfield, “As we honor George Floyd in this peaceful vigil, we hope to deliver a positive and constructive message, and continue to build a community that works together and treats each other with respect and equality.”

In light of COVID-19, social distancing must be observed and face coverings are required. 

About the Boys & Girls Club of Marshfield

The Boys & Girls Club of Marshfield’s mission is to enable and inspire all young people to realize their full potential as productive, caring, responsible citizens as well as become tomorrow’s capable leaders. The Club provides programming opportunities in the Boys & Girls Club of America’s (BGCA) five core areas including leadership, education, health, arts, and fitness.  For more information, visit www.bgcmarshfield.org or call 781-834-2582.

Old Colony Elder Services Raising Awareness of Elder Abuse through Virtual Event

June 15th is World Elder Abuse Awareness Day (WEAAD) and Old Colony Elder Services (OCES) invites the public to participate in their virtual event to raise awareness of elder abuse.

In previous years, OCES raised awareness of elder abuse by holding “March Against Elder Abuse” events in Brockton and Plymouth. This year, beginning June 15th and through the end of the month, OCES will raise awareness of elder abuse by holding a virtual WEAAD event.

The theme for WEAAD 2020 is “Lifting Up Voices”.

How it Works

To participate in OCES’ virtual event, simply take a photograph of yourself holding up a sign explaining how you are helping in the community by being a voice to help prevent and/or raise awareness about elder abuse.  Some examples of helping in the community include: checking on neighbors, listening to older adults, and reporting concerns.

Then, upload your picture to OCES’ WEAAD event page, https://www.facebook.com/events/602292773713778/ or follow OCES @OCESMA on Facebook for more information.  

Use the hashtags #ElderAbuse #LiftingUpVoices #WEAAD when posting your pictures.

“OCES’ call-to-action is for organizations, communities and individuals to lift up their voices – and raise awareness about elder abuse,” explained Teresa Kourtz, LSW, MSG, Protective Services Director at OCES. “Even with social distancing, we can still work together, to collaborate and build awareness to this important issue.”

To learn more about WEAAD, visit https://eldermistreatment.usc.edu/weaad-home/

See Something, Say Something

OCES encourages anyone witnessing elder abuse to report it. Be proactive and be a part of the solution to help end elder abuse.

Recognizing Elder Abuse

Elder abuse includes financial exploitation, emotional, physical, sexual abuse, neglect or self neglect. Common risk factors are social isolation, poor physical health and dementia. According to the U.S. Department of Health and Human Services’ Administration for Community Living, an estimated five million older adults are victims of elder abuse, neglect, or exploitation every year. One in 10 Americans age 60 and older have experienced some form of elder abuse.

OCES Protective Services Program staff works with older adults or their designees to prevent, eliminate or remedy situations involving emotional, physical or sexual abuse, neglect by a caregiver, financial exploitation and/or self–neglect. When there is a report made to the Centralized Intake Unit (Elder Abuse Hotline), and the elder resides in our catchment area, OCES will receive the report and determine if further investigation is necessary by a Protective Services Worker.

If you have concerns contact your local Protective Services Agency. If you are looking to file a report on elder abuse, contact the Centralized Intake Unit (Elder Abuse Hotline) at 1-800-922-2275. If you ‘See Something, Say Something, please report.

About OCES

Founded in 1974, OCES proudly serves greater Plymouth County and surrounding communities. OCES is a private, non-profit organization headquartered in Brockton with a second office in Plymouth. OCES is designated as one of 25 Aging Services Access Points (ASAPs) in the Commonwealth of Massachusetts. OCES’ mission is to support the independence and dignity of older adults and individuals with disabilities by providing essential information and services that promote healthy and safe living. The agency offers a number of programs to serve older adults, individuals with disabilities, their families and caregivers. For more information call 508-584-1561 or visit www.ocesma.org.

Between Rounds Establishes Grocery Partnership with ShopRite supermarkets of East Hartford, Manchester and Vernon, CT

Between Rounds Bakery Sandwich Café, the unique bakery café and bagel shop with locations throughout Connecticut, has partnered with Waverly Markets, LLC and the Cohen Family, owners of ShopRite supermarkets in East Hartford, Manchester and Vernon, CT to supply their signature bagels to ShopRite customers.

Between Rounds is partnering with ShopRite stores located at 31 Main Street in East Hartford; 214 Spencer Street in Manchester; and 35 Talcottville Road (Tri City Plaza) in Vernon. Each ShopRite store will offer Between Rounds’ bagels in their bakery departments.

“Between Rounds is a family-owned business and we’re proud to partner with the Cohen family,” said Between Rounds co-founder Jerry Puiia. “They have done an excellent job in the supermarket business and it is our great privilege to have our bagels, which are locally made in our South Windsor bakery, offered for sale in their bakery departments.”

“We are always thrilled to partner with local vendors to serve our customers and support local businesses,” said Jordan Coe, President/Owner of Waverly Markets, LLC. “As a family owned and operated business, we are proud that our three ShopRite stores are reflective of the community we serve.”

Between Rounds is the brainchild of the Puiia brothers, who established locations in Vernon, South Windsor, Manchester and Tolland. The Puiia hallmark is manufacturing and selling their own bagels, which sets them apart from other cafés. For almost 30 years now, Between Rounds has been making their delicious signature bagels in South Windsor. The popularity of their bagels inspired the Puiias to partner with independent grocers. The bagels are delivered to grocers fully baked so no additional labor is required of the bakery department.

To date, Between Rounds now has partnerships with more than two dozen grocery retailers in Connecticut and Massachusetts. 

“Between Rounds bagel fans now have the convenient option of shopping for their favorite staple – Between Rounds signature bagels – at their local grocery store,” noted Puiia.

Independent grocer owners or store managers interested in carrying Between Rounds bagels may contact Jerry or Joe Puiia at (860) 291-0323. For a list of grocery retailers offering Between Rounds bagels, visit https://betweenroundsbagels.com/grocery-retailers/

About ShopRite

ShopRite is the largest retailer-owned cooperative in the United States. All ShopRite owners are members of Wakefern Food Corporation. To learn more about ShopRite, visit www.shoprite.com.

About Between Rounds Bakery Sandwich Café

Founded in 1990, Between Rounds Bakery Sandwich Café is a unique bakery café and bagel shop renowned for their fresh, baked-onsite bagels and baked goods as well sandwiches, wraps, salads, soups, specialty coffees and a unique line of giftware. Between Rounds offers patrons an upscale, fast-casual dining experience with free Wi-Fi.

Between Rounds is licensed to manufacture prepared foods, and wholesales their breakfast and lunch sandwiches to gas station convenience stores in Hartford County and beyond. The company is also a wholesale bagel supplier to many independent grocers throughout the region. Between Rounds signature bagels are delivered to grocers fully baked so no additional labor is required of the bakery department. 

Between Rounds locations include South Windsor, Vernon, Manchester and Tolland, CT. Franchise opportunities are available. Corporate headquarters are located at 19A John Fitch Blvd, Route 5 in South Windsor, CT. For more information about their unique franchise offerings, contact (860) 291-0323 or visit https://betweenroundsbagels.com