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      • How to Write Emails that Get Read
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Franchise News

Lapels Michael Eisner selected for NEFA Board of Directors

July 29, 2013 //  by admin

HANOVER, MA and FRAMINGHAM, MA…

The New England Franchise Association (NEFA), the trade organization for franchisors and franchisees in the region, recently named Michael Eisner of Lapels Dry Cleaning as a member of its board of directors.

“Having been a member of NEFA for several years, I’m thrilled and honored to be appointed to its board of directors,” said Eisner, who serves as Lapels Dry Cleaning’s franchise director. “We have some impressive individuals on the new board who have experience as franchisors, franchisees and consultants in the industry. I’m looking forward to working with the board and NEFA members to develop programs and events that engage and benefit our Association.”

Eisner joins a board comprised of both franchisors and those who serve the franchise community.  Board members include Bruce Wildes, Acadia Business Advisors, LLC, Cumberland, ME; Chuck Lynch, MaidPro, Boston, MA; Donato Dandreo, Compete Now, Boston, MA; Shirleyann Soltys, Shirleyann Soltys, CPA PC, Woburn, MA; Evan Hackel, Ingage Consulting, Woburn, MA; Kim Woods, Franchise Solutions, Portsmouth, NH; Murray Vetstein, Source4, Brockton, MA; Steve Dubin, PR Works, Kingston, MA; and Suzanne Cummings, Cummings Franchise Law, P.C., Stoneham, MA.

“Michael’s a great addition to our board of directors and a great example of the high caliber of members we have in NEFA,” said NEFA President Murray Vetstein. “With his help, Lapels Dry Cleaning has grown significantly, adding six new Lapels Dry Cleaning franchises in 2013 alone.”

With its corporate headquarters based in Hanover, Mass., Lapels has pioneered its eco-friendly dry cleaning experience for the past 10 years. Using the latest technology in equipment and cleaning solution, Lapels is one of the few dry cleaners in New England able to boast that there is no hazardous waste in their process. Their environmentally-friendly cleaning process has no odor and is gentler on clothes, thus lengthening the life of clothes. At Lapels you can see, feel and smell the difference.

For complete information on the Lapels Dry Cleaning, please visit www.mylapels.com. For information on the NEFA, visit www.NEFranchise.org.

About NEFA
New England Franchise Association (NEFA) is the trade organization for franchisors and franchisees in the region, with over 150 members. The mission of NEFA is to bring franchise executives, franchisees and vendors together to share ideas for success.
Franchising more than ever before, has an unprecedented opportunity to make a major positive impact on the future New England economy. In a 2001-05 study conducted by PriceWaterhouseCoopers on behalf of the International Franchise Association (IFA) found that in New England over 875,000 jobs are a result of franchising, the total output is over 100 Billion dollars a year, and there are over 35,000 franchise establishments in the six New England States.

For more information, please visit the New England Franchise Association via the organization’s website http://www.NEFranchise.org or email to info@NEFranchise.org.

Lapels Dry Cleaning – Environmentally Friendly Cleaners
Each Lapels Dry Cleaning store offers a full slate of services, including: same-day dry cleaning; shirt service; tailoring; shoe repair; wedding gown preservation; suede and leather processing; box storage and fur storage. Lapels Dry Cleaning has stores in: Arizona (Gilbert, Phoenix, Chandler); California (Poway); Colorado (Littleton); Connecticut (Cromwell); Louisiana (Monroe, West Monroe); Massachusetts (Abington, Bedford, Boston, Brighton, Cambridge, Cohasset, Dedham, Easton, Framingham, Franklin, Hanover, Marshfield, Newtonville, Norton, Quincy, Walpole, Westford, Westwood and Wilmington); Missouri (Wildwood); New Jersey (Brick, Freehold and Verona); Ohio (Liberty Township); Oklahoma (Oklahoma City); Pennsylvania (Bloomsburg); Rhode Island (Lincoln); South Carolina (Myrtle Beach, Pawleys Island, Forest Village); and Texas (Arlington, Brownsville). Additional locations coming soon to Austin, TX, Cedar Park, TX, Natick, MA and Needham, MA.

Lapels Dry Cleaning has been ranked in Entrepreneur’s 26th Annual “Franchise 500” as well as Entrepreneur’s “Top 50 New Franchises,” identifying Lapels Dry Cleaning as one of today’s top franchise opportunities. Entrepreneur’s “Franchise 500” is the best and most comprehensive rating of franchises in the world and is based on objective, quantifiable measures of a franchise operation.

Lapels Dry Cleaning corporate offices are located at 962 Washington Street, Hanover, MA 02339.

To learn more about franchise opportunities with Lapels Dry Cleaning, call toll free (866) 695-2735 or email sales@lapelsdrycleaning.com. Additional information and up-to-date company news can also be found on the company’s Web site, www.lapelsdrycleaning.com.

Lapels Michael Eisner selected for NEFA Board of DirectorsRead More

Category: Client News, Franchise NewsTag: "dry cleaning franchise", franchise opportunity, Lapels Dry Cleaning

Lapels Strong. Lapels Dry Cleaning customers donate nearly three tons of clothing to Big Brother/Big Sister clothing drive in Massachusetts

July 3, 2013 //  by admin

Lapels Dry Cleaning CEO Kevin Dubois (far right) presents Big Brother/Big Sister Foundation’s Steven Beck (second from right) and Ken Higgins (far left) with a check representing $10,000 worth of clothes donated by Lapels customers nationwide to Big Brother Big Sister organizations in Massachusetts, Rhode Island, New Jersey and Arizona. Lapels of Fenway Triangle’s Kevin Dao is also pictured. Customers from the Lapels of Fenway Triangle/Trilogy store donated 1495, the most of any Lapels store participating.

HANOVER, MA…

Last year, Lapels Dry Cleaning customers in Massachusetts donating nearly three tons of clothing in Lapels annual drive to raise money for Big Brother/Big Sister (BBBS). This year, Lapels Dry Cleaning customers topped that figure by donating 5,744 pounds of clothing.

“We have a few more locations in Massachusetts this year, but even so that is a staggering amount of clothing,” said Kevin Dubois, CEO of Lapels Dry Cleaning, an environmentally friendly dry cleaner with more than 50 locations nationwide. “I can’t really say I’m that surprised. Our customers have always been very generous and this year, with the recent bombings, I think the charitable side of people has really come out, both for the One Fund and other philanthropic endeavors. We’re delighted that Big Brother/Big Sister can be the beneficiary of that generosity.”

The estimated worth of the donated clothing to Big Brother/Big Sister is nearly $6,000 as the clothes will be resold at various thrift shops and other second hand clothing stores in the region. That brings the dollar amount from donations by Lapels Dry Cleaning customers to nearly $10,000 nationwide as Lapels conducted similar drives in Arizona, New Jersey and Rhode Island.

“I was thrilled last year with the very generous amount of donations made. This year, with nearly 1500 more pounds of clothes, I’d have to say me I’m speechless,” said Steven Beck, an executive director of the Big Brother/Big Sister Foundation.

The drive, held from May 6 through May 19, included significant contributions from 22 Lapels Dry Cleaning stores and plants in Massachusetts.

Some of the larger contributors to the clothing drive included the following stores:

  • Lapels of Boston Trilogy(1495 pounds)
  • Lapels of Hanover (1380 pounds)
  • Lapels of Boston South End (736 pounds)

“Once again, we’re so grateful for the contribution by Lapels customers and Lapels for coordinating the effort,” said Ken Higgins, Big Brother Big Sister Dispatch supervisor. “Lapels has a great reputation for caring about its customers. The annual clothing drive shows how much Lapels customers care about people.”

Beyond the Massachusetts stores, Lapels lone Rhode Island location in Lincoln, Rhode Island, contributed 391 pounds to the drive to the Big Brother/Big Sister organization in the Ocean State.

“Our New England stores really stepped it up for this clothing drive,” said Kevin Dubois, CEO of Lapels Dry Cleaning. “Lapels prides itself on being environmentally friendly. A part of that is giving back to the communities we serve. We’re grateful to have a customer base that shares that spirit of giving.”

Lapels Dry Cleaning – Environmentally Friendly Cleaners

Each Lapels Dry Cleaning store offers a full slate of services, including: same-day dry cleaning; shirt service; tailoring; shoe repair; wedding gown preservation; suede and leather processing; box storage and fur storage. Lapels Dry Cleaning has stores in: Arizona (Gilbert, Phoenix, Chandler); California (Poway); Colorado (Littleton); Connecticut (Cromwell); Louisiana (Monroe, West Monroe); Massachusetts (Abington, Bedford, Boston, Brighton, Cambridge, Cohasset, Dedham, Easton, Framingham, Franklin, Hanover, Marshfield, Newtonville, Norton, Quincy, Walpole, Westford, Westwood and Wilmington); Missouri (Wildwood); New Jersey (Brick, Freehold and Verona); Ohio (Liberty Township); Oklahoma (Oklahoma City); Pennsylvania (Bloomsburg); Rhode Island (Lincoln); South Carolina (Myrtle Beach, Pawleys Island, Forest Village); and Texas (Arlington, Brownsville). Additional locations coming soon to Austin, TX, Cedar Park, TX, Natick, MA and Needham, MA.

Lapels Dry Cleaning has been ranked in Entrepreneur’s 26th Annual “Franchise 500” as well as Entrepreneur’s “Top 50 New Franchises,” identifying Lapels Dry Cleaning as one of today’s top franchise opportunities. Entrepreneur’s “Franchise 500” is the best and most comprehensive rating of franchises in the world and is based on objective, quantifiable measures of a franchise operation.

Lapels Dry Cleaning corporate offices are located at 962 Washington Street, Hanover, MA 02339.

To learn more about franchise opportunities with Lapels Dry Cleaning, call toll free (866) 695-2735 or email sales@lapelsdrycleaning.com. Additional information and up-to-date company news can also be found on the company’s Web site, www.lapelsdrycleaning.com.

Lapels Strong. Lapels Dry Cleaning customers donate nearly three tons of clothing to Big Brother/Big Sister clothing drive in MassachusettsRead More

Category: Client News, Franchise NewsTag: "dry cleaning franchise", franchise opportunities, franchise opportunity, Lapels Dry Cleaning

The future of dry cleaning comes to Brownsville, TX. Lapels Dry Cleaning opens at 1655 E. Ruben Torres Blvd location in Brownsville, TX.

June 24, 2013 //  by admin

The new Lapels Dry Cleaning store located at at 1655 E. Ruben Torres Blvd in Brownsville, TX

BROWNSVILLE, TX and HANOVER, MA…

Lapels Dry Cleaning, an innovative, environmentally friendly dry cleaning company headquartered in Hanover, Massachusetts, recently opened a new location on June 12 at 1655 E. Ruben Torres Blvd in Brownsville, TX. The Brownsville location marks the second Lapels Dry Cleaning to open in Texas. Lapels Dry Cleaning has a store in Arlington, Texas and locations in Austin and Cedar Park are due to open in the near future.

The new Brownsville Lapels Dry Cleaning plant is owned and operated by Jose Kauachi. Store hours are Monday through Friday, 7 am to 7 pm; Saturday 8 am to 5 pm; and Sunday, 12 pm to 3 pm. The grand opening for the new Lapels will be held on July 13.

“We are delighted to bring Lapels’ standard of high quality dry cleaning and superior customer service to Brownsville,” said Kauachi.

“We want to congratulate Jose on joining the Lapels Dry Cleaning family and we look forward to an ongoing relationship as we continue to provide guidance and support at the corporate level to help ensure the success of his new dry cleaning store in Brownsville,” said Kevin Dubois, CEO of Lapels Dry Cleaning.

Lapels has pioneered its eco-friendly dry cleaning experience for the past 10 years.  Using the latest technology in equipment and cleaning solution, Lapels is the only dry cleaner in the greater Brownsville area able to boast that there is no hazardous waste in their process. Their environmentally-friendly cleaning process has no odor and is gentler on clothes, thus lengthening the life of clothes. At Lapels you can see, feel and smell the difference.

Lapels customers are greeted to a warm and inviting reception area, with friendly customer service representatives, and alteration services.

“There were so many reasons why I initially chose to buy a Lapels franchise. The environmental piece was certainly up there on our list, but it was an overall commitment to a high quality customer experience that truly sold us,” said Kauachi. “Customers have been very receptive to what Lapels has to offer at our other locations and we feel Brownsville area residents will appreciate it as well.”

Lapels offers it’s customers Automatic Rewards earning them credit towards free dry cleaning for every dollar they spend, Loyalty Programs, a VIP Program which eliminates the need to wait in line and the use of a 24 Hour Drop Off Service. Same day service is also available with pick-up after 5 pm.

For complete information on the Lapels Dry Cleaning, please visit www.mylapels.com. Or, you can call the Brownsville store at 956-621-4389.
Lapels Dry Cleaning – Environmentally Friendly Cleaners
Each Lapels Dry Cleaning store offers a full slate of services, including: same-day dry cleaning; shirt service; tailoring; shoe repair; wedding gown preservation; suede and leather processing; box storage and fur storage. Lapels Dry Cleaning has stores in Arizona (Gilbert, Phoenix, Chandler), California (Poway), Colorado (Littleton), Connecticut (Cromwell), Louisiana (Monroe, West Monroe), Massachusetts (Abington, Bedford, Boston, Brighton, Cambridge, Cohasset, Dedham, Easton, Framingham, Franklin, Hanover, Marshfield, Newtonville, Norton, Quincy, Walpole, Westford, Westwood and Wilmington), Missouri (Wildwood), New Jersey (Brick, Freehold and Verona), Ohio (Liberty Township), Pennsylvania (Bloomsburg), Rhode Island (Lincoln); South Carolina (Myrtle Beach, Pawleys Island, Forest Village); Texas (Arlington, Brownsville). Additional locations coming soon to Oklahoma City, OK, Austin, TX, Cedar Park, TX, Natick, MA and Needham, MA.

Lapels Dry Cleaning has been ranked in Entrepreneur’s 26th Annual “Franchise 500” as well as Entrepreneur’s “Top 50 New Franchises,” identifying Lapels Dry Cleaning as one of today’s top franchise opportunities. Entrepreneur’s “Franchise 500” is the best and most comprehensive rating of franchises in the world and is based on objective, quantifiable measures of a franchise operation.

Lapels Dry Cleaning corporate offices are located at 962 Washington Street, Hanover, MA 02339.

To learn more about franchise opportunities with Lapels Dry Cleaning, call toll free (866) 695-2735 or email sales@lapelsdrycleaning.com. Additional information and up-to-date company news can also be found on the company’s Web site, www.lapelsdrycleaning.com.

The future of dry cleaning comes to Brownsville, TX. Lapels Dry Cleaning opens at 1655 E. Ruben Torres Blvd location in Brownsville, TX.Read More

Category: Client News, Franchise NewsTag: "dry cleaning franchise", franchise opportunity, Lapels Dry Cleaning

The future of dry cleaning comes to OKC. Lapels Dry Cleaning opens at 13801 North Bryant Avenue location.

June 21, 2013 //  by admin

Owner Brian and Stacy Culver in front of the new Lapels Dry Cleaning store located at 13801 North Bryant Avenue in Oklahoma City, OK.

OKLAHOMA CITY, OK and HANOVER, MA…

Lapels Dry Cleaning, an innovative, environmentally friendly dry cleaning company headquartered in Hanover, Massachusetts, will open a new location on June 22 in Oklahoma City at 13801 North Bryant Avenue. The OKC location represents the first Lapels Dry Cleaning location in the state of Oklahoma.

The new Lapels Dry Cleaning store is owned and operated by Brian and Stacey Culver. Store hours are Monday through Friday, 7 am to 7 pm; Saturday 8 am to 5 pm; and Sunday, 12 pm to 3 pm. The grand opening for the new Lapels will be held on July 20.

“We are delighted to bring Lapels’ standard of high quality dry cleaning and superior customer service to OKC,” said Brian Culver, who lives with his wife Stacey and their four children in Logan County.

A graduate of the University of Richmond, Culver had served as a helicopter pilot in the Navy, including combat stints in the Persian Gulf before entering civilian life and working for Country Financial. After growing up as a “military brat” and living that same life, Brian and Stacey opted for a little more control of their destiny by owning their own business.

“There are a number of franchises out there that offer discounts for veterans, but we wanted to make sure we selected a business that was right for us and our family. Since I have some background with restaurants and Stacey’s background is in retail, we looked at some restaurants and some other dry cleaners. Lapels struck us as a young and growing company that does things a little differently and is constantly looking for ways to improve and innovate,” said Brian.

Lapels has pioneered its eco-friendly dry cleaning experience for the past 10 years.  Using the latest technology in equipment and cleaning solution, Lapels is one of the few dry cleaners in the greater OKC area able to boast that there is no hazardous waste in their process. Their environmentally-friendly cleaning process has no odor and is gentler on clothes, thus lengthening the life of clothes. At Lapels you can see, feel and smell the difference.

Lapels customers are greeted to a warm and inviting reception area, with friendly customer service representatives, and a full service on-site tailor.

“We want to congratulate Brian on blazing the trail for Lapels Dry Cleaning to enter the state of Oklahoma. We look forward to continuing our support at the corporate level to help ensure the success of this Lapels Dry Cleaning and perhaps future stores down the road,” remarked Lapels Dry Cleaning CEO Kevin Dubois.

Lapels offers it’s customers Automatic Rewards earning them credit towards free dry cleaning for every dollar they spend, Loyalty Programs, a VIP Program which eliminates the need to wait in line and the use of a 24 Hour Drop Off Service. Same day service is also available with pick-up after 5 pm.

For complete information on the Lapels Dry Cleaning, please visit www.mylapels.com. Or, you can call the OKC store at 405-418-4030.
Lapels Dry Cleaning – Environmentally Friendly Cleaners
Each Lapels Dry Cleaning store offers a full slate of services, including: same-day dry cleaning; shirt service; tailoring; shoe repair; wedding gown preservation; suede and leather processing; box storage and fur storage. Lapels Dry Cleaning has stores in Arizona (Gilbert, Phoenix, Chandler), California (Poway), Colorado (Littleton), Connecticut (Cromwell), Louisiana (Monroe, West Monroe), Massachusetts (Abington, Bedford, Boston, Brighton, Cambridge, Cohasset, Dedham, Easton, Framingham, Franklin, Hanover, Marshfield, Newtonville, Norton, Quincy, Walpole, Westford, Westwood and Wilmington), Missouri (Wildwood), New Jersey (Brick, Freehold and Verona), Ohio (Liberty Township), Oklahoma (Oklahoma City), Pennsylvania (Bloomsburg), Rhode Island (Lincoln); South Carolina (Myrtle Beach, Pawleys Island, Forest Village); and Texas (Arlington, Brownsville). Additional locations coming soon to Austin, TX, Cedar Park, TX, Natick, MA and Needham, MA.

Lapels Dry Cleaning has been ranked in Entrepreneur’s 26th Annual “Franchise 500” as well as Entrepreneur’s “Top 50 New Franchises,” identifying Lapels Dry Cleaning as one of today’s top franchise opportunities. Entrepreneur’s “Franchise 500” is the best and most comprehensive rating of franchises in the world and is based on objective, quantifiable measures of a franchise operation.

Lapels Dry Cleaning corporate offices are located at 962 Washington Street, Hanover, MA 02339.

To learn more about franchise opportunities with Lapels Dry Cleaning, call toll free (866) 695-2735 or email sales@lapelsdrycleaning.com. Additional information and up-to-date company news can also be found on the company’s Web site, www.lapelsdrycleaning.com.

The future of dry cleaning comes to OKC. Lapels Dry Cleaning opens at 13801 North Bryant Avenue location.Read More

Category: Client News, Franchise NewsTag: "dry cleaning franchise", franchise opportunity, Lapels Dry Cleaning

The future of dry cleaning comes to Franklin, MA. Lapels Dry Cleaning opens at 456 West Central Street location in Franklin, MA.

June 17, 2013 //  by admin

Owner Pam Sunderland (right) and Samantha LaPorte behind the counter at the new Lapels Dry Cleaning store located at 456 West Central Street location in Franklin, MA.

FRANKLIN, MA and HANOVER, MA…

Lapels Dry Cleaning, an innovative, environmentally friendly dry cleaning company headquartered in Hanover, Massachusetts, recently opened a new location on June 8 at 456 West Central Street (Route 140) in Franklin, MA. The Franklin Lapels marks the fourth Lapels Dry Cleaning location to open in Massachusetts in 2013 (Lapels Dry Cleaning opened locations in Cohasset, Cambridge and Quincy earlier this year).

Hours for the new Franklin Lapels Dry Cleaning store are Monday through Friday, 7 am to 7 pm; Saturday 8 am to 5 pm; and Sunday, 12 pm to 3 pm. The grand opening for the new Lapels will be held on June 29.

“We are delighted to bring Lapels’ standard of high quality dry cleaning and superior customer service to Franklin,” said Kevin Dubois, CEO of Lapels Dry Cleaning.

Lapels has pioneered its eco-friendly dry cleaning experience for the past 10 years.  Using the latest technology in equipment and cleaning solution, Lapels is one of the few dry cleaners in the greater Boston area able to boast that there is no hazardous waste in their process. Their environmentally-friendly cleaning process has no odor and is gentler on clothes, thus lengthening the life of clothes. At Lapels you can see, feel and smell the difference.

Lapels customers are greeted to a warm and inviting reception area, with friendly customer service representatives, and alteration services.

Lapels offers it’s customers Automatic Rewards earning them credit towards free dry cleaning for every dollar they spend, Loyalty Programs, a VIP Program which eliminates the need to wait in line and the use of a 24 Hour Drop Off Service. Same day service is also available with pick-up after 5 pm.

For complete information on the Lapels Dry Cleaning, please visit www.mylapels.com. Or, you can call the Franklin store at 508-346-3511.
Lapels Dry Cleaning – Environmentally Friendly Cleaners
Each Lapels Dry Cleaning store offers a full slate of services, including: same-day dry cleaning; shirt service; tailoring; shoe repair; wedding gown preservation; suede and leather processing; box storage and fur storage. Lapels Dry Cleaning has stores in Arizona (Gilbert, Phoenix, Chandler), California (Poway), Colorado (Littleton), Connecticut (Cromwell), Louisiana (Monroe, West Monroe), Massachusetts (Abington, Bedford, Boston, Brighton, Cambridge, Cohasset, Dedham, Easton, Framingham, Franklin, Hanover, Marshfield, Newtonville, Norton, Quincy, Walpole, Westford, Westwood and Wilmington), Missouri (Wildwood), New Jersey (Brick, Freehold and Verona), Ohio (Liberty Township), Pennsylvania (Bloomsburg), Rhode Island (Lincoln); South Carolina (Myrtle Beach, Pawleys Island, Forest Village); Texas (Arlington, Brownsville). Additional locations coming soon to Oklahoma City, OK, Austin, TX, Cedar Park, TX, Natick, MA and Needham, MA.

Lapels Dry Cleaning has been ranked in Entrepreneur’s 26th Annual “Franchise 500” as well as Entrepreneur’s “Top 50 New Franchises,” identifying Lapels Dry Cleaning as one of today’s top franchise opportunities. Entrepreneur’s “Franchise 500” is the best and most comprehensive rating of franchises in the world and is based on objective, quantifiable measures of a franchise operation.

Lapels Dry Cleaning corporate offices are located at 962 Washington Street, Hanover, MA 02339.

To learn more about franchise opportunities with Lapels Dry Cleaning, call toll free (866) 695-2735 or email sales@lapelsdrycleaning.com. Additional information and up-to-date company news can also be found on the company’s Web site, www.lapelsdrycleaning.com.

The future of dry cleaning comes to Franklin, MA. Lapels Dry Cleaning opens at 456 West Central Street location in Franklin, MA.Read More

Category: Client News, Franchise NewsTag: "dry cleaning franchise", franchise opportunity

Mad Men dreams? Viamark Advertising initiates franchise opportunity offering.

May 14, 2013 //  by admin

Plymouth, Mass./New Bern, NC

The popular TV show “Mad Men” has revived the luster of the advertising agency world.  Although the industry may no longer consist of an on-going cocktail party and romantic whirlwind, the industry continues to offer an open canvas for creative ideas and opportunity.

Viamark Advertising, the leading advertising agency franchise company with corporate offices in Plymouth, MA and New Bern, NC as well as 12 franchised offices in seven markets, is now offering franchise opportunities and seeking strategic thinkers to own and operate their own advertising agency.

With extensive experience in marketing and media sales management, Viamark’s founders Mark Storie and Glenn Anderson have developed a unique business model that allows franchisees to get up and operational quickly.  Viamark provides the resources to help franchisees offer media buying, creative services, ad production, and digital services to each of their clients.

Viamark is initially looking for qualified candidates in markets throughout the East Coast.

“Many people who have worked in various advertising positions have dreamed of running their own ad agency, but hesitated because they may not have had all the tools, support or infrastructure,” noted Glenn Anderson, one of the founders of ViaMark Advertising and the Franchise Sales Director.  “Viamark offers a proven formula for winning new clients and growing a business.  We are excited about helping people attain their dreams.”

“This is different from most other franchise opportunities in that you do have to have experience and knowledge of the advertising industry,” said Mark Storie, President of Viamark Advertising. “For the right individual who has that background and client relationships, however, we can provide the resources so they can avoid the pitfalls that a startup might face and allow them to build a book of business quickly. Together, we can bring success to our clients and our businesses faster than either of us can alone.  It’s a mutually beneficial partnership.  It just makes sense.”

Franchisee candidates should have five plus years media sales and/or management experience or five plus years ad agency experience in account management and/or business development.  Other helpful attributes and background include local market knowledge and contacts, creative and strategic thinking, relationship oriented – rather than transactional oriented, composed and capable of managing multiple tasks at once, positive and outgoing.

With 12 offices in seven media markets, Viamark handles over 150 local and regional accounts from South Carolina to Massachusetts in addition to national clients through the U.S. Viamark specializes in strategic media buying and creative services, including radio, television, print, outdoor and digital advertising.

Some of Viamark’s core industries include automotive, healthcare, pharmaceutical, education, restaurant, retail and real estate.

To learn more about Viamark, visit www.viamarkfranchise.com  and www.viamark.com.

Mad Men dreams? Viamark Advertising initiates franchise opportunity offering.Read More

Category: Client News, Franchise NewsTag: advertising agency, franchise opportunity, ViaMark Advertising

Lapels Dry Cleaning kicks off clothing drive to benefit Big Brother/Big Sister of Massachusetts and Rhode Island.

May 5, 2013 //  by admin

The Big Brother/Big Sister truck backs up to collect clothes donated at last year’s Lapels Dry Cleaning clothing drive. Lapels kicks off their 2013 drive on May 4 (the drive will run through May 19). Lapels is an innovative, environmentally friendly dry cleaning company with corporate headquarters in Hanover, Massachusetts.

HANOVER, MA …

Dropping your clothes off at the dry cleaners is usually thought of as a thankless chore. Lapels Dry Cleaning, with its clothing drive to benefit the Big Brother/Big Sister of Massachusetts and Rhode Island, is guaranteeing a hearty thank you to all who contribute to this very worthy cause.

Starting May 4 and running through May 19, Lapels customers and the general public are welcome to donate any gently used clothing items including:  Men’s, Women’s and Children’s clothing, coats, jackets, shoes ( any season or size). Household items such as linens, sheets, blankets, towels, drapes, comforters, afghans, curtains, fabric and purses are also accepted.

“This is our 10th year conducting a clothes drive to benefit Big Brother/Big Sister and our customers have always stepped up for this wonderful cause”  said Kevin Dubois, CEO of Lapels Dry Cleaning. “Having added several new Lapels Dry Cleaning stores in Massachusetts, we’re hoping 2013 will be the best clothing drive ever.”

Lapels Dry Cleaning has nearly 20 locations in Massachusetts and one in Lincoln, Rhode Island. Clothes collected by Lapels Dry Cleaning will be sold by Big Brother/Big Sister to high-end thrift stores. The net proceeds from those sales are donated towards Big Brother/Big Sister programs.

“This annual clothing drive is actually something our customers look forward to because it kills two birds with one stone. On one hand, they get to help a very worthy cause raise money without it costing them a dime out of their pocket. On the other, they’re removing unwanted items from their home. It’s the proverbial win-win where everybody wins,” said Dubois.

For the addresses of Lapels Dry Cleaning stores in Massachusetts and Rhode Island, please visit www.mylapels.com.

Lapels has pioneered its eco-friendly dry cleaning experience for the past 10 years.  Using the latest technology in equipment and cleaning solution, Lapels is one of the few dry cleaners in New England able to boast that there is no hazardous waste in their process. Their environmentally-friendly cleaning process has no odor and is gentler on clothes, thus lengthening the life of clothes. At Lapels you can see, feel and smell the difference.

Lapels customers are greeted to a warm and inviting reception area, with friendly customer service representatives, and a full service on-site tailor.

Lapels offers it’s customers Automatic Rewards earning them credit towards free dry cleaning for every dollar they spend, Loyalty Programs, a VIP Program which eliminates the need to wait in line and the use of a 24 Hour Drop Off Service. Same day service is also available with pick-up after 5 pm.

For complete information on the Lapels Dry Cleaning, please visit www.mylapels.com.

Lapels Dry Cleaning – Environmentally Friendly Cleaners
Each Lapels Dry Cleaning store offers a full slate of services, including: same-day dry cleaning; shirt service; tailoring; shoe repair; wedding gown preservation; suede and leather processing; box storage and fur storage. Lapels Dry Cleaning has stores in Arizona (Gilbert, Phoenix, Chandler), California (Poway), Colorado (Littleton), Connecticut (Cromwell), Louisiana (Monroe, West Monroe), Massachusetts (Abington, Bedford, Boston, Brighton, Cambridge, Cohasset, Dedham, Easton, Framingham, Hanover, Marshfield, Newtonville, Norton, Walpole, Westford, Westwood and Wilmington), Missouri (Wildwood), New Jersey (Brick, Freehold and Verona), Ohio (Liberty Township), Pennsylvania (Bloomsburg), Rhode Island (Lincoln); South Carolina (Myrtle Beach, Pawleys Island, Forest Village); Texas (Arlington). Additional locations coming soon to Franklin, MA, Oklahoma City, OK, Brownsville, TX and Cedar Park, TX.

Lapels Dry Cleaning has been ranked in Entrepreneur’s 26th Annual “Franchise 500” as well as Entrepreneur’s “Top 50 New Franchises,” identifying Lapels Dry Cleaning as one of today’s top franchise opportunities. Entrepreneur’s “Franchise 500” is the best and most comprehensive rating of franchises in the world and is based on objective, quantifiable measures of a franchise operation.

Lapels Dry Cleaning corporate offices are located at 962 Washington Street, Hanover, MA 02339.

To learn more about franchise opportunities with Lapels Dry Cleaning, call toll free (866) 695-2735 or email sales@lapelsdrycleaning.com. Additional information and up-to-date company news can also be found on the company’s Web site, www.lapelsdrycleaning.com.

Lapels Dry Cleaning kicks off clothing drive to benefit Big Brother/Big Sister of Massachusetts and Rhode Island.Read More

Category: Client News, Franchise NewsTag: "dry cleaning franchise", franchise opportunity, Lapels Dry Cleaning

The future of dry cleaning comes to Quincy Center. Lapels Dry Cleaning opens at 1213 Hancock Street location.

April 17, 2013 //  by admin

May Situ (l) and Bao Ying Chin are the owners of the new Lapels Dry Cleaning located at 1213 Hancock Street in Quincy Center. Lapels is an innovative, environmentally friendly dry cleaning company with corporate headquarters in Hanover, Massachusetts.

QUINCY, MA and HANOVER, MA…

Lapels Dry Cleaning, an innovative, environmentally friendly dry cleaning company headquartered in Hanover, Massachusetts, will open a new location on April 20 in Quincy at 1213 Hancock Street. The Quincy Center store is the third Lapels Dry Cleaning location to open in Massachusetts Shore in 2013 (Lapels Dry Cleaning opened locations in Cohasset and Cambridge in January).

The new Quincy Lapels Dry Cleaning store is owned and operated by May Situ and Bao Ying Chin. Store hours are Monday through Friday, 7 am to 7 pm; Saturday 8 am to 5 pm; and Sunday, 12 pm to 3 pm. The grand opening for the new Lapels will be held on May 18.

“We are delighted to bring Lapels’ standard of high quality dry cleaning and superior customer service to Quincy,” said May Situ, a native of China who came to the U.S. 10 years ago. Now a Quincy resident, she and Bao Ying opened their first Lapels Dry Cleaning store last month in Boston’s South End at 621 Tremont Street.

“We want to congratulate May and Bao on their second store and we look forward to continuing our support at the corporate level to help ensure the success of both Lapels Dry Cleaning stores,” remarked Lapels Dry Cleaning CEO Kevin Dubois.

Lapels has pioneered its eco-friendly dry cleaning experience for the past 10 years.  Using the latest technology in equipment and cleaning solution, Lapels is one of the few dry cleaners in the greater Boston area able to boast that there is no hazardous waste in their process. Their environmentally-friendly cleaning process has no odor and is gentler on clothes, thus lengthening the life of clothes. At Lapels you can see, feel and smell the difference.

Lapels customers are greeted to a warm and inviting reception area, with friendly customer service representatives, and a full service on-site tailor.

“There were so many reasons why we initially chose to buy a Lapels franchise. The environmental piece was certainly up there on our list, but it was an overall commitment to a high quality customer experience that truly sold us,” said May. “Customers have been very receptive to what Lapels has to offer at our other locations and we feel Quincy residents will appreciate it as well.”

Lapels offers it’s customers Automatic Rewards earning them credit towards free dry cleaning for every dollar they spend, Loyalty Programs, a VIP Program which eliminates the need to wait in line and the use of a 24 Hour Drop Off Service. Same day service is also available with pick-up after 5 pm.

For complete information on the Lapels Dry Cleaning, please visit www.mylapels.com. Or, you can call the Quincy store at 617-773-1113.
Lapels Dry Cleaning – Environmentally Friendly Cleaners
Each Lapels Dry Cleaning store offers a full slate of services, including: same-day dry cleaning; shirt service; tailoring; shoe repair; wedding gown preservation; suede and leather processing; box storage and fur storage. Lapels Dry Cleaning has stores in Arizona (Gilbert, Phoenix, Chandler), California (Poway), Colorado (Littleton), Connecticut (Cromwell), Louisiana (Monroe, West Monroe), Massachusetts (Abington, Bedford, Boston, Brighton, Cambridge, Cohasset, Dedham, Easton, Framingham, Hanover, Marshfield, Newtonville, Norton, Walpole, Westford, Westwood and Wilmington), Missouri (Wildwood), New Jersey (Brick, Freehold and Verona), Ohio (Liberty Township), Pennsylvania (Bloomsburg), Rhode Island (Lincoln); South Carolina (Myrtle Beach, Pawleys Island, Forest Village); Texas (Arlington). Additional locations coming soon to Franklin, MA, Oklahoma City, OK, Brownsville, TX and Cedar Park, TX.

Lapels Dry Cleaning has been ranked in Entrepreneur’s 26th Annual “Franchise 500” as well as Entrepreneur’s “Top 50 New Franchises,” identifying Lapels Dry Cleaning as one of today’s top franchise opportunities. Entrepreneur’s “Franchise 500” is the best and most comprehensive rating of franchises in the world and is based on objective, quantifiable measures of a franchise operation.

Lapels Dry Cleaning corporate offices are located at 962 Washington Street, Hanover, MA 02339.

To learn more about franchise opportunities with Lapels Dry Cleaning, call toll free (866) 695-2735 or email sales@lapelsdrycleaning.com. Additional information and up-to-date company news can also be found on the company’s Web site, www.lapelsdrycleaning.com.

The future of dry cleaning comes to Quincy Center. Lapels Dry Cleaning opens at 1213 Hancock Street location.Read More

Category: Client News, Franchise NewsTag: "dry cleaning franchise"

Lapels Dry Cleaning CEO Kevin Dubois named New England Franchise Association (NEFA) Franchise Executive of the Year.

April 11, 2013 //  by admin

: Lapels Dry Cleaning CEO Kevin Dubois, right, receives New England Franchise Association’s “Franchise Executive of the Year” award from NEFA President Murray Vetstein. Lapels is an innovative, environmentally friendly dry cleaning company with corporate headquarters in Hanover, Massachusetts.

HANOVER, MA AND NORWOOD, MA…

Kevin Dubois, CEO of Lapels Dry Cleaning, an innovative, environmentally friendly dry cleaning company headquartered in Hanover, Massachusetts, recently received the “Franchise Executive of the Year” award from the New England Franchise Association (NEFA). Dubois earned this honor based on his key role in the franchise’s growth, commitment to the environment through its greener dry cleaning processes, its outreach to recruit veterans and it’s efforts in the community.

“Under Kevin’s leadership, Lapels has raised the bar when it comes to its business practices and how much the company and its franchisees give back to the communities they serve,” said Murray Vetstein, president of the New England Franchise Association. “Kevin is a most worthy recipient of Franchisor of the Year.”

Dubois accepted the award at NEFA’s Franchise Relations Summit, held on April 9 at the Hampton Inn in Norwood, Mass.

“Considering the high caliber of franchise executives in NEFA and the area which the association covers—the six New England states—this truly is an honor,” said Dubois.

Lapels has pioneered its eco-friendly dry cleaning experience for the past 10 years.  Using the latest technology in equipment and cleaning solution, Lapels is one of the few dry cleaners in New England able to boast that there is no hazardous waste in their process. Their environmentally-friendly cleaning process has no odor and is gentler on clothes, thus lengthening the life of clothes. At Lapels you can see, feel and smell the difference.

Lapels customers are greeted to a warm and inviting reception area, with friendly customer service representatives, and a full service on-site tailor.

Lapels offers it’s customers Automatic Rewards earning them credit towards free dry cleaning for every dollar they spend, Loyalty Programs, a VIP Program which eliminates the need to wait in line and the use of a 24 Hour Drop Off Service. Same day service is also available with pick-up after 5 pm.

For complete information on the Lapels Dry Cleaning, please visit www.mylapels.com.

Lapels Dry Cleaning – Environmentally Friendly Cleaners
Each Lapels Dry Cleaning store offers a full slate of services, including: same-day dry cleaning; shirt service; tailoring; shoe repair; wedding gown preservation; suede and leather processing; box storage and fur storage. Lapels Dry Cleaning has stores in Arizona (Gilbert, Phoenix, Chandler), California (Poway), Colorado (Littleton), Connecticut (Cromwell), Louisiana (Monroe, West Monroe), Massachusetts (Abington, Bedford, Boston, Brighton, Cambridge, Dedham, Easton, Framingham, Hanover, Marshfield, Newtonville, Norton, Walpole, Westford, Westwood and Wilmington), Missouri (Wildwood), New Jersey (Brick, Freehold and Verona), Ohio (Liberty Township), Pennsylvania (Bloomsburg), Rhode Island (Lincoln); South Carolina (Myrtle Beach, Pawleys Island, Forest Village); Texas (Arlington). Additional locations coming soon to Franklin, MA, Quincy, MA, Oklahoma City, OK and Brownsville, TX.

Lapels Dry Cleaning has been ranked in Entrepreneur’s 26th Annual “Franchise 500” as well as Entrepreneur’s “Top 50 New Franchises,” identifying Lapels Dry Cleaning as one of today’s top franchise opportunities. Entrepreneur’s “Franchise 500” is the best and most comprehensive rating of franchises in the world and is based on objective, quantifiable measures of a franchise operation.

Lapels Dry Cleaning corporate offices are located at 962 Washington Street, Hanover, MA 02339.

To learn more about franchise opportunities with Lapels Dry Cleaning, call toll free (866) 695-2735 or email sales@lapelsdrycleaning.com. Additional information and up-to-date company news can also be found on the company’s Web site, www.lapelsdrycleaning.com.

About NEFA
New England Franchise Association (NEFA) is the trade organization for franchisors and franchisees in the region, with over 150 members. The mission of NEFA is to bring franchise executives, franchisees and vendors together to share ideas for success.
Franchising more than ever before, has an unprecedented opportunity to make a major positive impact on the future New England economy. In a 2001-05 study conducted by PriceWaterhouseCoopers on behalf of the International Franchise Association (IFA) found that in New England over 875,000 jobs are a result of franchising, the total output is over 100 Billion dollars a year, and there are over 35,000 franchise establishments in the six New England States.

For more information, please visit the New England Franchise Association via the organization’s website http://www.NEFranchise.org or email to info@NEFranchise.org.

Lapels Dry Cleaning CEO Kevin Dubois named New England Franchise Association (NEFA) Franchise Executive of the Year.Read More

Category: Client News, Franchise News

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