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Kristen Seaton Joins Weymouth Club’s Aquatics Department

March 21, 2017 //  by admin

The Weymouth Club is pleased to announce Kristen Seaton, a USA Certified Head Swim Coach, has become a full-time aquatics instructor at their Waves Swim School.

The Weymouth Club, a family-friendly fitness, wellness and recreation facility catering to residents throughout the South Shore, has announced that Seaton will run her popular and highly successful Water Babies and Water Toddlers swim programs and provide private swim instruction for all ages.

Seaton has been teaching swimming for 15 years, and over the last decade, has operated Powers Aquatics as a full-time swim instructor. She holds a Bachelor’s degree in Criminal Justice from Marist College in New York, where she played Division 1 Water Polo. She is CPR, AED, First Aid, Oxygen and Lifeguard certified.

Seaton, who has a nine month-old daughter who is an impressive swimmer, offers a progressive teaching curriculum for children age two to 36 months old. Beginning at two months old, babies learn how to back float and swim from six feet underwater to the surface unassisted. From day one, they are introduced to a set of 11 skills, which are developed over the course of two years.

“Babies between two and eight months old are able to do more in the water because at that age holding their breath underwater is an automatic reflex,” explained Seaton.

Parents/guardians stay with their babies/toddlers in the water for the entire lesson, which is a maximum of 30 minutes.

Waves Swim School

“WAVES”, an acronym for Weymouth Aquatics Values Every Swimmer, is dedicated to helping members and non-members of all ages develop swimming skills, confidence in the water, and enjoyment of the sport. Each instructor at the Weymouth Club has undergone extensive training specific to teaching at Waves Swim School and their 4:1 ratio (for all levels) ensures proper attention to each and every participant. Lessons are held in the Weymouth Club’s 90 degree,”shiver free” pool.

For more information and to register for Weymouth Club’s upcoming Water Babies or Water Toddlers Program with Kristen Seaton – open to members and non-members – call the Aquatics department at 781-682-5819 or visit http://www.weymouthclub.com/aquatics/swim-lessons.

About the Weymouth Club

The Weymouth Club is a family-friendly health, fitness, wellness and recreation center, owned and operated by the Goldman family since 1988. Catering to members and guests from across the South Shore, the Weymouth Club provides an environment that accommodates individuals of all ages and fitness levels in common pursuit of living a healthy and energetic life.

With 200,000 square feet of space which includes enclosed pools and tennis courts, the state-of-the-art club boasts a wide variety of programs and services ranging from nutrition, fitness, group exercise, and mind/body (yoga, Barre, Pilates), to aquatics, tennis and more. The Weymouth Club is a member of Genavix Wellness Network, a health and fitness facilities partnership focused on empowering individuals and families to take control of their wellness. The club’s “HealthyCare 90-Day Commit to Get Fit Program” is a network program, and may be partially covered by select health insurance carriers.

The W Spa, the Weymouth Club’s own full-service day spa for both members and non-members is featured on-site, along with Bay State Physical Therapy and Milton Chiropractic satellite locations. The Weymouth Club is located at 75 Finnell Drive in Weymouth MA 02188. For more information, call 781-337-4600 or visit www.weymouthclub.com.

Kristen Seaton Joins Weymouth Club’s Aquatics DepartmentRead More

Category: Client NewsTag: Weymouth Club

Fun for the Whole Family at Moving Heels for Meals on Wheels 5K Road Race/Walk

March 20, 2017 //  by admin

Lace up those sneakers for a good cause!
Old Colony Elder Services’ (OCES) family and dog-friendly “Moving Heels for Meals on Wheels” 5K Road Race/Walk to benefit the Meals on Wheels program will be held Sunday, April 2, 2017 at 9 a.m. All of the money raised supports OCES’ vital Meals on Wheels program.
More than 60 runners and walkers participated in OCES’ Moving Heels for Meals on Wheels 5K last year, and OCES’ would like to double the number of participants this year. Team OCES encourages you to bring your family, friends, colleagues and dogs to run/walk for a good cause.
Costume Contest for Kids and Canines
Children age 12 and under are encouraged to wear a food themed costume (carrot, apple, etc.) that best represents healthy living and nutrition, for a chance to win a special prize provided by Mickey Adventures of Carver.
J. M. Pet Resorts of Brockton is providing a $40 grooming/product gift certificate for the best healthy food dog costume.
Silver Lake Starting Line
The race begins at 9:00 a.m. at Silver Lake Regional High School, 260 Pembroke Street in Kingston, MA 02364. Online registration for the Moving Heels for Meals on Wheels 5K is $25 for adults; $20 for students age 11-18; $15 for children (age 10 and under) and children in carriages ride free.
All participants will receive a swag bag and water will be provided. Register by Tuesday, March 21st to receive a race T-shirt.
For more information or to register, visit http://www.southshoreracemgmt.com/2nd-annual-moving-heels-for-meals-on-wheels-5k—april-2-2017.html 
Sponsors
OCES would like to thank the following 5K sponsors: Citrin Cooperman, our Marquee Sponsor; Brockton Adult Day Health, our Finish Line Sponsor, and Lindley Food Service; Abbott Care; Anodyne; Hope Health; Laurelwood at the Pinehills; Stafford Hill; Old Colony Hospice and Palliative Care; Greater Boston Home Health Care Services; South Shore Community Action Council; Home Health Resources and Senior Whole Health; Mickey Adventures and J. M. Pet Resort.
OCES would also like to thank the following for their donations to the swag bags: Anchor Academy; Visiting Nurses Association; Good Samaritan Medical Center; Crescent Credit Union; and Ophthalmic Consultants of Boston.
How Meals on Wheels Works
As part of their Nutrition Program, OCES delivers 1,600 nutritious meals a day to older adults and individuals with disabilities living within 23 communities in greater Plymouth County. These “Meals on Wheels” are planned by a nutritionist, and with the help of hundreds of volunteers, are delivered either to individual homes or to Community Dining Sites, which provide older adults opportunities for social interaction.
“For many of our most vulnerable older adults and people with disabilities, our Meals on Wheels home delivery is often their only social contact of the day,” explained Nicole Long, CEO. “Despite recent federal and state budget cuts, OCES is committed to this vital program, and our 5K fundraiser will enable us to keep ‘Meals on Wheels’ rolling along.”
Unable to participate in Moving Heels for Meals on Wheels 5K? To support the program with a donation, visit https://www.ocesma.org/donations and select “Nutrition Program” from the drop-down designation box.
About OCES
Founded in 1974, OCES proudly serves greater Plymouth County and surrounding communities. OCES is a private, non-profit organization headquartered in Brockton with a second office in Plymouth. OCES is designated as one of 26 Aging Services Access Points (ASAPs) in the Commonwealth of Massachusetts. OCES’ mission is to support the independence and dignity of elders and people with disabilities by providing essential information and services that promote healthy and safe living. The agency has 235 employees and operates more than 15 programs serving older adults, individuals with disabilities, their families and caregivers. For more information call 508-584-1561 or visit www.ocesma.org.

Fun for the Whole Family at Moving Heels for Meals on Wheels 5K Road Race/WalkRead More

Category: Client NewsTag: OCES, Old Colony Elder Services

Masters Touch, Holliston, MA, Honors 20th Anniversary with Donation to American Cancer Society

March 20, 2017 //  by admin

Doug Masters, founder of Masters Touch Design Build, with a $12,500 donation to American Cancer Society

Masters Touch Design Build, the award-winning custom home and renovation contractor based in Holliston, MA, honored their 20th anniversary with a $12,500 donation to the American Cancer Society (ACS).

The firm held a combined 20-year anniversary holiday party and Fundraiser for ACS in December. The event, which was held at the Crystal Room in Milford, MA, was a tremendous success with 225 customers, employees, subcontractors, vendors, friends, and family in attendance to celebrate and support this good cause. A dedicated “Team ACS” page was also set up on the American Cancer Society website for online donations.

“Nearly everyone has been touched by cancer in some way. To show our support and make a difference, we formed a team dedicated to supporting the American Cancer Society’s lifesaving work in research, education, advocacy, and patient services,” said Doug Masters, founder of Masters Touch. “We are delighted to support ACS with this contribution in honor of our 20th anniversary.”

Founded by Doug Masters in 1997, Masters Touch is the recipient of three 2016 Contract of the Year (CotY) Awards – one gold and two silver awards. From high-end design build projects; custom homes, kitchen and bath renovations, to exterior home care, Masters Touch caters to homeowners throughout eastern Massachusetts. With a team of more than 50 including home designers, interior designers, and master craftsmen, Masters Touch can handle virtually any new home construction project or design build renovation to existing homes.

Masters Touch is located at 24 Water Street, Holliston, MA. For more information contact 508-359-5900 or visit www.MastersTouchWeb.com.

Masters Touch, Holliston, MA, Honors 20th Anniversary with Donation to American Cancer SocietyRead More

Category: Client NewsTag: Masters Touch Design Build

Renovations Complete at FitWorx Pembroke

March 17, 2017 //  by admin

Derek Stearns, FitCoach, at the newly renovated FitWorx in Pembroke

FitWorx, the “non-gym” solution for a healthy lifestyle and weight loss with four locations in Massachusetts, has recently completed renovations of their Pembroke location in the North River Plaza Shopping Center, at 125 Church Street.

FitWorx’ Pembroke club opened in 2013 and was the first of their four locations. Although the size of the space has only been increased by an additional 200 s.f., the layout has been completely redesigned to maximize the space and make it more user friendly for FitCoaches and members.

Updates include a new spa inspired decor and a floor plan that is now similar to their other locations. FitWorx Pembroke now has a soothing, warm color palette, and plenty of room to move about. Tropical plants, natural lighting and carpeting accent the interior. New equipment (six treadmills) has been added.

With eight FitCoaches, the Pembroke club caters to more than 725 members, and expects to grow to more than 800 members by year-end.

“We’re seeing an increasing number of Baby Boomers who are looking to lose weight and are in need of better instruction and programming, but who also want an environment in which they are truly comfortable. FitWorx offers a friendly, inviting and supportive environment. Our members look forward to working out in our upbeat, yet relaxed atmosphere,” said Sara Fuller, DPT, Corporate Outreach Director and General Manager of FitWorx Pembroke.

FitWorx is owned and managed by partners Rick Langella, a 30-year veteran of the fitness industry, and Keith Johnson, personal trainer and professional athlete. Along with Pembroke, they have locations in Easton, West Roxbury and Weymouth, and plan to expand to 20 locations by 2020.

Get with the Program

FitWorx helps real people achieve a realistic weight loss goal with manageable, proven approaches to weight loss and fitness. FitWorx training and nutrition program is designed to help members reduce body fat percentage by increasing lean muscle by up to 10 pounds. FitWorx programs include meal plans, exercise routines, and accountability for sticking with the plan.

A FitWorx membership includes: full access to the facility seven days per week; friendly training with a FitCoach three times per week on full body strength training workouts; weekly weigh-ins; monthly re-evaluations to track progress and help determine the best course of action to reach goals; and personalized weight loss program and meal planning with weekly plan review.

FitWorx’ goal is to get individuals, in particular those with sedentary lifestyles, weight issues or medical conditions such as High Blood Pressure, Type II Diabetes and High Cholesterol, on the path to weight loss and an overall healthier lifestyle.

About FitWorx

FitWorx is the “non-gym” solution for a healthy lifestyle and weight loss. Offering a personalized fitness program that combines nutrition with customized workouts, and the ongoing guidance and support of a personal FitCoach, FitWorx has helped thousands achieve their weight loss goals and attain and sustain a healthy lifestyle.

FitWorx officially opened doors in 2013, and has quickly grown to four locations in Massachusetts: Easton, Pembroke, West Roxbury and Weymouth. The company is currently looking toward national expansion through franchise development. To learn more about FitWorx and their “90 Days to a New You” program or to sign up for a two-week free trial, visit www.FitWorx.com or call (617) 651-5236.

 

Renovations Complete at FitWorx PembrokeRead More

Category: Client NewsTag: FitWorx

Hull, MA Artist, Priscilla Beadle Shares Fashion Insights

March 16, 2017 //  by admin

Priscilla Beadle

Hull MA artist, Priscilla Beadle, 75 years old, has been creating unique bead jewelry since 1995. As she travels the world in search of beads, Beadle has observed fashion trends worldwide. Though she aims not to be trendy in her creations, Beadle is aware of what people are wearing today.

Venice, Italy, is Beadle’s favorite city for inspiration. “It’s the ultimate feast for the eyes—for unadulterated romanticism,” declares Beadle. When Beadle lived in Paris in the 1960’s, she remembers her French roommate had only three dresses, yet the young woman always looked fascinating. The French woman used accessories of scarves, necklaces, belts, hats, gloves, bracelets and other jewelry.

French women, Beadle believes, are not more attractive than American women, only more stylish. Beadle’s accessory to count on is a short necklace with sterling silver and pearls. A “sunshine cloth” is Beadle’s secret helper to keep sterling silver gleaming.

A simple way to look fabulous is to wear jewelry and clothing that make you feel good. Sometimes when considering a necklace, women confide in Beadle, “I’m too short,” or “I’m too chubby,” or “I’m too old” to wear the one they like. Beadle’s advice is to choose pieces that speak to you—it could be a favorite color or stone—and wear them whenever you want. It’s acceptable to wear a favorite necklace with a t-shirt to go shopping, not only with haute couture to a special event.

Beadle sums up her color philosophy in three words: surprising, unexpected, yet related. In general she recommends being freer with color and avoiding ‘matchy-matchy”. Her heroine for how vibrant she wishes to be at age 90 is Iris Apfel, the irreverent American fashion icon and businesswoman who is known for wearing ethnic pieces from around the world.

Beadle’s guilty fashion pleasure is to buy one fabulous necklace during any trip, especially to Europe. When she first began to make necklaces, Beadle only wore her own creations. But after 22 years of jewelry-making, Beadle takes pleasure wearing any necklace that speaks to her. “Yesterday I wore a fun necklace I found in Milan,” Beadle confides, “I’ve received several compliments!”

Creating bead jewelry art since 1993, Priscilla Beadle first found inspiration for her bold, eclectic designs in the bazaars of Tibet and Nepal, in dusty shops in Beijing, on remote Indonesian islands reached by catamaran, in beautiful Bali, and in verdant Indochina—Laos, Cambodia, and Vietnam. Each Beadleful design starts with a centerpiece—add whimsy, color excitement, texture, chunky beads, a fabulous clasp—a collectable necklace is born.

Priscilla Beadle returned to her hometown, Hull MA, in 2011. For 34 years she had lived in California, eleven in the historic mission town of San Luis Obispo. She brought her business, Beadleful, with her and crafted a comfortable studio for her work on the ground floor of her home. The spark of Beadleful ignited when, after 23 years in the corporate world, Priscilla retired in 1993 to accompany her husband on his job assignment in Hong Kong.  Southeast Asia became her handicraft fantasy world as she hunted for beads: –odd, large, ethnic, contrarian beads; antique or contemporary glass beads; rare and unusual colors; textures that lead to touching.  Whether traveling the world or stalking New England galleries, successful bead hunting inspires the bold eclectic designs that characterize Priscilla’s unique necklaces and bracelets.

For more information follow her weekly blog at https://priscillabeadle.com/

Hull, MA Artist, Priscilla Beadle Shares Fashion InsightsRead More

Category: Client NewsTag: artist, Priscilla Beadle

Old Colony Elder Services Announces New Development Manager

March 14, 2017 //  by admin

Lynn Smith

Madeline (Lynn) Smith has been appointed as the new Development Manager at Old Colony Elder Services (OCES), the non-profit agency proudly serving older adults and individuals with disabilities throughout greater Plymouth County and surrounding communities.

In her role as Development Manager at OCES, Ms. Smith will be responsible for securing additional grants to increase financial support for the agency as well as implementing and maintaining a comprehensive development plan with marketing strategies that strengthen community awareness of OCES’ programs and resources.

Ms. Smith has more than 20 years of business development and marketing experience and holds a Bachelor of Arts in English and Economics from Emmanuel College in Boston. Previous to OCES, Ms. Smith spearheaded a grant funded Community Engagement Project for the City of Brockton, establishing the Keith Park Neighborhood Association, Frederick Douglass Neighborhood Association, and Edgar Park Neighborhood Association, while also creating an appreciation and pride of place in downtown Brockton. For four years prior to that, she was Senior Vice President of Community and Business Relations and Marketing at Start Community Bank in New Haven, CT. Her vast experience includes serving as Senior Vice President in the Institutional Banking Division at First Trade Union Bank in Boston, and as Executive Vice President in the Municipal Finance Division at United States Trust Company in Boston.

Ms. Smith was the 2015 recipient of the Lee Harmon UNITY in the Community Service Award (Brockton, MA) as well as a 2012 recipient of the Nonprofit Partnership Award from the Greater New Haven Chamber of Commerce for her efforts in financial literacy community outreach. She has served on a number of local committees including the Downtown Brockton Parade Committee and the Brockton Downtown Action Strategy Partnership, and serves as the treasurer of Campello Main Streets and president of the Frederick Douglass Neighborhood Association.

Originally from Boston, Ms. Smith has been a resident of Brockton for the past thirty-two years.

About OCES

Founded in 1974, OCES proudly serves greater Plymouth County and surrounding communities. OCES is a private, non-profit organization headquartered in Brockton with a second office in Plymouth. OCES is designated as one of 26 Aging Services Access Points (ASAPs) in the Commonwealth of Massachusetts. OCES’ mission is to support the independence and dignity of elders and people with disabilities by providing essential information and services that promote healthy and safe living. The agency has 235 employees and operates more than 15 programs serving older adults, individuals with disabilities, their families and caregivers. For more information call 508-584-1561 or visit www.ocesma.org.

Old Colony Elder Services Announces New Development ManagerRead More

Category: Client NewsTag: OCES, Old Colony Elder Services

G-r-r-r! LinkedIn arbitrarily changes format. Now what?

March 9, 2017 //  by admin

Ahhh!  Perhaps you were just getting a handle on LinkedIn – they drastically transformed not only its design, but functionality.

I was delighted to be included in the GetApp.com article addressing the LinkedIn revolution.

Here it is for your reading pleasure.

Ready to leverage LinkedIn? Let us teach you how to use the LinkedIn Sales Funnel, or we can manage it for you.  For more information contact Steve Dubin, office – (781) 582-1061, email –SDubin@PRWorkzone.com.

G-r-r-r! LinkedIn arbitrarily changes format. Now what?Read More

Category: Company News

Talking Information Center’s Boston Studio at MCB Now Open

February 22, 2017 //  by admin

Talking Information Center (TIC), the award-winning, nonprofit reading service based in Marshfield, MA, which broadcasts 24 hours a day to visually impaired and otherwise print impaired listeners throughout Massachusetts, recently announced the opening of a second studio in Boston.

TIC is proud to announce that their Boston studio, located at the Massachusetts Commission for the Blind (MCB), 600 Washington Street, Boston, is now in operation. The new location serves as a direct link to their Marshfield studio and provides a more convenient location for state officials and other guests who would otherwise have to commute to Marshfield.

“We are thrilled to be able to record interviews in our Boston studio as it better facilitates scheduling of our guests who are located in town,” noted James Bunnell, Executive Director of TIC. “Our Boston studio may be used to advocate for different agencies, as it enables MCB and others to reach the community.”

In addition to their Boston and Marshfield studios, TIC has affiliates in Mashpee, Pittsfield, Lowell, Springfield, and Worcester broadcasting their diverse programs 24-hours a day, seven days a week.

The Hub of the Massachusetts Reading Network

TIC is a proud member of the International Association of Audible Information Services (IAAIS), and is the hub of the Massachusetts Reading Network, broadcasting to all of Massachusetts as well as southern New Hampshire and Connecticut. TIC operates with the help of more than 600 volunteers statewide, broadcasting newspapers, magazines, books, special consumer information, medical and stock market updates, jobs, sports, supermarket specials, voting guides, community newspapers, and television programs. TIC also offers cultural programming such as old-time radio drama, theater, and poetry. Two of TIC’s newest shows include Veterans Voice Radio and Veterans Voice Story Hour, which are specifically geared toward military veterans and their families.

TIC programming may be accessed several ways: via live audio stream at http://www.ticnetwork.org; by utilizing a specially tuned radio receiver; through AudioNow by calling 712-832-7025 from a home or cell phone; or by smartphone app. Listeners with smartphones may download the free TIC app by typing “Talking Information Center” in Apple or in the Google Play store for Android devices.

In 1977, Ed Perry, the founder of radio station WATD-FM in Marshfield, MA, donated his Subsidiary Carrier Authorization signal for use as the first radio reading service in New England. Operating similarly to other broadcast networks, TIC has affiliates throughout the state of Massachusetts that provide inserts of local news and information that is of interest to listeners in their area. The Executive Office of Elder Affairs and the Massachusetts Commission for the Blind oversee TIC, which is located at 130 Enterprise Drive, Marshfield, MA 02050. For more information visit www.ticnetwork.org or call (781) 834-4400.

Talking Information Center’s Boston Studio at MCB Now OpenRead More

Category: Client NewsTag: Boston, Marshfield, Talking Information Center, TIC

Duck. Don’t hide. Clear writing runs afoul.

February 21, 2017 //  by admin

When did we stop calling a duck a duck?

Reminds me of when our dating service client wanted to refer to themselves as a “relationship” consultants.  Again, I’m lost. Are you therapists?  Ancestry.com?

Call a duck a duck. Not “Waterfowl family Anatidae”.

Our attention span and interest levels are nanoseconds. Don’t make me work too hard to determine what the heck you are talking about.

Example. I received this response from a prospect the other day.

“We provide consulting and research to companies to help them offer better overall experiences to their customers – a combination of product, service, marketing, and ops. We usually work with relationship based products like software, banking, medical devices, telephones, and so on. Products and services that require consistent performance overtime in all parts of the relationship. If you know of anyone who needs management consulting or research please think of us. We offer custom projects, retainer based support, and training. ”

What?

You had my eyes glazing over BEFORE the end of the first sentence.

Need help keeping it simple. Give a holler.  Or jot a very brief note.

For more information contact Steve Dubin, office – (781) 582-1061, email –SDubin@PRWorkzone.com.

Duck. Don’t hide. Clear writing runs afoul.Read More

Category: Company News

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