Stylin’ the Stars – read full article in The Boston Globe: http://bit.ly/dOF4hT
Boston Globe’s Celebrity news features Edward Blum of MakeoversRead More
Fashion Week
Makeovers Salon & Spa’s Edward Blum Invited to Elite Team L’Oreal for Gwen Stefani L.A.M.B. Show
Edward Blum, internationally recognized expert stylist/colorist and owner of Makeovers Salon & Spa, one of the largest salon and spas in Massachusetts, will be a part of the elite L’Oreal team for the Gwen Stefani L.A.M.B. show at Mercedes-Benz Fashion Week New York Fall 2011 (February 10-17, 2011).
Blum, a renowned expert in hair color, design and styling, was invited to serve on L’Oreal’s exclusive team of the most famous hairdressers and fashionistas in the industry for the A-list only Gwen Stefani L.A.M.B. Show – the most sought after event at Fashion Week.
Last year, Blum served on the Wella style/color team for celebrity designer Donna Karan who was introducing the DKNY Fall 2010 collection at Fashion Week.
Blum and his wife Norah own the prestigious Makeovers Salon & Spa, a state-of-the-art facility located in Easton that is a collaborative of an amazingly talented staff of nearly 100. Known for his artistry and technical knowledge, Blum has been a hair stylist for 32 years and a salon owner for more than two decades. Makeovers Salon & Spa is his fourth salon.
He is a contributing writer to many professional beauty publications including Modern Salon Magazine, American Salon Magazine and Salon Today Magazine. Blum has been the stylist for “One Life to Live” soap opera’s Christian Alfonso and Judge Maria Lopez of the “Maria Lopez Show” as well as for Buena Vista Studios-Disney, New England Today, Boston Channel 5 and Channel 4. He has won numerous awards and worked on many other stage, hair and fashion award shows over the last three decades.
On the local level, Blum holds the Northeast Cutting and Styling Championship title and his salon has been honored 15 times with First Place Reader’s Choice Award in all beauty categories. Additionally, he frequently serves as a consultant to many cosmetology schools in New England.
About Makeovers Salon & Spa
Makeovers Salon & Spa is owned by the internationally recognized, award-winning designers Edward and Norah Blum. As one of the largest salon and spa in Massachusetts, Makeovers Salon & Spa is a 13,200 square foot “paradise” with 26 styling stations, nine large treatment rooms and a staff of more than 80 providing hair styling and coloring; nail and spa services. Makeovers Salon & Spa has been honored 15 times with “First Place Reader’s Choice Award” in all beauty categories.
Makeovers Salon & Spa designers travel to New York for training in the latest color and cutting techniques each Spring and the salon frequently hosts renowned international guest trainers. Services offered at the Day Spa include facials, laser treatments, massage, manicures/pedicures, wraps, body treatments, waxing, reflexology and aromatherapy. Their line of high quality products include G.M. Collin and Glymed Spa products, Glominerals Makeup and Wella, Sebastian, Rene Furtier, Alterna and Icon hair care products.
Makeovers Salon & Spa is located at 574 Washington Street in Easton, MA. For more information, visit the website at www.makeoverssalon.com or contact (508) 238-1211.
Renowned Easton Hair Stylist Shares Fashion Week Tips on Latest Hairstyles for Fall
New shoes, new clothes and a must-have new hairstyle for fall. Local salon owner and internationally recognized style and color expert Edward Blum shares the best back-to-school styles straight from the runways of Fall Fashion Week.
Edward Blum, who owns the prestigious Makeovers Salon & Spa of Easton with his wife Norah Blum, served on the Wella team for celebrity designer Donna Karan as they introduced the DKNY Fall 2010 collection during Fashion Week. Below, he shares tips on how to obtain easy, sophisticated runway hairstyles for fall:
Classy Ponytail – This timeless hairstyle should be worn low and softly off to the side to create a simple yet spectacular look this fall. To achieve this look, pull hair from a loose pony and slide it to the side of your choice. Hair length does not particularly matter, although for shorter hair using clip on extensions to achieve the best look is a must. You can also purchase a weft of hair from your local extension retailer to add extra fullness and length to the pony. To get more of a sophisticated look, wrap a small section of your hair around the hair tie.
Waffle Waves – This look is about a thick loose natural wave that is very complementary and feminine. Starting with damp hair add a small amount of styling gel all over. Gather and section your hair into 6 small parts. The front of your hair should be parted in the direction you would typically wear it. Braid each section, keeping it 4 to 5 inches away from the part. The key is keeping the braids very large. Smaller braids will create more of a crimped look. When hair is fully dry, disband and run fingers through entire head.
Organic Stone Inspired Color – To achieve the best possible color, these techniques should be performed by a professional. For blonds and cooler blonds, a multi-dimension balayage method would be ideal this fall. This means that your stylist designs and places multi-colored highlights and low lights to produce a granite or slate stone color effect. Thanks to Eva Scrivo and Wella Hair Color.
Side Braid – This will work with any size or shape of the braid. For more of an impact a very large loose braid works best. Plates woven from one side of the head bandaging the front of the hair is a popular choice. Braids will be everywhere this fall.
Short Haircuts – Very military inspired androgynous short hair pairs beautifully with today’s high fashion styles such as the tuxedo inspired look for women and blazers with high shoulder pads. This cut starts with a barber taper neckline, very short sides and the top being one length. Unlike last season, the asymmetrical bold and edgy look is fading quickly. This season, short cropped sides, and long top rounds the look. Hair can be worn slicked back or soft and forward as you like.
According to Edward Blum, “Most of the styles you’ll see this fall are very natural and easy to obtain. The emphasis is on chic, without a lot of fuss.”
For more information, visit www.makeoverssalon.com.
About Makeovers Salon & Spa
Makeovers Salon & Spa is owned by the internationally recognized, award-winning designers Edward and Norah Blum. As one of the largest salon and spa in Massachusetts, Makeovers Salon & Spa is a 13,200 square foot “paradise” with 26 styling stations, nine large treatment rooms and a staff of more than 80 providing hair styling and coloring; nail and spa services. Their line of high quality products include G.M. Collin and Glymed Spa products, Glominerals Makeup and Wella, Sebastian, Rene Furtier, Alterna and Icon hair care products.
Most recently, Makeovers Salon & Spa was the set for the Disney pilot, “Postcards from Heaven” with medium Maureen Hancock and casting calls with ‘The Rock’. Makeovers Salon & Spa has been honored 15 times over the years with First Place Reader’s Choice Award in all beauty categories.
Makeovers Salon & Spa is located at 574 Washington Street in Easton, MA. For more information, visit the website at www.makeoverssalon.com or contact (508) 238-1211.
Renowned Easton Hair Stylist Shares Fashion Week Tips on Latest Hairstyles for FallRead More
Makeovers Salon & Spa Owner Shares Spring & Summer Fashion Tips
…Edward Blum, internationally recognized colorist/stylist and owner of Makeovers Salon & Spa, the largest in the state, shares spring and summer fashion tips for hair, nails and skin.
Blum, who attended the 2009 fashion shows in New York which unveiled the 2010 Spring collections and who just returned from serving on the Wella team for celebrity designer Donna Karan at Fashion Week 2010 as they introduced the DKNY Fall 2010 collection, offers his insight on the hottest looks for spring and summer:
1)Neutral colors, watercolor prints and bright florals will be predominant in clothing, but as far as make-up is concerned, the palate is nude and the effect is soft. The natural look is in, but full on, which means eyebrows are groomed and predominant, lashes are lush and make-up is nude with hint of blush. That splash of bright color on the lips will be the key feature and matte coral-reds will be most popular colors.
2)There’s a huge movement towards the organic and natural. More and more fashion designers are using organic cotton and linen textiles. Think “hippie-chic”. To go along with this, nails will be natural looking and gel nails and neutral colored gel polishes will be hot.
3)Whether hair is long or short, the style will be sporty and carefree. Hair color will be very natural looking with glosses and glazes leading the way. Talk to your stylist/colorist about which hair color/style would best suit you and how to acheive that “just rolled out of bed but still look fabulous” sporty type of look.
4)Skin care will be a top priority. The natural look demands beautiful skin. Organic, very moisturizing skin products will be at the top of everyone’s list for skin care. Skin treatments such as Microdermabrasion, which is a skin resurfacing treatment used to rejuvenate and restore a natural glow to the skin, will be very popular. Microdermabrasion works on all skin types and helps get rid of blemishes and acne and gives a healthy, youthful appearance.
To learn more about all that Makeovers Salon & Spa offers, visit www.makeoverssalon.com.
Edward Blum and his talent team are currently booking Spring/Summer makeovers, contact (508) 238-1211 to book a consultation.
About Expert Designer Edward Blum
Known for his artistry and technical knowledge, Blum has been a hair stylist for 31 years and a salon owner for more than 21 years. He has worked alongside a number of greats over the years including Vidal Sassoon, Jon Louis David and Jaque Dessange. He trained with Alexandre de Paris and also served as the International Spokesperson and Market Leader for Wella Corporation for 15 years, providing hair design and styling for major hair shows in the U.S. and Europe. He is a contributing writer to many professional beauty publications including Modern Salon Magazine, American Salon Magazine and Salon Today Magazine. Blum has been the stylist for soap opera star Kristian Alfonso and Judge Maria Lopez of the “Maria Lopez Show” as well as for Buena Vista Studios-Disney, New England Today, Boston Channel 5 and Channel 4. Additionally, he frequently serves as a consultant to many cosmetology schools in New England.
About Makeovers Salon & Spa
Makeovers Salon & Spa is owned by the internationally recognized, award-winning designers Edward and Norah Blum. As one of the largest salon and spa in Massachusetts, Makeovers Salon & Spa is a 13,200 square foot “paradise” with 26 styling stations, nine large treatment rooms and a staff of more than 80 providing hair styling and coloring; nail and spa services. Makeovers Salon & Spa has been honored 15 times with “First Place Reader’s Choice Award” in all beauty categories.
Every member of Makeovers Salon & Spa hair design team undergoes an intensive two years of training at the salon. The majority of the salon’s design professionals have been with the company for at least 15 years. Makeovers Salon & Spa designers travel to New York for training in the latest color and cutting techniques each Spring and the salon frequently hosts renowned international guest trainers. Services offered at the Day Spa include facials, laser treatments, massage, manicures/pedicures, wraps, body treatments, waxing, reflexology and aromatherapy. Makeovers offers a range of Day Spa packages including special Day of Beauty, Bridal, Groom’s, Couples and Men’s packages, as well as the ability to host private parties from 4 to 40. Their line of high quality products include G.M. Collin and Glymed Spa products and Wella, Sebastian, Rene Furtier, Alterna and Icon hair care products.
Most recently, Makeovers Salon & Spa was the set for the Disney pilot, “Postcards from Heaven” with medium Maureen Hancock and casting calls with ‘The Rock’.
Makeovers Salon & Spa is located at 574 Washington Street in Easton, MA. For more information, visit the website at www.makeoverssalon.com or contact (508) 238-1211.
Makeovers Salon & Spa Owner Shares Spring & Summer Fashion TipsRead More
Salon Owner & Internationally Recognized Designer Edward Blum Leads Color & Design Team for Donna Karan During Fashion Week
Massachusetts salon owner and internationally recognized industry expert in hair color, design and styling, Edward Blum, just returned from New York this week after working with the color and design team for fashion designer Donna Karan as she introduced her Fall 2010 collection during Fashion Week (February 11-18th).
Blum, who was a team colorist with the “dynamic duo” Christopher and Sonya Dove, was brought to New York’s Fashion Week by Wella Professionals as a colorist/stylist for Donna Karan’s models. Blum is co-owner of the prestigious Makeovers Salon & Spa, a state-of-the-art facility located in Easton with a staff of 80. Known for his artistry and technical knowledge, Blum has been a hair stylist for 31 years and a salon owner for more than 21 years. Makeovers Salon & Spa is his fourth salon and one of the largest salons and spas in Massachusetts.
“Donna Karan’s Fall collection has an emphasis on curves with gathered suiting, body hugging wraps and scarves. Hair style and color is all about looking very natural and approachable yet at the same time, ultra chic and refined. Any hint of brassiness in hair color is out. To get the gorgeous, shiny, natural looking hair that the models are sporting is definitely an investment,” noted Blum.
Blum shared some of the fashion trends that will be seen this fall:
• Hair color will be natural looking with glosses and glazes leading the way. Hair styles will be sporty and slightly edgy.
• Nails will be natural looking. Gel nails and gel polishes will be all the rage.
• Trends in body care will be bio-organic and very moisturizing.
According to Blum, “We’re really going to see a turn towards the natural and organic this fall and it will be reflected in hair style and make-up, even in spa treatments.”
Blum has worked alongside a number of greats over the years including Vidal Sassoon, Jon Louis David and Jaque Dessange. He trained with Alexandre de Paris and also served as the International Spokesperson and Market Leader for Wella Corporation for 15 years, providing hair design and styling for major hair shows in the U.S. and Europe.
He is a contributing writer to many professional beauty publications including Modern Salon Magazine, American Salon Magazine and Salon Today Magazine. No stranger to the stars, Blum has been the stylist for “One Life to Live” soap opera’s Christian Alfonso and Judge Maria Lopez of the “Maria Lopez Show” as well as for Buena Vista Studios-Disney, New England Today, Boston Channel 5 and Channel 4. He has won numerous awards and worked on many other stage, hair and fashion award shows over the last three decades.
On the local level, Blum holds the Northeast Cutting and Styling Championship title and his salon has been honored 15 times with First Place Reader’s Choice Award in all beauty categories. Additionally, he frequently serves as a consultant to many cosmetology schools in New England.
About Makeovers Salon & Spa
Makeovers Salon & Spa is owned by the internationally recognized, award-winning designers Edward and Norah Blum. As one of the largest salon and spa in Massachusetts, Makeovers Salon & Spa is a 13,200 square foot “paradise” with 26 styling stations, nine large treatment rooms and a staff of more than 80 providing hair styling and coloring; nail and spa services. Makeovers Salon & Spa has been honored 15 times with “First Place Reader’s Choice Award” in all beauty categories.
Every member of Makeovers Salon & Spa hair design team undergoes an intensive two years of training at the salon. The majority of the salon’s design professionals have been with the company for at least 15 years. Makeovers Salon & Spa designers travel to New York for training in the latest color and cutting techniques each Spring and the salon frequently hosts renowned international guest trainers. Services offered at the Day Spa include facials, laser treatments, massage, manicures/pedicures, wraps, body treatments, waxing, reflexology and aromatherapy. Makeovers offers a range of Day Spa packages including special Day of Beauty, Bridal, Groom’s, Couples and Men’s packages, as well as the ability to host private parties from 4 to 40. Their line of high quality products include G.M. Collin and Glymed Spa products and Wella, Sebastian, Rene Furtier, Alterna and Icon hair care products.
Salon owner Ed Blum has been the stylist for “One Life to Live” soap opera’s Christian Alfonso and Judge Maria Lopez of the “Maria Lopez Show”, Susan Wornick and Natalie Jacobson of Channel 5 Boston and numerous others. Most recently, Makeovers Salon & Spa was the set for the Disney pilot, “Postcards from Heaven” with medium Maureen Hancock and casting calls with ‘The Rock’.
Makeovers Salon & Spa is located at 574 Washington Street in Easton, MA. For more information, visit the website at www.makeoverssalon.com or contact (508) 238-1211.
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