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Talking Information Center Announces Panera Fundraising Night in Pembroke on February 13th

February 5, 2019 // by admin

Talking Information Center (TIC), the non-profit reading service broadcasting 24-hours a day to thousands of visually impaired and otherwise print impaired listeners throughout the state, has partnered with Panera Bread bakery-café of Pembroke, MA to hold a fundraising event on Wednesday, February 13, 2019, from 4 to 8 p.m.

Help TIC reach their goal of raising $500 which will support TIC’s bi-monthly Low Vision Support Group meetings, by dining at Panera Bread, 152 Church Street, Pembroke, MA 02359, on February 13th from 4 to 8 p.m. Panera will donate 20 percent of the sales from this fundraising event to TIC.

Panera will donate a portion of the proceeds from your purchase when you show the Panera Fundraising Flyer (a printed or electronic version) to the cashier when you place your order. If you are ordering online, you can support TIC with your purchase by entering the online code (from the flyer) during checkout.

View the Panera Fundraising Flyer for TIC, which is posted on TIC’s website page: https://ticnetwork.org

For more information about TIC, visit ticnetwork.org.

The Hub of the Massachusetts Reading Network

Based in Marshfield, MA, TIC is a proud member of the International Association of Audible Information Services (IAAIS), and is the hub of the Massachusetts Reading Network, broadcasting to all of Massachusetts as well as southern New Hampshire and Connecticut. The non-profit reading service operates with the help of more than 500 volunteers statewide, broadcasting newspapers, magazines, books, special consumer information, medical and stock market updates, jobs, sports, supermarket specials, voting guides, community newspapers, and television programs. TIC also offers cultural programming such as old-time radio drama, theater, and poetry. TIC’s newest programming includes the Radio and Podcast Players and Veterans Voice.

TIC programming may be accessed several ways: via live audio stream at http://www.ticnetwork.org; by utilizing a specially tuned radio receiver; through AudioNow by calling 712-832-7025 from a home or cell phone; or by smartphone app. Listeners with smartphones may download the free TIC app by typing “Talking Information Center” in Apple or in the Google Play store for Android devices.

In 1977, Ed Perry, the founder of radio station WATD-FM in Marshfield, MA, donated his Subsidiary Carrier Authorization signal for use as the first radio reading service in New England. Operating similarly to other broadcast networks, TIC has affiliates throughout the state of Massachusetts that provide inserts of local news and information that is of interest to listeners in their area. The Executive Office of Elder Affairs oversees TIC, which is located at 130 Enterprise Drive, Marshfield, MA 02050. For more information visit www.ticnetwork.org or call (781) 834-4400.

Talking Information Center Announces Panera Fundraising Night in Pembroke on February 13thRead More

Boys & Girls Club of Marshfield Offers February School Vacation Program

February 5, 2019 // by admin

The Boys & Girls Club of Marshfield, a youth development organization providing programs and services to children and families throughout the greater South Shore community, announces a February School Vacation Program, February 19-22, 2019.

Keep the kids busy and entertained during February school vacation week with fun, themed programs at the Boys and Girls Club of Marshfield. All programs are open to members and non-members of the Club.

Full day programs (and field trip) run from 9 a.m. to 4 p.m. and include:

Indiana Jones Day on Tuesday, February 19th. Dress up, explore and be ready to solve a club wide scavenger hunt.

Winter Olympics on Wednesday, February 20th. Celebrate the Winter Games at the Club, participate in opening ceremonies and compete in Olympic style games.

Tubing at Ski Ward in Shrewsbury Field Trip on Thursday, February 21st. Space is limited.

Color Splash on Friday, February 22^nd. Explore the process of Tie Dye and enjoy games and crafts.

Additionally, a two-hour Baking Bonanza! program will be offered on February 19, 20 and 22, from 9 a.m. to 11 a.m.

A Drop-In Program is also available February 19, 20 and 22, from 12 p.m. to 4 p.m. Children can be dropped off after 12 p.m. and jump into activities. (No drop in available on Thursday, February 21.)

The cost for each program varies. For more information and to register for these programs, visit the Boys & Girls Club of Marshfield website, Marshfieldbgc.com.

Sports Tournaments

The Club will also offer several exciting Sports Tournaments (cost is $10 per child) on the following days:

Floor Hockey Tournament on Monday, February 18th from 1 p.m. to 5 p.m.

Soccer Tournament on Tuesday February 19th, 2 p.m. to 4 p.m.

Basketball Tournament on Wednesday, February 20th, 2 p.m. to 4 p.m.

To register for Sports Tournaments, email membership@bgcmarshfield.com by February 14th.

For questions about February School Vacation Programs, contact the Club at 781-834-2582.

About Boys & Girls Club of Marshfield

The Boys & Girls Club of Marshfield (the Club) is a youth development organization providing programs and services to children and families throughout the greater South Shore community. The Club’s mission is to enable and inspire all young people to realize their full potential as productive, caring, responsible citizens as well as become tomorrow’s capable leaders. The Club provides programming opportunities in the Boys & Girls Club of America’s (BGCA) five core areas including leadership, education, health, arts, and fitness.

Currently, the Club serves hundreds of families with children ranging in age from 6 to 18 years old, providing afterschool, vacation week and summer programs, as well as youth athletics, teen, social recreational and leadership opportunities. For more information, visit their website www.marshfieldbgc.com or call 781-834-2582.

Boys & Girls Club of Marshfield Offers February School Vacation ProgramRead More

And on the local front…

January 30, 2019 // by admin

You don’t always have to create news to obtain media coverage. Many times, you can tag along with existing stories already in the news. And provide the local color.

Example, the government shut down is impacting your business. Problem. Your accounting firm needs to clarify with the IRS regarding quarterly tax payments by a client. The IRS is impacted by the partial government shutdown. Telephone calls to the IRS are immediately routed to a vague voice mail. Your client wants to wrap up her return. What next?

The press is looking for stories about how the shutdown and is impacting local businesses and people. Sending a pitch letter and one-page press kit/summary including background on the topic, contact info for key sources including you, industry experts and local clients and a head shot of you as well as a working environment photo (you with a stack of files and several calculators) is the first step. An email to the business editor and follow-up telephone calls are next.

Tag along. Add a local angle and local voices to a national story and create coverage. This might also help establish you as “the” on-going source for your topic.

Allow us to put our ear to the ground for you and find opportunity to tag along with current news opportunities.

And on the local front…Read More

Apollo Safety receives certification as an Authorized Service Center for Industrial Scientific

January 18, 2019 // by admin

Apollo Safety, Inc., providers of gas detection products and services for hospitals, universities, government operations, public utilities, manufacturing, Biotech and other organizations, announces their official certification as an Authorized Service Center (ASC) for Industrial Scientific. The company is one of only a few in the country to attain this significant milestone.

Training was completed in July, followed by inspections, and Apollo Safety was awarded certification.

Apollo Safety is now a factory authorized service center for all of Industrial Scientific’s portable gas monitoring systems, as well as wireless gas detection systems. This includes Industrial Scientific’s innovative iNet, a total cost of ownership solution for portable gas detection, which optimizes gas monitoring programs with automated instrument maintenance, recordkeeping and field visibility. It also includes their Lens Wireless solution which allows personal monitors and area monitors to share readings and alarms in a peer connected group along with state-of-the-art Radius BZ1 Area Monitor, Ventis Pro Series Personal Monitors and more.

Apollo Safety provides managed services for gas monitoring, ensuring a 100 percent compliant solution. Their factory-qualified technicians guarantee that all instruments are calibrated and completely compliant with local, federal and manufacturer’s requirements for bump testing, calibration and maintenance. Apollo Safety provides ongoing monitoring and management of the maintenance, usage, and alarm data of gas detection systems, which ensures optimal operation, minimal downtime, and the overall safety of everyone on-site.

Apollo Safety provides on-site installation and training along with 24/7 service, and uses only factory-original parts for repairs which are made exactly to client requirements.

“Gas detection systems are imperative for the safety of everyone on-site, as they alarm at the first threat of carbon monoxide and other hazardous gases,” said John V. Carvalho III, Apollo Safety founder and president. “Over the past two decades, Apollo Safety has become recognized as an industry leader in New England and Industrial Scientific’s certification truly sets us apart.”

In addition to factory training and certification, Apollo Safety has their own proprietary training program for their technicians with five levels of certification.

About Industrial Scientific

Industrial Scientific is a leading global provider of portable gas detectors and gas detection as a service. For more information, visit http://www.indsci.com

About Apollo Safety

As experts in disaster prevention, Apollo Safety, Inc. has grown to become the leading safety and technical services equipment provider in New England. Providing comprehensive gas/toxic leak prevention and detection products and services, Apollo Safety services include installation, regular maintenance and monitoring of the systems to ensure all systems are continually in optimal working order.

Apollo Safety provides portable, stationary and wireless gas detection systems, sales and support for most major brands of gas detection device manufacturers, as well as service in their state of the art in-house service center. The company also provides on-site support with factory-trained technicians for both portable and stationary gas detection systems.

Apollo Safety is a member of the National Safety Council, National Fire Protection Association (NFPA), Rhode Island Fire Chiefs Association (RIAFC) and the Fire Chiefs Association of Massachusetts (FCAM). A Veteran-Owned Small Business (VOSB) and Veteran-Owned Businesses Enterprise (VBE), Apollo Safety has locations in Boston and Fall River, Massachusetts and Danbury, Connecticut. For more information, call 800-813-5408 or visit http://www.ApolloSafety.com.

Apollo Safety receives certification as an Authorized Service Center for Industrial ScientificRead More

Old Colony Elder Services Raises $8,000 for Emergency Fund

January 18, 2019 // by admin

Old Colony Elder Services (OCES), which proudly serves older adults and individuals with disabilities throughout greater Plymouth County, thanks community members for their support during their #GivingTuesday campaign. The non-profit agency raised over $8,000 for their Emergency Fund program.

OCES’ Emergency Fund helps meet the needs of at-risk low-income older adults and individuals with disabilities who are in a crisis or emergency circumstance that threatens their health and/or living situation. Although the fund helps a significant number of people during the winter months, OCES strives to ensure that there are funds available for those in need, year-round.

The fundraising campaign for OCES’ Emergency Fund kicked off on #GivingTuesday, November 27, 2018, with the theme #ICareIShare and continued through the end of the year.

“We are very grateful to all of the generous individuals, families and businesses who provide us with the means to help community members in great need,” said Nicole Long, CEO of OCES. “Donations to our Emergency Fund are used to help heat a home, purchase food or medicine, or provide emergency assistance when someone faces an unexpected challenge. Most of all, they help our consumers maintain their independence, dignity and well-being.”

The number of individuals needing assistance increases each year. OCES’ Emergency Funds supports dozens of consumers who are faced with unforeseen emergency events, answering urgent needs such as filling an empty fuel tank, repairing a broken furnace, or providing life-sustaining medications.

OCES’ began their #GivingTuesday campaign initiative in 2016 and since then, the organization has generated over $31,000 for the Emergency Fund.

Anyone who would like to make a donation in support of OCES’ Emergency Fund or other programs may do so any time of the year by visiting their donation page at http://www.ocesma.org. Donations may also be made by check or money order and mailed to OCES, 144 Main Street, Brockton, MA 02301.

Support OCES through AmazonSmile

OCES is a registered charitable organization at AmazonSmile. Consumers can support OCES anytime simply by shopping at smile.amazon.com and selecting “Old Colony Elder Services” after signing in. A portion of the purchase price (0.5 percent of eligible AmazonSmile purchases) is automatically donated to OCES.

Consumers may shop AmazonSmile, which has the same products, prices and services as Amazon, knowing that a portion of their purchase will help support OCES, and that there is no additional cost to them or to OCES. For quick access to OCES’ AmazonSmile page, visit www.ocesma.org/donations and simply click on the AmazonSmile icon.

About OCES

Founded in 1974, OCES proudly serves greater Plymouth County and surrounding communities. OCES is a private, non-profit organization headquartered in Brockton with a second office in Plymouth. OCES is designated as one of 26 Aging Services Access Points (ASAPs) in the Commonwealth of Massachusetts. OCES’ mission is to support the independence and dignity of elders and people with disabilities by providing essential information and services that promote healthy and safe living. The agency has 232 employees and operates more than 15 programs serving older adults, individuals with disabilities, their families and caregivers. For more information call 508-584-1561 or visit www.ocesma.org.

Old Colony Elder Services Raises $8,000 for Emergency FundRead More

Headlines. Grab them first.

January 16, 2019 // by admin

Headlines draw you in. So, don’t be shy.

Make it provocative. Offer something enticing. Add a pinch of urgency.

Marketing has certainly changed. The storytelling process has not.

Step one, get their attention. That is the headline.

Step two, lead them through the message in a direct and entertaining way.

Step three, ask them to take action – click here for a free brochure, visit this specific landing page, join my e-newsletter list, fill out this brief form, call now.

What makes a great headline? Example – “7 little known ways to save money on taxes in 2019 without ruffling the IRS.” Timely, concise and offering value.

There, I just saved you the two years that it would have taken to earn an MBA.

Let us know if we can grab attention for you and lead prospects to take ACTION.

Headlines. Grab them first.Read More

January 7, 2019 // by admin

https://www.prworkzone.com/8002-2/

Eight things the media loves

January 3, 2019 // by admin

We all know press coverage generates visibility, credibility, authority, thought leadership positioning and, most importantly, new opportunity.

So, how do you give the press what they want? Read on…

DAGUS

As my friend and colleague Ed Perry, ringmaster of WATD-FM and member of the Radio Hall of Fame, says, “We take the DAGUS approach. Does Anyone Give A S_ _ _ ?”

Does your news include “news” that’s of interest to that media outlet’s audience? Is it useful, interesting, timely, regional? Make sure you provide news that gets a YES on the DAGUS test.

LIGHTNING ROD TOPICS
Topics that draw immediate attention? Sex, money and health. Beyond those obvious draws you might try news about a round number anniversary (10, 25, 50), a new service or product, key employee news (hired, trained, promoted), community involvement, awards or recognition, new location, strategic partnership, trends, new research, new innovations and human-interest phenomenon.

FIVE W’s
Answer all the questions the audience might have. That is usually well covered with the Five Ws – Who, What, Why, When and Where.

THE IN CROWD
It doesn’t matter whether you play squash with the news director of the NBC outlet. Reach out to your media friend with REAL news. Yes, you have easier access to a friend, but you don’t want to compromise the friendship or business relationship by pitching a non-story.

SILVER PLATTER
The press is overwhelmed and understaffed. Make it oh-so-easy for them. Provide a great story angle, background information to borrow from and a variety of industry sources to interview and add flesh to your story.

PICTURE PERFECT
Often times the picture or video can SELL the story. Provide great visuals and you are helping illustrate the story. High res photos are best for the print media. The best possible production values are helpful for video.

TIMING. IT’S EVERYTHING
Deadline, deadline. The press lives and dies by them. So, when an editor is enticed you need to respond IMMEDIATELY or in the same part of the day. Otherwise, they move on to the next source.

AND IN CONCLUSION – BREVITY
According to Wikipedia, the average human attention span has fallen from 12 seconds in 2000, or around the time the mobile revolution began, to eight seconds. Goldfish, meanwhile, are believed to have an attention span of nine seconds. Hint – keep it short and pithy.

Let us know if we can help you with your media love life.

Eight things the media lovesRead More

Boys and Girls Club of Marshfield Appoints New Education Director

January 2, 2019 // by admin

The Boys and Girls Club of Marshfield, a youth development organization providing programs and services to children and families throughout the greater South Shore community, has appointed Joseph Satterthwaite as Education Director.

In his new role, Satterthwaite will develop and oversee programming opportunities for children of all ages in the learning center and new STEM lab.

Satterthwaite holds a Bachelor’s degree in Liberal Arts as well as a Master’s degree in English from the University of Massachusetts Boston and has been an integral part of the Boys and Girls Club of Marshfield team for many years. He has served as part of the Club’s learning center program staff and lead staff for Discovery Summer Camp. He also was a teen coordinator and co-director of Camp Clubhouse Summer Camp.

Satterthwaite’s career began with the U.S. Navy, which he joined after high school and served as a Corpsman from 2007-2012. In 2008, Satterthwaite was deployed to Iraq with Third Battalion / Seventh Marines out of Twenty-Nine Palms, CA. In 2010, he was deployed to Afghanistan with First Battalion Twenty-Fifth Marines, “New England’s Marines”, out of Devens, MA. He served as Fleet Marine Force Warfare Device Qualifier and Petty Officer Third Class.

Afterschool and Enrichment Programming

Afterschool and enrichment programming is led by the Club’s team of program directors, a number of whom are professional educators. Afterschool programming encompasses many areas including: Career Development; Character & Leadership; Creativity Through the Arts; Education Enrichment Programming; Family Programming; Sports, Fitness & Recreation; Health & Life Skills; Learning Center; Programming for Children with Development Disabilities; and Technology. Tutors and instructors help children with their homework in the Club’s learning center, and there is a computer center for STEAM and STEM programming.

In addition to the afterschool program, the Club also offers a number of fun enrichment programs to youth and teens, which are open to members and non-members alike. The enrichment programs are fee-based and include Pee Wee Sports, Playgroup for Peanuts, Science Kids, Teen Cooking, Hoop Stars, Club Tech, Sing like a Star, Gymnastics, Fifa Mania and Field Hockey.

About Boys and Girls Club of Marshfield

Boys and Girls Club of Marshfield Appoints New Education DirectorRead More