• Menu
  • Skip to right header navigation
  • Skip to main content
  • Skip to secondary navigation
  • Skip to primary sidebar
  • Skip to footer

PR Works: Call 781-582-1061

Unleash the Power of The Press

  • Home
  • About Us
    • Steven V. Dubin, President
    • Jennifer Tomasetti
    • Joe D’Eramo
    • Reviews
  • Let PR Work For You
  • PR Services
    • NEW! Courses
      • How to Write Emails that Get Read
      • Podcast Guesting – course outline
      • PR 101 – course outline –
      • Networking for non-sales personnel – course outline –
    • *NEW* Speak Up!
    • Media Relations
    • Feature Coverage
    • Grassroots Marketing
    • Non-profits
    • Launches and Events
    • Franchise Success
    • Social Media
    • Email Marketing & Communications
    • Web Services
    • Press Kit
    • Sales Materials
    • Advertising
    • Podcasting
    • Reputation Management
  • Contact Us
  • Newsroom
    • Case Studies
    • Client News
    • Franchise News
    • Company News
    • PR Works Business Way Outside the Box Podcast
  • Podcast
  • Home
  • About Us
    • Steven V. Dubin, President
    • Jennifer Tomasetti
    • Joe D’Eramo
    • Reviews
  • Let PR Work For You
  • PR Services
    • NEW! Courses
      • How to Write Emails that Get Read
      • Podcast Guesting – course outline
      • PR 101 – course outline –
      • Networking for non-sales personnel – course outline –
    • *NEW* Speak Up!
    • Media Relations
    • Feature Coverage
    • Grassroots Marketing
    • Non-profits
    • Launches and Events
    • Franchise Success
    • Social Media
    • Email Marketing & Communications
    • Web Services
    • Press Kit
    • Sales Materials
    • Advertising
    • Podcasting
    • Reputation Management
  • Contact Us
  • Newsroom
    • Case Studies
    • Client News
    • Franchise News
    • Company News
    • PR Works Business Way Outside the Box Podcast
  • Podcast
  • Grassroots Marketing
  • Advertising
  • Email Marketing & Communications
  • Feature Coverage
  • Launches and Events
  • Media Relations
  • Press Kit

J.P. Licks’ Frozen Yogurt X Gets New Name

January 22, 2009 //  by admin

<!– /* Style Definitions */ p.MsoNormal, li.MsoNormal, div.MsoNormal {mso-style-parent:””; margin:0in; margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; mso-bidi-font-size:10.0pt; font-family:Arial; mso-fareast-font-family:Arial; mso-bidi-font-family:”Times New Roman”;} @page Section1 {size:8.5in 11.0in; margin:1.0in 1.0in 1.0in 1.0in; mso-header-margin:.5in; mso-footer-margin:.5in; mso-paper-source:0;} div.Section1 {page:Section1;} –>

J.P. Licks is announcing a new name for their specialty frozen yogurt previously known as “Frozen Yogurt X”. Congratulations and a big Thank You goes out to Gay Ferguson of Mission Hill who came up with the name… “YoTango”. It’s clever, catchy and descriptive of the flavor and its taste and impact on the palate, like a Yo(gurt) Tango(ing) in your mouth!

Last summer, J.P. Licks introduced their non-fat tart and tangy yogurt as Frozen Yogurt X. They ran a “Name that Yogurt” contest. Gay’s “YoTango” was selected from hundreds of entries as the most fitting name for J.P. Licks’ Kosher frozen yogurt which is non-fat, contains millions of probiotic bacteria, has less sugar, no cholesterol and is easily digested by the lactose intolerant. “YoTango” is also loaded with calcium and contains active cultures which include lactobacillus bulgaricus and lactobacillus acidophilus. It’s mind boggling that something that tastes so good could be so good for you too. Why, it’s downright healthy.

Gay’s winning entry has earned her a cup of “YoTango” every day for a year, which thrilled Gay. She’s been buying a cup every day since she first tasted it and quickly became addicted. Gay estimates this will save her $1437.19 this year. Needless to say, she is ecstatic with her prize and J.P. Licks is ecstatic to have a customer like Gay.

Best of Boston and Beyond

For more than 27 years, J.P. Licks has been serving homemade ice cream, frozen yogurt and other specialties in their eight Kosher-certified shops in and around Boston. They have won, literally, hundreds of awards over the years. Most recently, J.P. Licks has received six “Best of Bostons” from Boston Magazine; 10 consecutive “Best” awards from the Boston Phoenix Reader’s Poll and three consecutive “Bests” from The Weekly Dig magazine. The Weekly Dig also awarded J.P. Licks with a unique “Pukiest Ice Cream Flavor Ever Created” award for their Tabasco ice cream flavor. J.P. Licks was also chosen as Greater Boston Chamber of Commerce’s “Small Business of the Year” in 2007.

Additionally, J.P. Licks roasts their own fair trade and organic coffee beans in the Jamaica Plain store AND they cater ice cream parties, too. Visit the website at jplicks.com for even more information.

Category: Client NewsTag: J.P. Licks, J.P. Licks Homemade Ice Cream Cafe

Previous Post: « Service Net and DirectBuy partner to offer extended service plans to members
Next Post: Tanks for the Safety…New invention, the Tank Nanny, takes Propane Tank Safety seriously. »

Primary Sidebar

PR Works. Let it work for you!

To discuss your public relations and marketing opportunities, please contact Steve Dubin at 781-582-1061 or complete the form below:

Footer

Proud Member

Get PR Pointers, Sign up for our Newsletter

Sign Up Now
For Email Newsletters you can trust.

Follow Us!

Follow Us on FacebookFollow Us on TwitterFollow Us on LinkedIn

Latest from our Newsroom

  • “Keeping it Fresh” with Ovtene. Introducing the Future of Sustainable Food Packaging.
  • Contemporary Dermatology Announces New Licensed Aesthetician
  • “March Against Elder Abuse” events to be held in Plymouth and Brockton in June
  • All the right moves. The Westborough Economic Development Committee (EDC) presents Best Sustainable Business Award to Marks Moving & Storage, Inc. and Mark’s Northeastern Furniture Foundation.
  • Grassroots Marketing
  • Advertising
  • Email Marketing & Communications
  • Feature Coverage
  • Launches and Events
  • Media Relations
  • Press Kit


© · PR Works · Plymouth, MA | Website Design