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Franchise News

DirectBuy of Cool Springs awards member $50,000 home makeover

February 11, 2009 //  by admin

Brentwood, TN…

DirectBuy of Cool Springs, the home improvement and furnishings club with direct insider prices, is set to award $50,000 to one of its members at 1:00 pm on Saturday, February 14, 2009, as part of the company’s national Home Makeover Program. The celebration will be highlighted by the presentation of an oversized check to Rogelio Menchaca-Garcia by the club’s owners, Steve Blume and John Langley.

Rogelio Menchaca-Garcia joined DirectBuy of Cool Springs in November of 2008, and was in the midst of remodeling his home when he was informed he had won DirectBuy’s grand prize. “This is the first time I have won anything, and I was shocked,” he said excitedly. “I really can’t believe it. I am still speechless.”

When asked about his plans for his newfound fortune, Menchaca-Garcia said he will continue to make smart, budget-conscious improvements to his home with the help of DirectBuy to maximize his return on investment when he decides to sell. To go along with new flooring and fixtures for his bathroom, he has added a new roof and is planning a full kitchen remodel, complete with new windows and appliances.

Rogelio is currently active in the military and was formerly deployed in Bosnia. He now works as part of a special program called Wounded Warriors – a not-for-profit organization that provides tangible support for soldiers to help them on the road to healing.

“We work with soldiers who may have been wounded overseas while serving our country,” he explained. “Our objective is to help them rehabilitate with the goal of returning either to active duty and/or the community.”

Steve Blume and John Langley, who own and operate DirectBuy of Cool Springs, were excited to be able to help one of their members realize their dreams, and felt it was especially meaningful that it was a community member who had served our country overseas.

“We always have imagined how awesome it would if someone won the Home Makeover Program from our showroom, but for it to actually happen in our club is incredible,” co-owner Steve Blume explained. “I have come to know and respect Rogelio Menchaca-Garcia. He’s a wonderful person – exactly the caliber of person you want and hope will win. Everyone at our showroom is so excited and happy for him.”

Over the past few years, DirectBuy has distributed more than $450,000 in prize money to both members and non-members as part of their Home Makeover Program, designed to help consumers create the home of their dreams.

DirectBuy of Cool Springs recently relocated to a brand new, 25,000 sq. foot showroom, conveniently located at 1005 Flagpole Court in Brentwood in the new Mallory Park development. The franchise was among the top ten United States franchises in annual merchandise volume purchased by members in 2008. Additionally, the club boasts an A+ rating from their local Better Business Bureau, attracting members who drive as much as four hours to shop there.

To assist members with their home renovation projects, DirectBuy of Cool Springs employs interior designers and product specialists who are specially trained in one of five areas of merchandise: Home Furnishings, Home Improvement, Flooring, Entertainment/Outdoor, and Accessories. Additionally, members benefit from the use of a children’s play area, café and a member’s lounge to relax while shopping.

DirectBuy of Cool Springs members also have exclusive access to renowned designer Christopher Lowell.  Lowell has designed 12 room settings – created exclusively with products available through DirectBuy – using his Seven Layers of Design. An innovative approach to home décor, The Seven Layers of Design keeps homeowners on budget and from feeling overwhelmed by their project.

DirectBuy Membership

Consumers who are interested in joining DirectBuy of Cool Springs are encouraged to attend an exclusive Open House event, which is designed to educate families about DirectBuy’s unique business model.  The Open House also helps consumers better understand how DirectBuy members avoid traditional retail markup when purchasing brand-name merchandise. 

About DirectBuy

For more than 37 years, DirectBuy has been showing hundreds of thousands of consumers unparalleled ways to save as they shop for virtually everything for in and around their homes – from furnishings, home improvement and flooring, to entertainment and outdoor products, accessories and much, much more. With more than 160 locations in North America, DirectBuy offers its members access to approximately 700 brand-name manufacturers and their authorized suppliers in the US, and more than 500 brand-name manufacturers and authorized suppliers in Canada.

Consumers interested in seeing DirectBuy’s savings, service and selection up close may obtain a Visitor’s Pass to attend an Open House by visiting www.directbuycoolsprings.com or www.directbuycares.com.

DirectBuy of Cool Springs awards member $50,000 home makeoverRead More

Category: Client News, Franchise NewsTag: DirectBuy of Cool Springs, home furnishing, home improvement

AAFD partners with Health Analytics, Inc. (HAI) and First Service Administrators, Inc. (FSAI), to provide affordable, quality healthcare solutions

February 10, 2009 //  by admin

SAN DIEGO, CA… 

American Association of Franchisees and Dealers (AAFD) recently entered into a strategic partnership with First Service Administrators, Inc. (FSAI), a leading full‑service third-party benefits administrator for health plans, and its sales and marketing partner, Health Analytics, Inc. (HAI), to develop a selection of AAFD‑specific healthcare benefits plans, competitive in both price and design, to meet the diverse needs of its membership.

“Providing affordable quality health care solutions as a valued benefit of AAFD membership continues to be a high priority for the AAFD,” said Peter Hanson, president of AAFD. “AAFD Health Benefits has been enthusiastically received by our membership and our affiliated associations and we have every confidence that our new partnership with Health Analytics, Inc. (HAI) and First Service Administrators, Inc. (FSAI) will fulfill our vision and goal of a health care program that will continue to be a unique and compelling benefit for AAFD members.”    

FSAI provides comprehensive administrative services, including benefit plan design, network development, and cost management services. In addition, FSAI offers its clients the most innovative wellness and disease management programs in the industry. As an AAFD branded partner, FSAI recognizes the importance of providing its members with proven healthcare solutions, exceptional service, and cost-effective programs tailored to meet their individual needs.  

“First Service Administrators, Inc. and HAI are honored to have been chosen as the exclusive branded health program for the AAFD and its members,” said Chandler J. Rapson, CEO, FSAI. “Using FSAI allows AAFD the ability to control their health benefit plans to meet the needs of their growing membership base at an affordable price.”

For more information about AAFD and the benefits of being an AAFD member, please visit http://www.aafd.org.

About the AAFD
The AAFD is a national non-profit trade association representing the rights and interests of franchisees and independent dealers throughout the United States. Formed in 1992, the AAFD is focused on market driven reform to achieve its mission to define and promote collaborative franchise cultures that the AAFD describes as Total Quality Franchising. Since its formation the AAFD has grown to represent more than 50,000 franchised locations throughout the United States. The AAFD has members in all 50 states and represents more than 100 different franchise systems.
The AAFD’s Fair Franchising Standards, Fair Franchising Seal,
Trademark

Chapters, and emphasis on Marketplace Solutions led to the Association’s recognition as a growing force in franchising. The AAFD’s Branded Partner programs add a new dimension to the value of AAFD membership. The AAFD provides a broad range of member services designed to help franchisees build market power, create legislative support of interest to franchisees, provide legal and financial support, and provide a wide range of general member benefits.
For more information about the conference or the AAFD, please call toll free – 800-733-9858 or visit www.AAFD.org.

 

AAFD partners with Health Analytics, Inc. (HAI) and First Service Administrators, Inc. (FSAI), to provide affordable, quality healthcare solutionsRead More

Category: Client News, Franchise NewsTag: franchisees, franchising, franchisors

Eat your heart out…Capture your Valentine’s heart with a home-cooked meal

February 9, 2009 //  by admin

NORWELL, MA…

Flowers, candy and cards. While this may be the big three on Valentine’s Day, having a romantic meal at your sweetie’s favorite restaurant ranks right up there, too. The crunch of the current economy has many couples opting to eat in on Valentine’s Day. According to love expert Paul A. Falzone, CEO of The Right One and Together Dating–one of the world’s largest brick-and-mortar dating services with more than 60 offices nationwide—that doesn’t necessarily mean romance has to take a backseat.

“Cooking a romantic meal for your loved one can be every bit as romantic as going out. In fact, if you put some imagination into it, staying home for Valentine’s Day can put some extra spice into your relationship,” said said Falzone.

So, what can you do for a Valentine’s Day meal at home? Falzone offers some of the following suggestions:

●        Surprise your partner with breakfast in bed. Even a morning cup of coffee served with toast cut into heart shapes can be a gourmet meal when served in bed.

●        Dress up for your Valentine’s Day dinner. Just because you’re not going out, doesn’t mean you can’t have a formal dinner, complete with soft music in the background, candlelight, etc. Being at home also makes it easier to slip into something more comfortable later.

●        Adorn the table with rose petals leading a path to your Valentine’s Day card and/or gift.

●        Buy a bottle of his/her favorite wine and have it chilled (if white or blush) in a bucket at the table. Better yet, have champagne on the table.

●        Serve the aphrodisiac of your choice as an appetizer: chocolate, oysters, caviar, honey or strawberries.

●        Cook your partner’s favorite dish for dinner; if you don’t cook, most grocery stores have pre-cooked meals that simply need to be reheated.

●        Pick out a dessert for your partner, and vice versa, and feed it to them with their eyes closed.

●        Buy your significant other’s favorite massage oil and give him/her a foot and/or body rub to close out the “date”.

“There are many advantages to staying in on Valentine’s besides giving your bank account a break. Most obvious, without the distractions that going out on a Saturday night, the day/night can really be about you and your partner. And that’s truly what the holiday was meant to be about,” said Falzone.

Help is on the way
Catering to more than 300,000 members at more than 60 locations throughout North America, The Right One and Together Dating are the largest brick and mortar dating services in the industry, offering a more consistent product, a greater number of potentially compatible mates and added value of flexibility in transferring memberships to another geographic region. 
Romantic Locations

North American locations and affiliates of Together are located in:  Georgia (Savannah); Indiana (Ft. Wayne, Carmel, Mishawaka); Kentucky (Lexington, Louisville); Louisiana (Metairie); Maryland (Columbia, Frederick); Minnesota (Edina); Nevada (Reno); New Hampshire (Hooksett, Nashua, Portsmouth and Salem); Ohio (Cincinnati); South Carolina (Greenville); Texas (San Antonio) and Virginia (Falls Church).

The Right One’s offices and affiliates located throughout the United States include:  California (San Diego); Colorado (Glendale); Georgia (Atlanta); Illinois (Downers Grove, Rockford and Normal); Massachusetts (Norwell, Newton Center, Shrewsbury and Woburn); Michigan (Bingham Farms); Nebraska (Omaha and Lincoln); New Jersey (Cherry Hill); Nevada (Las Vegas); Pennsylvania (King of Prussia); Rhode Island (Warwick); Texas (Dallas and Austin); Utah (Salt Lake City); and Wisconsin (Madison, Appleton, Elm Grove).

Singles Station Dating Company, an affiliate of The Right One and Together Dating, is the largest independently owned personal introduction service in the Southwest. In the last 25 years, Singles Station has introduced more than 100,000 couples and is responsible for thousands of successful relationships and marriages. Singles Station Dating Co. has offices conveniently located in Oklahoma (Oklahoma City and Tulsa), Arkansas (Bentonville, Fort Smith and Little Rock), Tennessee (Memphis and Nashville), Missouri (Springfield and St. Louis) and will be opening soon in Kansas (Wichita and Kansas City). For more information about Singles Station, please visit www.singlesstation.com or call 866-807-LOVE(5683).

For more information about Together Dating and The Right One, please visit their websites at www.togetherdating.com and www.therightone.com, or call (800) 818-DATE (3283).

Eat your heart out…Capture your Valentine’s heart with a home-cooked mealRead More

Category: Client News, Franchise NewsTag: dating service, matchmaker, online dating

A perfect 10! DirectBuy of Hoffman Estates celebrates 10-Year Milestone

February 6, 2009 //  by admin

HOFFMAN ESTATES, IL…

For ten years, DirectBuy of Hoffman Estates has been offering consumers in the greater Chicago area a brand new way to save on home improvement projects, furnishings and accessories.

As the leading members-only showroom and home design center, DirectBuy of Hoffman Estates offers manufacturer-direct pricing on products ranging from light fixtures to televisions to kitchen cabinets, all from more than 700 manufacturers and their authorized suppliers. DirectBuy also offers design, delivery and installation services.

“The growth we’ve experienced since we opened our doors 10 years ago is a little hard to fathom. Not only have we grown in terms of the number of our members, but also in the number of manufacturers who want to sell their products through DirectBuy. And that’s got us even more excited about the next 10 years,” said Dave Kushner, owner of DirectBuy of Hoffman Estates.

In addition to tremendous savings on home furnishings, home improvement items, entertainment and outdoor products and accessories, DirectBuy also offers design services to its members, as well as a listing of local contractors who offer installation services to DirectBuy members, many times at a discounted rate.

“Our 10 years in business have not only given us the opportunity to help families in the greater Chicago area create the home of their dreams, but to also establish ourselves as part of the local business community and as a contributor to local charities,” said Kushner. “We look forward to further cultivating those relationships with our customers and the community as we build toward even bigger and better things in the years to come.”

Since 1999, DirectBuy of Hoffman Estates has helped consumers enjoy enormous savings on home furnishings, home improvement items, entertainment and outdoor products, and accessories, by providing an avenue to purchase directly from the manufacturer and their authorized suppliers. Conveniently located at 2200 North Stonington Ave in Hoffman Estates, DirectBuy offers consumers a comfortable, country-club setting, where they finally have the financial control of buying direct.

About DirectBuy

Since 1971, DirectBuy has helped hundreds of thousands of families enjoy a better quality of life, enabling them to buy directly from more than 700 manufacturers and their authorized suppliers. Buying direct makes members’ hard-earned money to go much further, while having the selection and choice not available at any retail store. Access to confidential prices, local suppliers, and unparalleled selection helps make members’ dream projects a reality.  It’s a comfortable, country-club setting, where you finally have the financial control of buying direct. The five DirectBuy showrooms serving the greater Chicago area are part of more than 160 locations throughout North America.

Consumers interested in becoming members may obtain a Visitor’s Pass to attend an Open House by visiting http://www.directbuychicago.com/. 

Locations of the five DirectBuy showrooms serving the greater Chicago area are: DirectBuy of Gurnee, 4081 Ryan Rd. #107, Gurnee, IL; DirectBuy of Hoffman Estates, 2200 N. Stonington Ave Ste. 150 Hoffman Estates, IL; DirectBuy of Chicago North, 6325 Avondale, Chicago, IL; DirectBuy of DuPage County, 1864 Highgrove Ste. 136 Naperville, IL; and DirectBuy of Tinley Park, 18400 S. 76th Avenue Ste. B, Tinley Park, IL.

To learn more about the superior value and benefits of a DirectBuy membership, visit www.directbuycares.com.

A perfect 10! DirectBuy of Hoffman Estates celebrates 10-Year MilestoneRead More

Category: Client News, Franchise NewsTag: DirectBuy of Hoffman Estates, home furnishings, home improvement

Why do-it-yourselfers should start planning deck projects now.

February 2, 2009 //  by admin

Sara Shragal of DirectBuy
Sara Shragal of DirectBuy

MERRILLVILLE, IN…Baseball, the sound of the first lawnmower, flowers and trees in bloom, and the roar of a circular saw from a neighbor’s backyard. In the dead of winter, these sights and sounds seem quite far away. Yet for those do-it-yourselfers planning to build a deck as their big home improvement of the spring, it’s the perfect time to get started.

“In the spring, a lot of folks see the weather start to get nice and want to jump right in to that first big home improvement project—them and everybody else. With a deck, it’s not that simple. It requires some legwork before you can start building. That’s why starting the planning process now is critical to getting a deck built in time to enjoy it for most of the nice weather months,” said Sara Shragal, of DirectBuy.

Many cities and towns consider decks a permanent structure, thereby requiring building permits and an on-site inspection and subject to setback regulations (distance of buildings from property lines). Decks can also be subject to regional building codes. Doing your homework by checking with your local municipalities first can help you avoid delays or, worse, be forced to tear down your new deck once it’s built because it’s not up to code.

Besides paperwork, you’ll also need plans. There are many resources online, including some with free designs, like www.deckplans.com. Most home improvement stores offer some level of design assistance. DirectBuy has designers on staff who assist members as well as connections to building professionals who provide design services, usually at a discounted members-only rate.

Finally, there’s the matter of the wood and tools. For a wood deck—with you buying the materials and doing all the work—you can expect to spend anywhere from $5 to $7 per square foot on wood; up to $20 per square foot for a composite deck. For tools, you’ll need a:

  • Chalk line
  • Circular saw
  • Combination square
  • Framing square
  • Hammer
  • Hand saw
  • Level 
  •  Power drill 

“As you can see, building a deck may seem like a straightforward project, but there’s a lot to it. By planning now, during the middle of winter, you can be ready to go once the weather improves,” said Shragal.

Since 1971, DirectBuy has helped consumers enjoy enormous savings on home furnishings, home improvement items, entertainment and outdoor products, and accessories, by providing an avenue to purchase directly from the manufacturer. For more information on a DirectBuy membership, you can visit http://www.directbuycares.com.

About DirectBuy

For more than 37 years, DirectBuy has been showing thousands of consumers unparalleled ways to save as they shop for virtually everything for in and around their homes – from furnishings, home improvement and flooring, to entertainment and outdoor products, accessories and much, much more. With more than 160 locations in North America, DirectBuy offers its members access to approximately 700 brand-name manufacturers and their authorized suppliers in the US, and more than 500 brand-name manufacturers and authorized suppliers in Canada. 

Consumers interested in seeing DirectBuy’s savings, service and selection up close may obtain a Visitor’s Pass to attend an Open House by visiting www.directbuy.com or www.directbuycares.com.

 

Why do-it-yourselfers should start planning deck projects now.Read More

Category: Client News, Franchise NewsTag: DirectBuy, do-it-yourself, home improvement

DirectBuy of Calgary honored as top Renewal Centre of the Year

January 27, 2009 //  by admin

CALGARY, AB…

DirectBuy, the leading members-only showroom and home design centre that offers merchandise direct from manufacturers and their authorized suppliers, is proud to announce that DirectBuy of Calgary, led by franchise owner Teresa Shock, recently was the recipient of the highest honour for membership renewals awarded to franchise locations – Renewal Centre of the Year.

“We are very proud and excited that our members enjoy the shopping experience and savings enough to continue to support us year after year,” franchise owner Teresa Shock explained. “I am also very proud of the excellent job our service team is doing because they’ve truly created the type of atmosphere where our members love to shop for their homes.”

DirectBuy centres had the opportunity to qualify for Renewal Centre of the Year by displaying a high renewal rate – a testament to service excellence – on first and subsequent member renewals during a 12-month qualification period. During the past year, all DirectBuy locations were ranked according to their renewal percentage, culminating with the top centre, DirectBuy of Calgary, earning on-stage recognition at DirectBuy’s International Sales & Service Conference and acknowledgment in BuyLines – the company’s network wide newsletter.

Franchise Owner Teresa Shock owns and operates the 16,000 sq. ft. DirectBuy of Calgary showroom, conveniently located at Unit 17 3900 106th Ave SE in Calgary, AB. DirectBuy offers consumers a comfortable, welcoming setting and design centre where they finally have the financial control of buying direct.

DirectBuy of Calgary offers area residents thousands of items, including kitchen cabinets, flat-screen televisions and major appliances from more than 500 top manufacturers and their authorized suppliers. 

To assist members with their home renovation projects, DirectBuy employs interior designers and product specialists who are specially trained in one of five areas of merchandise: Home Furnishing, Home Improvement, Flooring, Accessories, and Entertainment/Outdoor.

DirectBuy members also have access to renowned designer Christopher Lowell.  Lowell has designed twelve room settings – created exclusively with products available through DirectBuy – using his Seven Layers of Design.  An innovative approach to home décor, The Seven Layers of Design keeps homeowners on budget and from feeling overwhelmed by their project.

DirectBuy Membership

Consumers who are interested in joining DirectBuy of Calgary are encouraged to attend an exclusive Open House event, which is designed to educate families about DirectBuy’s unique business model.  The Open House also helps consumers better understand how DirectBuy members avoid traditional retail markup when purchasing brand-name merchandise. 

To request a “Free Insider’s Guide to Buying Direct” and a Visitor’s Pass to learn more about the superior value and benefits of a DirectBuy membership, call 403-543-1620 or visit www.directbuy.com.

About DirectBuy

For more than 37 years, DirectBuy has been showing thousands of consumers unparalleled ways to save as they shop for virtually everything for in and around their homes – from furnishings, home improvement and flooring, to entertainment and outdoor products, accessories and much, much more. With more than 160 locations in North America, DirectBuy offers its members access to approximately 500 brand-name manufacturers and their authorized suppliers in Canada, and more than 700 brand-name manufacturers and authorized suppliers in the United States.

Consumers interested in seeing DirectBuy’s savings, service and selection up close may obtain a Visitor’s Pass to attend an Open House by visiting www.directbuy.com or www.directbuycares.com.

DirectBuy of Calgary honored as top Renewal Centre of the YearRead More

Category: Client News, Franchise NewsTag: directbuy of Calgary, home furnishing, home improvement

DirectBuy of Buffalo promotes Henry, Lange

January 26, 2009 //  by admin

 CHEEKTOWAGA, NY…DirectBuy of Buffalo, the leading members-only showroom and home design center that offers merchandise at manufacturer-direct prices, recently promoted Marsha Henry and Denise Lange to the position of marketing associate.

Henry, a Hamburg resident, began with DirectBuy of Buffalo in March 2008 as a lead generator. Prior to working for DirectBuy of Buffalo, she worked for a veterinary hospital.

Lange, a Cheektowaga resident, began with DirectBuy of Buffalo in September 2008 as a lead generator. Prior to working for DirectBuy of Buffalo, she was employed by Chick-n-Pizza Works.

“Both Marsha and Denise are most deserving of this promotion. They’ve done a great job as part of our lead generating staff and are valuable members of our team,” said Mark Klinger, owner of DirectBuy of Buffalo. “We’re looking forward to bigger and better things from both of them in their new roles as marketing associates.”

As marketing associates, Henry and Lange’s responsibilities include booking appointments for tours and direct marketing efforts toward prospective members.

“Working at DirectBuy has been a great experience for me,” said Henry. “The people here are very friendly and we have a lot of laughs while doing something extraordinary for our members by helping them create the homes of their dreams.”

Since 1971, DirectBuy has helped consumers enjoy enormous savings on home furnishings, home improvement items, entertainment and outdoor products, and accessories, by providing an avenue to purchase directly from the manufacturer. Conveniently located at 4950 Genesee Street in Cheektowaga, New York, DirectBuy offers members a comfortable setting, where they finally have the financial control of buying direct.

For more information on a DirectBuy membership, you can call 716-684-1400 or visit www.directbuy-buffalo.com.

About DirectBuy

Since 1971, DirectBuy has helped hundreds of thousands of families enjoy a better quality of life, enabling them to buy directly from more than 700 manufacturers and their authorized suppliers. Buying direct makes members’ hard-earned money to go much further, while having the selection and choice not available at any retail store. DirectBuy has been serving the greater Buffalo area since 2005. Access to confidential prices, local suppliers, and unparalleled selection helps make members’ dream projects a reality.  It’s a comfortable setting, where you finally have the financial control of buying direct. DirectBuy of Buffalo is one of more than 160 DirectBuy showrooms throughout North America.

Consumers interested in becoming members may obtain a Visitor’s Pass to attend an Open House by contacting DirectBuy at 716-684-1400, or visiting www.DirectBuy-Buffalo.com. 

To learn more about the superior value and benefits of a DirectBuy membership, visit www.directbuycares.com.  

DirectBuy of Buffalo promotes Henry, LangeRead More

Category: Client News, Franchise NewsTag: Directbuy of Buffalo, home furnishing, home improvement

DirectBuy of Ottawa honoured with Sales Centre of the Year award

January 26, 2009 //  by admin

OTTAWA, ON…

DirectBuy, the leading members-only showroom and home design centre that offers merchandise direct from manufacturers and their authorized suppliers, is proud to announce that franchise owners Lise & Régis Girard and Frank Andrée and Chantal Lapalme recently were the recipients of the highest honour for sales awarded to franchisees – Sales Centre of the Year.

“We are extremely proud to have received this prestigious award. Helping our members to realize their dreams is remarkably rewarding for us as DirectBuy franchise owners,” said co-owner Lise Girard. “However, we would not have accomplished these lofty goals without the support of our knowledgeable and devoted staff. We would like to share this award with each and every one of our employees.”

DirectBuy centres had the opportunity to qualify for Sales Centre of the Year by introducing families to the DirectBuy concept, and were recognized for the number of families they helped join DirectBuy for the months of November 2007 through October 2008.

For their accomplishment, DirectBuy of Ottawa earned on-stage and video recognition at DirectBuy’s International Sales & Service Conference, a plaque celebrating their success, and acknowledgment in BuyLines – the company’s network-wide newsletter.

Lise & Régis Girard with Frank Andrée and Chantal Lapalme own the 20,000 sq. foot DirectBuy of Ottawa showroom, conveniently located at 1392 Cyrville Road in Ottawa, ON. DirectBuy offers consumers a comfortable, welcoming setting and design centre where they finally have the financial control of buying direct.

“We buy just like the retailers buy and then we pass the savings right on to our members,” co-owner Chantal Lapalme explains. “Our hope is to elevate the shopping experience for our members while continuing to provide them with tremendous service and savings on the more than 500 manufacturers and authorized suppliers we carry.”

To assist members with their home renovation projects, DirectBuy employs interior designers and product specialists who are specially trained in one of five areas of merchandise: Home Furnishing, Home Improvement, Flooring, Accessories, and Entertainment/Outdoor.

DirectBuy members also have access to renowned designer Christopher Lowell.  Lowell has designed twelve room settings – created exclusively with products available through DirectBuy – using his Seven Layers of Design. An innovative approach to home décor, The Seven Layers of Design keeps homeowners on budget and from feeling overwhelmed by their project.

DirectBuy Membership

Consumers who are interested in joining DirectBuy of Ottawa are encouraged to attend an exclusive Open House event, which is designed to educate families about DirectBuy’s unique business model.  The Open House also helps consumers better understand how DirectBuy members avoid traditional retail markup when purchasing brand-name merchandise. 

To request a “Free Insider’s Guide to Buying Direct” and a Visitor’s Pass to learn more about the superior value and benefits of a DirectBuy membership, call (613) 749-7399 or visit www.directbuy.com.

About DirectBuy

For more than 37 years, DirectBuy has been showing thousands of consumers unparalleled ways to save as they shop for virtually everything for in and around their homes – from furnishings, home improvement and flooring, to entertainment and outdoor products, accessories and much, much more. With more than 160 locations in North America, DirectBuy offers its members access to approximately 500 brand-name manufacturers and their authorized suppliers in Canada, and more than 700 brand-name manufacturers and authorized suppliers in the United States.

Consumers interested in seeing DirectBuy’s savings, service and selection up close may obtain a Visitor’s Pass to attend an Open House by visiting www.directbuy.com or www.directbuycares.com. 

DirectBuy of Ottawa honoured with Sales Centre of the Year awardRead More

Category: Client News, Franchise NewsTag: DirectBuy, home furnishing, home improvement

Your bathroom as the new living room

January 26, 2009 //  by admin

CHICAGO, GURNEE, HOFFMAN ESTATES, NAPERVILLE, TINLEY PARK, IL …

In the modern home, our bathrooms have transformed from a room of necessity to one of luxury – a place where we can rinse away the stresses of the day and relax in peaceful tranquility. The popularity of bathroom remodeling has followed this shift toward lavishness in a variety of ways.

Homeowners have added hot tubs, saunas, steam rooms and other features to create more of a home spa where they can unwind at the end of a long day.  According to DirectBuy, the leading members-only showroom and home design center, that trend has led homeowners to take a closer look at the design of their new “living room.”

“It’s quite natural that when you spend more time in a room, you’re going to want it to be pleasing to the eye and functional—even if that room is the bathroom. When you’re talking about creating a bathroom/home spa, that’s even more important. That’s why homeowners should take a step back and consider their options when planning a dream bathroom,” said Jeremy Vest, owner of DirectBuy of DuPage County.

When it comes to creating their dream bathroom, most homeowners want features they’ve seen in their favorite hotels while vacationing. Those can include:

  • A separate tub and enlarged shower area, as opposed to a shower stall, with enough space so there’s no need for a shower curtain.
  •  Drawer space in the sink vanities, even as part of the bathtub; reducing clutter-driven anxiety.
  •  Warm, neutral colors and earth tones to create a calming, natural atmosphere; utilizing stones like granite and bamboo can foster this effect.
  •  Plenty of natural lighting, if possible; halogen bulbs are another alternative that can help to create a soft lighting effect.
  •  Radiant, heated floors.
  •  Multiple body sprayers for the shower or rain showerheads, which as the name indicates, simulate rain.
  •  A steam bath within the shower area to save space.
  • Drying area within the shower space.
  • Separate room or partition for the commode.

The cost of creating your “dream bathroom” can vary, ranging anywhere from $5,000 for the cost-conscious to $50,000 or more. While either end of that spectrum might seem exorbitant depending on your budget, bathroom renovations have slowly crept up on kitchen renovations as the home improvement most likely to recoup costs at resale. In fact, Remodeling magazine’s 2007 report suggests major bathroom remodels will recoup 78.3 percent of the costs, to 78.1 percent major kitchen remodels.

“While most people don’t create their dream bathroom for their home’s next owner, it certainly is a nice extra to know it can dramatically improve the value of the entire home,” adds Karuna Talwar, owner of DirectBuy of Gurnee.

DirectBuy offers everything you need for your dream bathroom—hot tub, showers, flooring, vanities, etc.—at wholesale prices direct from the manufacturers and their authorized suppliers. In addition, DirectBuy also employs product specialists and designers, so if you’re stuck for ideas, you have professionals at your service who can create the look that works best for you and your family.

Since 1971, DirectBuy showrooms have offered members the opportunity to enjoy enormous savings on home furnishings, home improvement items, entertainment and outdoor products and accessories by buying wholesale, directly from the manufacturer and their authorized suppliers. With five convenient locations in the greater Chicago area (Chicago, Gurnee, Hoffman Estates, Naperville, and Tinley Park), consumers can enjoy a comfortable, country-club setting, where they finally have the financial control of buying direct.

For more information on a DirectBuy membership, you can call 1-800-DIRECTBUY or visit http://www.directbuychicago.com/.

About DirectBuy

Since 1971, DirectBuy has helped hundreds of thousands of families enjoy a better quality of life, enabling them to buy directly from more than 700 manufacturers and their authorized suppliers. Buying direct makes members’ hard-earned money to go much further, while having the selection and choice not available at any retail store. Access to confidential prices, local suppliers, and unparalleled selection helps make members’ dream projects a reality.  It’s a comfortable, country-club setting, where you finally have the financial control of buying direct. The five DirectBuy showrooms serving the greater Chicago area are part of more than 160 locations throughout North America.

Consumers interested in becoming members may obtain a Visitor’s Pass to attend an Open House by visiting http://www.directbuychicago.com/. 

Locations of the five DirectBuy showrooms serving the greater Chicago area are: DirectBuy of Gurnee, 4081 Ryan Rd. #107, Gurnee, IL; DirectBuy of Hoffman Estates, 2200 N. Stonington Ave Ste. 150 Hoffman Estates, IL; DirectBuy of Chicago North, 6325 Avondale, Chicago, IL; DirectBuy of DuPage County, 1864 Highgrove Ste. 136 Naperville, IL; and DirectBuy of Tinley Park, 18400 S. 76th Avenue Ste. B, Tinley Park, IL.

To learn more about the superior value and benefits of a DirectBuy membership, visit www.directbuycares.com.

Your bathroom as the new living roomRead More

Category: Client News, Franchise NewsTag: DirectBuy of DuPage County, DirectBuy of Gurnee, DirectBuy of Hoffman Estates

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