WCVB’s Doug Meehan visits PR Works Client Murdick’s Fudge of Martha’s Vineyard

PR Works recently secured coverage for Murdick’s Fudge of Martha’s Vineyard. Murdick’s had previously been a PR Works client back in 2017 and 2018. After the Pandemic, Murdick’s was looking to increase foot traffic and get more visitors to their online store. PR is one of the tools they are using to achieve that objective.

As part of the effort, PR Works has issued multiple releases and conducted outreach to local media outlets. One of those outlets was WCVB-Ch. 5. The outreach resulted in Doug Meehan of Ch. 5’s Eye Opener visiting Murdick’s Fudge for a “Made in Massachusetts” piece. Check it out.