DANVERS, MA and MANSFIELD, MA…
Greg DeSimone, director of Mansfield, MA-based Catapult Advisory Group, will be a speaker at the upcoming New England Society of Association Executives (NESAE) annual management conference, to be held January 28-29. DeSimone will deliver his presentation, Connecting the Dots: Connecting Your Organization’s Mission to Its Core Activities and Tracking Them with Metrics that Matter, on Friday, January 29.
NESAE is the association for associations in New England. It’s members are individuals involved in the management of professional societies and trade associations as well as their suppliers. Members represent associations of all sizes and include CEOs, executive directors, membership directors, meeting planners, and other areas of association administration.
“What’s the most important metric of any association? Most would probably say membership; specifically member retention and attracting new members. Yet you also need to run an efficient organization that stays in the black,” said DeSimone. “My talk will help conference attendees link their respective associations’ mission to core activities and determine the metrics that truly measure success.”
The two-day NESAE conference will be held at the take place Doubletree by Hilton Boston North Shore, 50 Ferncroft Road, Danvers, Massachusetts. For registration information, visit http://www.nesae.org.
A self-described “recovering CPA”, DeSimone has nearly two decades of financial and management experience. He’s also a Brian Tracy certified business coach—a certification that requires more than 150 hours of study to obtain and maintain. During his tenure as director of Catapult Advisory Group, he has worked with numerous businesses of all sizes—particularly family-owned businesses—to help them fine-tune goals and strategies, develop exit strategies and optimize operations.
For more information on Catapult Advisory Group, visit www.catapultadvisorygroup.com or call (508) 618-4575.
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