HANOVER, MA …
A few years ago, there was a fad where brides would intentionally “trash” their wedding dress, doing everything from rolling around in the mud to actually burning their wedding dresses. With wedding season in full swing, brides who would prefer to keep their gowns intact may be unintentionally trashing their dress if the don’t take the proper steps to clean and store their wedding gowns.
“There’s so much that goes into a wedding that most brides don’t plan on steps to clean and preserve their gowns. That’s really unfortunate because a stain on your wedding day can lead to some problems if not treated correctly and in a timely fashion,” said Kevin DuBois, CEO of Lapels Dry Cleaning, an environmentally friendly dry cleaning franchise with more than 40 locations nationwide. “Honestly, if you want to preserve your dress, the best way is to seek out a professional dry cleaner prior to the wedding, show them the dress, and devise a course of action.”
A visit to a dry cleaner with your dress enables them to make a recommendation on cleaning and storage. Some dresses have beads, tassels and other items that might melt during dry cleaning. Do not remove the tag so the dry cleaner has as much information as possible about the gown.
Other steps to ensure an effective cleaning of your gown:
- If on the day of your wedding you spill something on your dress, blot it gently as rubbing can damage the fabric permanently. Let the dry cleaner have the first shot at removing the stain.
- Make arrangements to have your dress dry cleaned as soon as possible after your wedding. This helps avoid the danger of untreated stains becoming oxidized and increases the likelihood of a successful cleaning. If you are planning on going on your honeymoon right after the wedding, assign a friend or family member the task and bring them on your pre-wedding visit.
- Ask to see the cleaned dress at the dry cleaner’s to thoroughly examine it. If a stain has not come out, discuss with the dry cleaner additional treatments.
- Under no circumstances do you want to store your dress without dry cleaning first. You might think you made it through the day unscathed, but perspiration stains can affect the fabric, even after they evaporate.
“If you bought your dress from somebody local, ask them to recommend a dry cleaner. People in the business know who the better dry cleaners are and that’s where you want to bring your dress,” said Dubois. “We can’t stress enough bringing the dress in beforehand. Not only does this help when dry cleaning after the wedding but it familiarizes the dry cleaner with the dress just in case there’s an accident before the wedding.”
Lapels has pioneered its eco-friendly dry cleaning experience for the past 10 years. Using the latest technology in equipment and cleaning solution, Lapels is one of the few dry cleaners able to boast that there is no hazardous waste in their process. Their environmentally-friendly cleaning process has no odor and is gentler on clothes, thus lengthening the life of clothes. At Lapels you can see, feel and smell the difference.
Lapels customers are greeted to a warm and inviting reception area, with friendly customer service representatives, and a full service on-site tailor.
Lapels offers it’s customers Automatic Rewards earning them credit towards free dry cleaning for every dollar they spend, Loyalty Programs, a VIP Program which eliminates the need to wait in line and the use of a 24 Hour Drop Off Service. Same day service is also available with pick-up after 5 pm.
For complete information on the Lapels Dry Cleaning, please visit www.mylapels.com.
Lapels Dry Cleaning – Environmentally Friendly Cleaners
Each Lapels Dry Cleaning store offers a full slate of services, including: same-day dry cleaning; shirt service; tailoring; shoe repair; wedding gown preservation; suede and leather processing; box storage and fur storage. Lapels Dry Cleaning has stores in Arizona (Gilbert, Phoenix, Chandler), California (Poway), Colorado (Littleton), Connecticut (Cromwell), Louisiana (Monroe, West Monroe), Massachusetts (Abington, Bedford, Boston, Brighton, Cambridge, Cohasset, Dedham, Easton, Framingham, Franklin, Hanover, Marshfield, Newtonville, Norton, Quincy, Walpole, Westford, Westwood and Wilmington), Missouri (Wildwood), New Jersey (Brick, Freehold and Verona), Ohio (Liberty Township), Pennsylvania (Bloomsburg), Rhode Island (Lincoln); South Carolina (Myrtle Beach, Pawleys Island, Forest Village); Texas (Arlington). Additional locations coming soon to Franklin, MA, Oklahoma City, OK, Austin, TX, Brownsville, TX and Cedar Park, TX.
Lapels Dry Cleaning has been ranked in Entrepreneur’s 26th Annual “Franchise 500” as well as Entrepreneur’s “Top 50 New Franchises,” identifying Lapels Dry Cleaning as one of today’s top franchise opportunities. Entrepreneur’s “Franchise 500” is the best and most comprehensive rating of franchises in the world and is based on objective, quantifiable measures of a franchise operation.
Lapels Dry Cleaning corporate offices are located at 962 Washington Street, Hanover, MA 02339.
To learn more about franchise opportunities with Lapels Dry Cleaning, call toll free (866) 695-2735 or email sales@lapelsdrycleaning.com. Additional information and up-to-date company news can also be found on the company’s Web site, www.lapelsdrycleaning.com.
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