• Menu
  • Skip to right header navigation
  • Skip to main content
  • Skip to secondary navigation
  • Skip to footer

PR Works: Call 781-582-1061

Unleash the Power of The Press

  • Home
  • About Us
    • Steven V. Dubin, President
    • Jennifer Tomasetti
    • Joe D’Eramo
    • Reviews
  • Let PR Work For You
  • PR Services
    • NEW! Courses
      • How to Write Emails that Get Read
      • Podcast Guesting – course outline
      • PR 101 – course outline –
      • Networking for non-sales personnel – course outline –
    • *NEW* Speak Up!
    • Media Relations
    • Feature Coverage
    • Grassroots Marketing
    • Non-profits
    • Launches and Events
    • Franchise Success
    • Social Media
    • Email Marketing & Communications
    • Web Services
    • Press Kit
    • Sales Materials
    • Advertising
    • Podcasting
    • Reputation Management
  • Contact Us
  • Newsroom
    • Case Studies
    • Client News
    • Franchise News
    • Company News
    • PR Works Business Way Outside the Box Podcast
  • Podcast
  • Home
  • About Us
    • Steven V. Dubin, President
    • Jennifer Tomasetti
    • Joe D’Eramo
    • Reviews
  • Let PR Work For You
  • PR Services
    • NEW! Courses
      • How to Write Emails that Get Read
      • Podcast Guesting – course outline
      • PR 101 – course outline –
      • Networking for non-sales personnel – course outline –
    • *NEW* Speak Up!
    • Media Relations
    • Feature Coverage
    • Grassroots Marketing
    • Non-profits
    • Launches and Events
    • Franchise Success
    • Social Media
    • Email Marketing & Communications
    • Web Services
    • Press Kit
    • Sales Materials
    • Advertising
    • Podcasting
    • Reputation Management
  • Contact Us
  • Newsroom
    • Case Studies
    • Client News
    • Franchise News
    • Company News
    • PR Works Business Way Outside the Box Podcast
  • Podcast
  • Grassroots Marketing
  • Advertising
  • Email Marketing & Communications
  • Feature Coverage
  • Launches and Events
  • Media Relations
  • Press Kit

Client News

How keeping track of your employees is as simple as issuing a company phone.

February 3, 2009 //  by admin

BOSTON, MASS.

Over the last few years, use of company-owned property by employees, such as vehicles and cell phones containing GPS devices, has become more widespread.  While not the primary use of this property, it does enable an employer to track the whereabouts of the employee (or at least the company property) both during and after normal business hours.  In its business law practice, Boston-based Tarlow Breed Hart & Rodgers, P.C. (TBHR) has advised employer clients on the legalities of keeping tabs on their employees and offers some insights on the topic.

Cell phones contain GPS tracking capabilities for ‘911’ calls so that police, fire and other emergency services can trace a call to a general area.  In recent years, as cell phone technology has improved, it’s given the user the capability to turn the tracking device off. Yet how many users even know their cell phone can be used as a GPS device to monitor their movement?

“With e-mail and Internet use, employees generally accept that their employer can keep tabs on what they’re doing and employee handbooks usually contain distinct language regarding that policy. And if the employer provides an employee with a cell phone, it is generally understood that an audit of the employee’s calls could be conducted by the company.” said Stephen Kutenplon, partner at TBHR. “Yet when it comes to actually monitoring an employee’s whereabouts, including time away from the office during non-business hours, employers have to walk a fine line between legitimate business purposes and violating an employee’s right to privacy. However, a clearly stated company policy can eliminate an employee’s expectation of privacy, certainly during company hours.”

This is a new and developing area of the law, and very few cases have been decided. In Pemberton v. Bethlehem Steel Corp., the Maryland Court of Special Appeals held that an employer could observe, film or record the activities of an employee to ascertain the truthfulness of job-related workers compensation claims. To lessen the chance of an employee making a successful claim that the employer monitoring or use of the GPS results violated privacy rights, there are a few steps the employer should take:

  • Only install the GPS device in company-owned property
  • Inform the employee of the monitoring and obtain the employee’s written consent (consider conditioning use of the company property on the employee providing consent)
  • Limit the intrusiveness of the information collection and use (such as by  keeping confidential and not using any information obtained related to non-work time or activities [e.g. doctor office visits])
  • Recite in the policy the company’s interests in adopting the monitoring, which could be employee efficiency and productivity, easily locating the company vehicle fleet, and safety.      

“This is a difficult balancing of interests. If an employer feels it is in the best interest of the company to monitor its staff out in the field using a GPS device in company-owned cell phones or vehicles, then that policy should be clearly stated in the employee handbook.  The employee should also consent in writing to the policy prior to the company providing the company property equipped with a GPS device,” says Kutenplon.

About Tarlow, Breed, Hart & Rodgers, P.C.:

Formed in 1991, Tarlow, Breed, Hart & Rodgers, P.C. is committed to providing high quality, comprehensive legal services to its clients.  Featuring a breadth and depth of experience and perspective usually found only at larger law firms, Tarlow, Breed, Hart & Rodgers. P.C. offers sophisticated legal counsel to entrepreneurs, businesses, individuals, families, and institutions.

Tarlow, Breed, Hart & Rodgers’ areas of expertise include corporate law and business transactions, litigation and dispute resolution, estate planning, taxation, real estate, municipal law, and hospitality law.

The offices of Tarlow, Breed, Hart & Rodgers, P.C. are located at 101 Huntington Avenue, Prudential Center, in Boston, MA 02199. For additional information, or to arrange for a consultation, please call 1-617-218-2000, e-mail info@tbhr-law.com, or visit www.tbhr-law.com.

How keeping track of your employees is as simple as issuing a company phone.Read More

Category: Client NewsTag: boston lawyer, estate planning, gps

Why do-it-yourselfers should start planning deck projects now.

February 2, 2009 //  by admin

Sara Shragal of DirectBuy
Sara Shragal of DirectBuy

MERRILLVILLE, IN…Baseball, the sound of the first lawnmower, flowers and trees in bloom, and the roar of a circular saw from a neighbor’s backyard. In the dead of winter, these sights and sounds seem quite far away. Yet for those do-it-yourselfers planning to build a deck as their big home improvement of the spring, it’s the perfect time to get started.

“In the spring, a lot of folks see the weather start to get nice and want to jump right in to that first big home improvement project—them and everybody else. With a deck, it’s not that simple. It requires some legwork before you can start building. That’s why starting the planning process now is critical to getting a deck built in time to enjoy it for most of the nice weather months,” said Sara Shragal, of DirectBuy.

Many cities and towns consider decks a permanent structure, thereby requiring building permits and an on-site inspection and subject to setback regulations (distance of buildings from property lines). Decks can also be subject to regional building codes. Doing your homework by checking with your local municipalities first can help you avoid delays or, worse, be forced to tear down your new deck once it’s built because it’s not up to code.

Besides paperwork, you’ll also need plans. There are many resources online, including some with free designs, like www.deckplans.com. Most home improvement stores offer some level of design assistance. DirectBuy has designers on staff who assist members as well as connections to building professionals who provide design services, usually at a discounted members-only rate.

Finally, there’s the matter of the wood and tools. For a wood deck—with you buying the materials and doing all the work—you can expect to spend anywhere from $5 to $7 per square foot on wood; up to $20 per square foot for a composite deck. For tools, you’ll need a:

  • Chalk line
  • Circular saw
  • Combination square
  • Framing square
  • Hammer
  • Hand saw
  • Level 
  •  Power drill 

“As you can see, building a deck may seem like a straightforward project, but there’s a lot to it. By planning now, during the middle of winter, you can be ready to go once the weather improves,” said Shragal.

Since 1971, DirectBuy has helped consumers enjoy enormous savings on home furnishings, home improvement items, entertainment and outdoor products, and accessories, by providing an avenue to purchase directly from the manufacturer. For more information on a DirectBuy membership, you can visit http://www.directbuycares.com.

About DirectBuy

For more than 37 years, DirectBuy has been showing thousands of consumers unparalleled ways to save as they shop for virtually everything for in and around their homes – from furnishings, home improvement and flooring, to entertainment and outdoor products, accessories and much, much more. With more than 160 locations in North America, DirectBuy offers its members access to approximately 700 brand-name manufacturers and their authorized suppliers in the US, and more than 500 brand-name manufacturers and authorized suppliers in Canada. 

Consumers interested in seeing DirectBuy’s savings, service and selection up close may obtain a Visitor’s Pass to attend an Open House by visiting www.directbuy.com or www.directbuycares.com.

 

Why do-it-yourselfers should start planning deck projects now.Read More

Category: Client News, Franchise NewsTag: DirectBuy, do-it-yourself, home improvement

Jean C. Purrier joins Bristol County Savings Bank as Assistant Vice President of the Government Finance Department.

January 31, 2009 //  by admin

DATELINE: TAUNTON, MA…
Bristol County Savings Bank recently announced the appointment of Jean C. Purrier as Assistant Vice President/Account Relationship Manager in their Government Finance Department, based out of the Bank’s Taunton, MA office. Bristol County Savings Bank is a $1.1 billion savings bank founded in 1846 and headquartered in Taunton, MA, with 10 offices in Eastern Massachusetts and Rhode Island.

With over 38 years of experience in the municipal field, Purrier is well suited for her new role at Bristol County Savings Bank, where she will oversee the Banks’ new Government Finance Department. Her responsibilities will include the development of new municipal products, which will expand and extend Bristol County Savings Bank’s services to help towns and cities in Southeastern Massachusetts meet their financial goals

Prior to joining Bristol County Savings Bank, for the past 20 years Purrier served as a municipal officer in banking, developing municipal products and providing banking services to cities & towns in Massachusetts, most recently as a Relationship Manager at Webster Bank. Purrier was also was a Municipal Treasurer for 18 years in the town of Sandwich, MA before becoming a bank officer.

Purrier is an associate member of the Massachusetts Collectors & Treasurer’s Association, as well as the Bristol, Plymouth, and Norfolk County Treasurer & Collectors Association. She is also a member of the New Bedford Whaling Museum and is a volunteer with the Wareham Council on Aging where she provides assistance as a Certified SHINE (Sharing Health Information Needs for Elderly) Counselor.

A long-time resident of Sandwich, MA, Purrier currently resides in Wareham, MA.

Bristol County Savings Bank
Bristol County Savings Bank is a full service financial institution offering commercial lending, personal and business banking, and mortgage services. The key words at Bristol County Savings Bank are: “Commitment, Stability, and Community,” values that are combined with state-of-the-art technology to meet the needs of its customers. A dedicated local community bank for over
160 years, Bristol County Savings Bank is actively involved in giving back to all the communities it serves both through financial support and the volunteerism of its people.

Founded in 1846, Bristol County Savings has $1.1 billion in assets, with 245 employees in Southeastern MA and RI. The Bank has 10 full service banking offices located in: Taunton, MA (2); Raynham, MA (2); Rehoboth, MA; Attleboro, MA; North Attleborough, MA; Franklin, MA; Dartmouth, MA; and Pawtucket, RI; two loan production offices located in Taunton and Fall River, MA; and two Educational Branch Offices located at Taunton High School and Attleboro High School.

The Main Office and Corporate headquarters of Bristol County Savings Bank are located on Broadway in Taunton, MA. For additional information please call 508-824-6626, or visit www.bristolcountysavings.com.

Jean C. Purrier joins Bristol County Savings Bank as Assistant Vice President of the Government Finance Department.Read More

Category: Client NewsTag: community bank, savings bank

Launch of Precision Testing Laboratories heralds a new testing paradigm to aid addiction recovery.

January 31, 2009 //  by admin

DATELINE:  STURBRIDGE, MA…
Physicians, treatment programs, and residential recovery facilities throughout the region have gained a strong ally in their effort to help people in recovery from substance addiction with the launch of Precision Testing Laboratories, Inc. in Sturbridge, MA.

David Fromm, President of Precision Testing Labs, explains the lab’s objectives, “Precision’s testing paradigm is employed to help people in recovery from substance abuse maintain abstinence and redirect attention toward recovery which formerly may have gone toward planning relapse. By employing frequent, therapeutic drug testing early in the recovery process, we hope to help patients gain a foothold in the often-difficult beginning of sobriety. We believe that if a recovering addict can be convinced that further abuse will certainly be detected then the consequences which may attach to relapse can be brought to mind in starker relief. There are very few medical tools to aid in recovery from chemical addiction. High quality clinical testing is certainly one of them if properly employed. It is our mission to bring this tool to the recovering addict wherever and whenever medically ordered”.

Precision’s staff is dedicated to serving the needs of people in recovery by providing a level of vigilance and involvement that is rarely found in the delivery of laboratory services. Precision will aid in the completion of necessary paperwork, provide comprehensive interpretation of results and customized analyses of trends in an individual’s testing record.

In addition, Precision offers testing for patients involved with longer-term pain management. Testing aids physicians providing pain care by ensuring that patients are taking their medications and that the dosages are appropriate. Testing also detects un-prescribed drugs and street drugs which could lead to life-threatening interaction or overdose.

Fromm believes Precision Testing Laboratories is already playing a unique role in the recovery community, “As the only lab founded and primarily dedicated to serving those in recovery, we are building relationships with physicians, treatment facilities, and residential programs which share our paradigm of therapeutic, recovery-focused testing. We don’t employ the cookie cutter approach too often found in larger, less focused laboratories. We view proper, therapeutic testing as an integral component of the recovery process and Precision Testing Laboratories as a strong ally and partner serving the needs of patients and those who are dedicated to helping them”.

Precision Testing Laboratories, Inc.
Precision Testing Laboratories, Inc. is a licensed clinical laboratory, which is affiliated with UMASS Medical Center, and is committed to serving people in recovery from substance addiction and those in the treatment community who work to help them.

In compliance with state and federal laws and insurance guidelines, Precision Testing Laboratories only performs medically necessary testing documented by a physician’s order. Precision performs fast, accurate, and reliable testing for a wide range of drugs including alcohol, as well as several adulterants commonly used to mask test results.

Precision’s clinical testing provides a thorough overview of drugs present and absent, as well as a record of drug levels over time, giving the care provider a targeted picture of the patient’s status, as well as a longer view that can be helpful in evaluating progress in treatment and verifying patient compliance. In addition, Precision offers discrete onsite collection to facilities and patients’ residences and provides results by fax, mail, or online to authorized recipients.

Precision Testing Laboratories, Inc. is located at 46 Hall Road in Sturbridge, MA 01566. For more information about Precision Testing Laboratories call 1-774-241-0638, email info@precisiontestinglabs.com, or visit www.precisiontestinglabs.com.

Launch of Precision Testing Laboratories heralds a new testing paradigm to aid addiction recovery.Read More

Category: Client NewsTag: addiction recovery, Laboratory, testing

DirectBuy of Toronto North named top New Member Purchase Centre of the Year

January 30, 2009 //  by admin

MARKHAM, ON…

DirectBuy, the leading members-only showroom and home design centre that offers merchandise direct from manufacturers and their authorized suppliers, is proud to announce that DirectBuy of Toronto North, led by franchise owners Steve and Kary Tratner, recently received the highest honour for new member purchase volume awarded to franchises – New Member Purchase Centre of the Year.

“We feel very proud to have been chosen for this award. Seeing the enthusiasm of our members realizing their dreams is remarkably gratifying for us as franchise owners,” said owner Steve Tratner. “It’s just as rewarding to witness the dedication and hard work of our service staff pay off with recognition as New Member Purchase Centre of the Year.”

DirectBuy centres had the opportunity to qualify for New Member Purchase Centre of the Year based on new member purchase volume — a reflection of the overall happiness and value members are experiencing through their DirectBuy memberships, while also signifying continued excellence in customer service. To earn this award, centres were ranked according to the highest percentage of new members who placed their first order within 12 months of joining DirectBuy. The qualification period for award consideration was October 2007 through September 2008.

For their achievement, DirectBuy of Toronto North received on-stage recognition at DirectBuy’s International Sales & Service Conference, a plaque commemorating their success and acknowledgment in BuyLines – the company’s network-wide newsletter.

Earning company-wide recognition is something the Toronto North showroom does very well. Since opening their doors in June of 1997, the franchise has been named Service Centre of the Year and Canadian Merchandise Centre of the Year numerous times.

“Working to constantly improve customer service is something our service staff takes very seriously,” co-owner Kary Tratner continued. “We strive to elevate the shopping experience for our members while continuing to provide them with tremendous selection and savings.”

Steve and Kary Tratner own and operate the 21,800 sq. foot DirectBuy of Toronto North showroom, conveniently located at 205 Torbay Road Unit 12 in Markham, ON. DirectBuy offers consumers a comfortable, welcoming setting and design centre where they finally have the financial control of buying direct.

DirectBuy of Toronto North offers area residents thousands of items, including kitchen cabinets, flat-screen televisions and major appliances from more than 500 top manufacturers and their authorized suppliers. To assist members with their home renovation projects, DirectBuy employs product specialists who are specially trained across five major product categories: Home Furnishing, Home Improvement, Flooring, Accessories, and Entertainment/Outdoor.

DirectBuy members also have access to renowned designer Christopher Lowell.  Lowell has designed twelve room settings – created exclusively with products available through DirectBuy – using his Seven Layers of Design.  An innovative approach to home décor, The Seven Layers of Design keeps homeowners on budget and from feeling overwhelmed by their project.

DirectBuy Membership

Consumers who are interested in joining DirectBuy of Toronto North are encouraged to attend an exclusive Open House event, which is designed to educate families about DirectBuy’s unique business model.  The Open House also helps consumers better understand how DirectBuy members avoid traditional retail markup when purchasing brand-name merchandise. 

To request a “Free Insider’s Guide to Buying Direct” and a Visitor’s Pass to learn more about the superior value and benefits of a DirectBuy membership, call 905-948-1911 or visit www.directbuy.com.

About DirectBuy

For more than 37 years, DirectBuy has been showing thousands of consumers unparalleled ways to save as they shop for virtually everything for in and around their homes – from furnishings, home improvement and flooring, to entertainment and outdoor products, accessories and much, much more. With more than 160 locations in North America, DirectBuy offers its members access to approximately 500 brand-name manufacturers and authorized suppliers in Canada and more than 700 brand-name manufacturers and their authorized suppliers in the United States.

Consumers interested in seeing DirectBuy’s savings, service and selection up close may obtain a Visitor’s Pass to attend an Open House by visiting www.directbuy.com or www.directbuycares.com.

DirectBuy of Toronto North named top New Member Purchase Centre of the YearRead More

Category: Client NewsTag: DirectBuy of Toronto, home furnishings, home improvement

J.P. Licks’ Offers Treats that Warm the Heart in February

January 30, 2009 //  by admin

Cupid would approve of J.P. Licks’ line of hot and cold treats that are being offered during February. The award-winning homemade ice cream café with eight shops in and around Boston offers something for everyone to enjoy this month.

Spice Things Up with El Diablo!

Warm up with J.P. Licks’ award winning El Diablo Hot Chocolate! Having recently won the Harvard Square People’s Choice Award, El Diablo Hot Chocolate is made with J.P. Licks’ homemade hot chocolate mix and an added kick of cayenne pepper!

Looking for a dessert with real “spice”? Back by popular demand, J.P. Lick’s offers a “hot” El Diablo sundae made with cinnamon and cayenne peppered chocolate ice cream, hot fudge, whipped cream and sprinkled with hot cinnamon hearts.

New at J.P. Licks – Rain Forest Alliance Coffee!

February is Specialty Coffee Month and J.P. Licks is proud to introduce their first Rain Forest Alliance coffee, “Don Telmo Reserva” from Colombia. It’s certified organic, shade grown and bird-friendly, and the Rain Forest Alliance seal ensures that everyone in the chain (growers, harvesters, processors, and Mother Earth) gets fair treatment and compensation.


The bean brews a lovely cup of coffee, in fact, it’s one of the smoothest Colombian flavors; very well balanced with slight notes of chocolate.

Valentine’s Day Cakes

Don’t forget to pick up your Valentine’s Day cake! Recognizing that there are just as many “vanilla lovers” as there are “chocolate lovers”, J.P. Licks is rolling out two new ice cream cakes this year. For those who are “pure of heart”, J.P. Licks is offering an Elegant Vanilla cake, made with J.P. Licks’ homemade ultra-rich vanilla ice cream and topped with a vanilla ice cream icing and a red heart. Those looking to quell their chocolate craving will love J.P. Licks’ Chocolate Covered Oreo cake made with Oreo ice cream generously covered in decadent chocolate ganache and topped with a red heart.

From now until February 14th, J.P. Licks Cash Cow loyalty cardholders will receive an extra $5 in rewards with a Valentine’s cake purchase. Not a Cash Cow card holder? Simply visit J.P. Licks to get one and register it to start earning rewards.

Double Points During February

J.P. Licks Cash Cow loyalty cardholders will earn rewards twice as fast in February. For every $25 spent, patrons earn $5 when they use their registered Cash Cow card.

J.P. Licks stores can be found at Coolidge Corner, Davis Square, Harvard Square, Mission Hill, Newbury Street, Newton Centre, West Roxbury and Jamaica Plain. Visit www.jplicks.com to check store hours

February’s Featured Flavors

Special ice cream flavors for February include Coconut Crème, Chocolate Orange, El Diablo, Chocolate Peanut Butter Ripple, Cheesecake Brownie, Fresh Banana, Black Raspberry Chip Lowfat Yogurt, Mango Sorbet and Chocolate Pudding Lactose Free.

“In February, when daylight is short and the snow keeps piling up, we all need a little boost. One of the best ways to lift your spirits and to make others happy as well is by pleasing the palate,” noted J.P. Licks founder Vince Petryk.

Best of Boston and Beyond

For more than 27 years, J.P. Licks has been serving homemade ice cream, frozen yogurt and other specialties in their eight Kosher-certified shops in and around Boston. They have won, literally, hundreds of awards over the years. Most recently, J.P. Licks has received six “Best of Boston’s” from Boston Magazine; 10 consecutive “Best” awards from the Boston Phoenix Reader’s Poll and three consecutive “Bests” from The Weekly Dig magazine. J.P. Licks was also chosen as Greater Boston Chamber of Commerce’s “Small Business of the Year” in 2007.

Additionally, J.P. Licks roasts their own fair trade and organic coffee beans in the Jamaica Plain store AND they cater ice cream parties, too. Visit the website at jplicks.com for even more information.

J.P. Licks’ Offers Treats that Warm the Heart in FebruaryRead More

Category: Client NewsTag: Best of Boston, coffee, fair trade, homemade ice cream café, hot chocolate, J.P. Licks, organic, People's Choice Award, Rain Forest Alliance, Vince Petryk

Hotel-Inntell.com Offers Sales Training Seminars to Hotels throughout New England

January 30, 2009 //  by admin

<!– /* Font Definitions */ @font-face {font-family:Wingdings; panose-1:5 0 0 0 0 0 0 0 0 0; mso-font-charset:2; mso-generic-font-family:auto; mso-font-pitch:variable; mso-font-signature:0 268435456 0 0 -2147483648 0;} /* Style Definitions */ p.MsoNormal, li.MsoNormal, div.MsoNormal {mso-style-parent:””; margin:0in; margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:”Times New Roman”; mso-fareast-font-family:”Times New Roman”;} a:link, span.MsoHyperlink {color:blue; text-decoration:underline; text-underline:single;} a:visited, span.MsoHyperlinkFollowed {color:purple; text-decoration:underline; text-underline:single;} @page Section1 {size:8.5in 11.0in; margin:1.0in 1.25in 1.0in 1.25in; mso-header-margin:.5in; mso-footer-margin:.5in; mso-paper-source:0;} div.Section1 {page:Section1;} /* List Definitions */ @list l0 {mso-list-id:70008787; mso-list-type:hybrid; mso-list-template-ids:2091427590 -829809784 67698691 67698693 67698689 67698691 67698693 67698689 67698691 67698693;} @list l0:level1 {mso-level-number-format:bullet; mso-level-text:; mso-level-tab-stop:.1in; mso-level-number-position:left; margin-left:.15in; text-indent:-.15in; mso-ansi-font-size:8.0pt; mso-bidi-font-size:8.0pt; font-family:Symbol;} @list l0:level2 {mso-level-number-format:bullet; mso-level-text:o; mso-level-tab-stop:1.0in; mso-level-number-position:left; text-indent:-.25in; font-family:”Courier New”;} ol {margin-bottom:0in;} ul {margin-bottom:0in;} –>

Hotel-Inntell.com, LLC, the premier resource for hospitality meeting industry data in New England, has recently announced the availability of complimentary on-site sales training seminars for the hotel industry.

Led by Joseph A. Rogan, Managing Director of Hotel-Inntell.com, based in Lynnfield, Mass., the sales training seminars are geared towards hotel sales teams looking to increase business. During a one-hour interactive prospecting session that takes place on-site, Rogan trains the sales team to:

· Utilize meeting intelligence data to identify the best potential customers

· Perform an industry segment analysis to better understand where to find business

· Focus sales efforts on selling to the best potential customers based on their actual volume

· Perform a lost business analysis

Sales teams will also learn about top prospecting strategies, from account volume and need dates to marketing strategies.

“These training sessions will help hotel sales professionals to make better and more informed sales decisions which ultimately leads to increased sales productivity, performance and accountability,” noted Rogan.

Innovative, Comprehensive Online Resources for Hotels

Hotel-Intell.com is the premier resource for meeting intelligence. For more than 10 years, Hotel-Inntell.com, LLC has been providing comprehensive, accurate and up-to-date meeting information to hotels throughout the East Coast. Through Hotel-Inntell.com’s proprietary interactive database tool, hotels can compile, manipulate, analyze and utilize competitive data that is specific to their needs and preferences. In addition to Hotel-Inntell.com’s user friendly subscriber intelligence tools, the company offers complimentary, on-site prospecting training to hotel sales teams looking to increase business.

Hotel Inntell.com’s cutting edge technology delivers competitive meeting intelligence in a customizable, user-friendly format that enables subscribers within the hospitality industry to gain and maintain their competitive edge. The company is located at 30 Lynnbrook Road in Lynnfield, Mass. For more information or to register for your onsite session, visit the website at www.hotel-inntell.com or contact jrogan@hotel-inntell.com or (781) 592-9700.

Hotel-Inntell.com Offers Sales Training Seminars to Hotels throughout New EnglandRead More

Category: Client NewsTag: Hotel Inntell.com, Hotel sales, Joe Rogan, meeting intelligence, prospecting, sales, sales training

Webster One Source of Hanson Expands Hours of Operation, Adds Jobs.

January 29, 2009 //  by admin

<!– /* Style Definitions */ p.MsoNormal, li.MsoNormal, div.MsoNormal {mso-style-parent:””; margin:0in; margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:”Times New Roman”; mso-fareast-font-family:”Times New Roman”;} @page Section1 {size:8.5in 11.0in; margin:1.0in 1.25in 1.0in 1.25in; mso-header-margin:.5in; mso-footer-margin:.5in; mso-paper-source:0;} div.Section1 {page:Section1;} –>

In contrast to the rest of the economy, Webster One Source (formerly Webster Printing) of Hanson, Mass., providers of fine commercial printing, advertising specialty logo, corporate materials and fulfillment, is doing well. The company has expanded their hours of operation and is hiring more staff.

In an effort to eliminate their clients’ stress over “rush” jobs for print services, Webster One Source has added a weekend shift to handle last minute jobs and they have eliminated the fees associated with rush jobs.

The company is now hiring additional full and part-time pre-press and bindery workers for weekend shifts.

“We wanted to add more services to help our clients who need printing or promotional items at the last minute. By eliminating the fee on ‘rush jobs’ and expanding our hours, we hope to help alleviate some of our clients’ stress when last minute projects surface as well as help them to keep their costs down,” explained Ernie Foster, president of Webster One Source.

As a “one-stop-shop” printing, mailing and fulfillment, Webster One Source helps clients build and enhance their brand by creating ad specialties and promotional items such as pens, mugs, apparel, laptop briefcases and more to be used for trade shows, events and as corporate gifts.

Webster One Source has the capability to do short runs of a single item to very large printing runs depending upon the client’s need. The company has recently incorporated a retail showroom at their Hanson location to showcase ad specialties and promotional options.

One Source. Unlimited Possibilities™

Since 1955, Webster One Source (formerly Webster Printing) has provided fine commercial printing to local, regional and national clients. A Boston Top 25 printer (according to the Boston Business Journal), Webster One Source combines state-of-the-art pre-press and printing technology with a 50-year history of excellence. From high-end, seven-color annual reports to basic one- and two-color pieces, the quality of the company’s work speaks for itself and no job is considered too small. Webster One Source provides clients with a “one-stop-shop” for services that include: advertising specialties and promotional materials; storage and fulfillment; distribution and warehousing; full-service bindery; integrated marketing support, online print solutions, e-procurement, and complete direct mail solutions.

One of the first green printers south of Boston, Webster One Source has gone through the rigorous FSC credentialing process to earn official certification. The FSC label is present on all materials including marketing materials, catalogs, reports and packaging materials that are printed under the FSC’s strict guidelines. FSC certification is the most trusted and valued system of responsible forest management and the FSC is renowned for their rigorous chain of custody program.

Webster One Source is located at 1069 West Washington Street in Hanson and their fulfillment center is located at 100 Hartwell Street in West Boylston. For more information, please call 781-447-5484 or visit www.websteronesource.com.

Webster One Source of Hanson Expands Hours of Operation, Adds Jobs.Read More

Category: Client NewsTag: advertising specialty, Ernie Foster, FSC, Logo, Webster One Source

How to keep your blog out of the courtroom

January 28, 2009 //  by admin

Emily C. Shanahan
Emily C. Shanahan

BOSTON, MASS.

Businesses and individuals create blogs for a variety of reasons – to demonstrate their expertise on a particular topic; improve search engine rankings for their Web site; sell a product or service; or just to create a forum to express opinions.  No one, however, starts a blog with the intent of being sued. Yet, according to Boston-based Tarlow, Breed, Hart, & Rodgers, P.C. (TBHR), the potential for a lawsuit arising out of your blog is real and greater than you may realize.

“When it comes to a blog, where you get your material and how you use it can land you in hot water just as much as, if not more than, what you say.  Using unauthorized photos, failing to properly credit a source you quote, using copyrighted material, or allowing comments that contain any of the above can open the door to a lawsuit. That’s not why most people start blogs,” said Emily C. Shanahan, an associate at TBHR.

There are some steps you can take to help ensure your blog sticks to its intended purpose without making you or your company vulnerable to a lawsuit:

  • Screen comments on your blogs – Stay in control of the content of your blog either by not allowing comments or by clearly defining from the outset what standard posted comments have to meet.  If they don’t, delete them.  That being said, don’t play editor of your users’ comments.
  •  If you quote them, give them credit – Trying to pass off somebody’s words as your own can lead to big trouble. If you’re going to quote somebody, keep it short and always credit the person who said it and in what publication. 
  • Using photos and images – Just because you find an image on the Internet does not mean you have permission to use it. When it comes to artwork, use only what you create, own the license for, pay to use or know to be free stock photography or clip art.
  •  Celebrities – While using celebrities as fodder for your blog might make for entertaining content, it could open the door to a defamation lawsuit if you’re not careful. Even associating a celebrity’s name and/or image with your blog in a positive manner can lead to trouble down the road if you don’t have his or her permission.
  • Company trademarks – Do not use in your blog trademarks that you do not own or are not licensed to use. You can, however, mention another company by name. As a precaution, you may want to mention if the company’s name is trademarked.

“A lot of this stuff is common sense, but many businesses seem to check their common sense at the door when they start up blogs,” said Shanahan. “Your blog is meant to give you a business advantage, not put you out of business. So when it comes to most blog posts, if you have a doubt about whether or not a post could be taken the wrong way or puts you at risk, consult your attorney. Better safe than sued.”

This release is not intended to be, nor should be construed as, legal advice.

About Tarlow, Breed, Hart & Rodgers, P.C.:

Formed in 1991, Tarlow, Breed, Hart & Rodgers, P.C. is committed to providing high quality, comprehensive legal services to its clients.  Featuring a breadth and depth of experience and perspective usually found only at larger law firms, Tarlow, Breed, Hart & Rodgers. P.C. offers sophisticated legal counsel to entrepreneurs, businesses, individuals, families, and institutions.

Tarlow, Breed, Hart & Rodgers’ areas of expertise include corporate law, employment matters, mergers and acquisitions, litigation and dispute resolution, estate planning, taxation, real estate, bankruptcy, and municipal law.

The offices of Tarlow, Breed, Hart & Rodgers, P.C. are located at 101 Huntington Avenue, Prudential Center, in Boston, MA 02199. For additional information, or to arrange for a consultation, please call 1-617-218-2000, e-mail info@tbhr-law.com, or visit www.tbhr-law.com.

How to keep your blog out of the courtroomRead More

Category: Client NewsTag: boston law firm, boston lawyer, corporate law

  • « Go to Previous Page
  • Page 1
  • Interim pages omitted …
  • Page 324
  • Page 325
  • Page 326
  • Page 327
  • Page 328
  • Interim pages omitted …
  • Page 346
  • Go to Next Page »

Footer

Proud Member

Get PR Pointers, Sign up for our Newsletter

Sign Up Now
For Email Newsletters you can trust.

Follow Us!

Follow Us on FacebookFollow Us on TwitterFollow Us on LinkedIn

Latest from our Newsroom

  • Behavioral Concepts to hold Ice Cream Social on September 13th in Lawrence
  • Welcome Home to Host Fabric of Community Blanket & Towel Drive at The Street Chestnut Hill on October 4 sponsored by Mark’s Moving & Storage.
  • Seniors at Stoughton Adult Day Health Complete Digital Literacy Course with OCES Traveling Computer Lab
  • Getting authentic answers from Artificial Intelligence. Seminar at Plymouth Area Chamber of Commerce reveals AI Query Engineering for business users.
  • Grassroots Marketing
  • Advertising
  • Email Marketing & Communications
  • Feature Coverage
  • Launches and Events
  • Media Relations
  • Press Kit


© · PR Works · Plymouth, MA | Website Design