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Our clients seem to like the fact that:
Seasoned
professionals work directly with them
and on their account.
Our bandwidth of contacts rivals the big boys.
Our fees are reasonable.
We are almost human compared to our competition.
STEVEN V. DUBIN, President
Steve
knows the “news” business. Starting his
newspaper career by covering the Boston Celtics
for the New Bedford Standard Times, Steve and
Larry Bird shared rookie years. From there Steve
progressed to editing and marketing positions in
several publishing companies, including Mariner
Newspapers. He understands that
“news” has to be a win-win. Stories must be
useful and interesting to an editor’s primary
audience. Free exposure is only available to
those who recognize news angles, package news in
a digestible form, and take care of all the
details of story placement – from arranging
interviews to providing appropriate visuals.
Steve is the founding president of the South
Shore Ad Club and founding director of The Leads
Network, a business-to-business lead generation
group. He is an active member of the South
Shore Chamber of Commerce’s communications
committee, as well as the Massachusetts Extended
Care Federation’s communication committee. He is
on the steering committee of the Elderpreneur of
the Year Program, which recognizes the
innovations of age 55+ people and on the Board
of Directors of the University of
Massachusetts/Boston School of Nursing Friends.
He has presented seminars on various marketing
topics for the Small Business Development
Center, University of Massachusetts/Dartmouth;
Metro South Chamber of Commerce; New England
Healthcare Assembly; and South Shore Women’s
Business Network. He resides in Kingston, MA
with his wife Wendy and children Abraham, 10,
Isaac, 7 and Hannah, 2.
JENNIFER TOMASETTI, Executive Vice President
Jen
combines more than 15 years of communications
and management experience in her role at PR
Works, which includes operations management and
strategic planning in addition to account
management, writing and media relations. Jen has
catered to corporate and entrepreneurial clients
in high tech, manufacturing, financial,
healthcare, publishing, hospitality, retail and
other industries.
Prior to PR Works, Jen worked closely with
Medical and Laboratory Directors of the American
Red Cross Blood Services Northeast Region in the
development and management of a variety of donor
programs. Previous to that, she spent a number
of years in sales and circulation at The Patriot
Ledger newspaper. Jen holds a Bachelor of
Science in Business Management and a Master of
Science in Business Management from Eastern
Nazarene College.
Jen also serves as a tutor to Applied
Leadership Strategy & Policy and Ethical
Leadership undergraduates at Eastern Nazarene
College. An accomplished writer, Jen is a member
of The Authors Guild, Inc. based in New York.
PEGGY ETZEL
Peggy combines a background in human services
with extensive writing and editing experience.
She has written for the Stamford Advocate and
the Mariner Newspapers, and most recently
provided editing services for Houghton Mifflin
Company. Peggy’s human services training, as
well as her experience in the in-flight services
division of United Airlines, have made her very
sensitive to client’s needs and expectations.
Often collaborating with senior management, she
has written and disseminated press releases,
flyers, brochures, inserts, bulletins,
newsletters and questionnaires on a wide variety
of educational, municipal, philanthropic, and
political topics.
Peggy, a resident of Norwell, received a BA
from Boston University and an MS from Simmons
College. She is currently serving as a member of
the Norwell School Building Committee, and has
previously served on a number of boards and
committees in Norwell’s public schools, town
government, and charitable organizations.
ANGEL MEADER
Angel began her career at Leary & Company,
Public Relations where she worked on national
accounts in the retail, healthcare, finance and
hospitality industries. A graduate of Bentley
College with a Bachelor of Science in Business
Communications, Angel’s background also includes
hands-on experience as a marketing consultant
for local healthcare and high-tech companies.
She resides in Hanover, MA.
JOHN PELLEGRINO
John brings a combined 15 years of experience
in public relations and print journalism to PR
Works. Pellegrino wrote for several area daily
and weekly publications and uses his journalism
background when contacting media members. He has
placed clients in numerous local and national
publications including the Boston Globe, New
York Times, Wall Street Journal and USA Today.
Pellegrino resides with his wife and baby
daughter and enjoys writing and rooting on the
local sports teams.
JOE D’ERAMO
Joe has a “tell it to your cousin”
copywriting and marketing style that has
developed over two decades of working with
clients. A former columnist for the Daily News
Tribune in Waltham, Massachusetts and the
co-author of Recipes for the Roommate-Impaired,
his conversational and friendly tone draws
readers in and leads them to the next step –
action. Joe has worked with a wide range of
industries and is best at moving ideas into
projects and projects into new business. A
graduate of Framingham State College with a
bachelor’s degree in media communications, Joe
resides in Plymouth with wife Karin and children
Casey, Chad, and Sophia.
To discuss your
public relations and marketing opportunities,
please contact Steve Dubin at 781-582-1061 or
click here to request
more information.
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