EDISON, NEW JERSEY…
Much has changed in the world since Phil and Susanne Wisniewski opened DirectBuy of Edison. The Berlin Wall was still intact. It would be years before anybody heard of the Internet and not everybody had cable. Yet 20 years later, both are still sold on the DirectBuy concept of providing members the opportunity to purchase name brand products at direct insider prices.
“DirectBuy has become a way of life for our family. We have three generations working in our club. We even have extended family members who have seen what we’ve done and purchased a club of their own [DirectBuy of Pinellas County in Largo, Florida],” said Phil. “The growth we’ve experienced since we opened our doors 20 years ago is a little hard to fathom. Not only have we grown in terms of the number of our members, but also in the number of manufacturers who want to sell their products through DirectBuy.”
And after 20 years, DirectBuy of Edison is still going strong. For 2009, DirectBuy of Edison ranked 5th in merchandise sales among DirectBuy clubs in the U.S.
As the leading members-only home improvement and home furnishings club, DirectBuy of Edison offers direct insider pricing on products ranging from light fixtures to televisions to kitchen cabinets, all from more than 700 manufacturers and their authorized suppliers. DirectBuy also offers design services to its members, as well as a listing of local contractors who offer installation services to DirectBuy members, many times at a discounted rate.
“Our 20 years in business have not only given us the opportunity to help families create the home of their dreams, but to also establish ourselves as part of the local business community,” said Wisniewski. “We look forward to further cultivating those relationships with our customers and the community as we build toward even bigger and better things in the years to come.”
DirectBuy of Edison has helped consumers enjoy enormous savings on home furnishings, home improvement items, entertainment and outdoor products, and accessories, by providing an avenue to purchase directly from the manufacturer. Conveniently located at 135 Raritan Center Parkway in Edison, DirectBuy offers consumers a comfortable setting where they finally have the financial control of buying direct.
Consumers who are interested in joining DirectBuy of Edison are encouraged to attend an exclusive Open House event, which is designed to educate families about DirectBuy’s unique business model. The Open House also helps consumers better understand how DirectBuy members avoid traditional retail markup when purchasing brand-name merchandise.
To request a “Free Insider’s Guide to Buying Direct” and a Visitor’s Pass to learn more about the superior value and benefits of a DirectBuy membership, visit www.directbuy.com.
For more than 38 years, DirectBuy has been showing hundreds of thousands of consumers unparalleled ways to save as they shop for virtually everything for in and around their homes – from furnishings, home improvement and flooring, to entertainment and outdoor products, accessories and much, much more. With more than 160 locations in North America, DirectBuy offers its members access to approximately 500 brand-name manufacturers and their authorized suppliers in Canada, and more than 700 brand-name manufacturers and authorized suppliers in the United States.
Consumers interested in seeing DirectBuy’s savings, service and selection up close may obtain a Visitor’s Pass to attend an Open House by visiting www.directbuycares.com.